Myboon

Myboon is a lifestyle-focused, fashion select shop, and it is a collaboration between the fashion select shop, Boondo Shop of the Shin Se Gae shopping mall, and an internationally-famous art director, “Milan Vukmirovic.” The shop focuses on direct marketing lesser-known designer brands; so, you can check the international fashion trends at a glance. Celebrities like G-Dragon, Bae Yong Jun, Jang Dong Gun, and others have all made this shop the place to shop. The juice bar, which you can only find in Myboon, is loved by health conscious stars like Victoria from f(x).