Seoul(Jongno-gu) , Insadong・Jongnon

Sungkok Art Museum is an art gallery built by the Korean corporation Ssangyong to promote Korean art. To help talented writers there is an individual exhibit. For the development of art culture in Korea, there is a planning exhibit, and finally there is an international exhibit that enables the public to keep in touch with the flow of foreign art as well. They hold more than 15 exhibits a year. The art gallery building can be roughly divided into two. The main building that holds the exhibition, and the annex building that harbors many diverse facilities. In the sculpture park there are about 100 kinds of trees that are decades old, which form a forest. Together with the sculptures the forest itself also plays a role as an art piece. Inside the forest a wood path exists. If you slowly follow this path you can soak in all of the sculpture park. Here you can the view the sculptures of famous artists from Korea and abroad in harmony with nature. If you want to buy practical craftwork for a mid-low price, there is an art shop inside the main building. You may encounter the Seonggok Museum’s own products, as well as high quality artwork by famous artists. These are the kind of products that make you happy even though they are small. After viewing the museum, if you want to rest for a while, try visiting the teahouse. At Seonggok Museum’s teahouse you will be able to enjoy the sculpture park’s four seasons with a delightful cup of tea. In the spring time the fresh and green scent of nature, in the summer, the vivid life of the forest, in fall, the forest’s brilliant change of color, and in the winter, you will be able to see the world covered in white. Outside the building there are terraces and outdoor tables awaiting you. Perhaps you might want to relax there inhaling the fresh air, and contemplate your trip and your life. The teahouse offers green tea, tea, citron tea, coffee and cookies. The citron tea and the sweet cookies with walnuts inside are made personally by the director herself, and they are the house specialty; so you may want to try them.


Seoul(Jongno-gu) , Daehangno・Seongbukdong

Daehangno Street, known as the street for young people, is the former location of Seoul National University. In the 1980s, many theater groups started moving to Daehangno, and it soon developed into a cultural center. In a short period of time, movie theaters, live-cafes, regular cafes and pubs sprung up, and it grew into an entertainment district. Its popularity is still maintained by famous small theaters such as Parangsae (Blue Bird) Theater and Hakjeong Theater, and some 30 additional theaters have concentrated here to contribute in keeping Daehangno as the root of performance art in Korea. The center of Daehangno, Marronnier Park, has frequent live acts and dance performances by young people. This is why Daehangno is called the “Play Mecca” and “Young Street” as well. Another reason Daehangno became so popular with young people is the various interesting sights and food to be found here. Many restaurants, fast food joints, cafes, and bars are concentrated here, making it convenient for people to find something to do after plays and live-performances. Its unique atmosphere and space continues to be loved by many young people.


Seoul(Gangnam-gu) , Gangnam・Samseongdong(COEX)

Opened in 1999, L'amitié is a French boutique restaurant, serving French cuisine made from the finest Korean ingredients for a perfect fusion of two cultures and tastes.


Seoul(Jongno-gu) , Insadong・Jongnon

The Savina Museum provides visitors will fresh and exciting pieces that reflect the diverse and dynamic aspects of Korean modern art. Museum organizers actively focus on developing the museum’s exhibitions, educational programs, publications, and art collections, continually working to transform the museum into a living, breathing center of the arts. The museum not only supports the development of artists from a more traditional list of fields like painting, sculpture, photography and media arts, but also introduces exhibits highlighting new trends in the art world.


Seoul(Jung-gu) , Namdaemun・Seoul-Station

Hotel Palace has 42 Western-style and 9 Korean-style guestrooms, as well as a couple dining facilities. Moreover, it offers easy access to a variety of commodity shops in the Namdaemun Gate area.


Seoul(Gangnam-gu)

Park Gyeong Jae's dedication and passion for fresh ingredients play a key role in offering an excellent sushi experience at Kojima.  


Seoul(Gwangjin-gu)

Frisbee is the largest Apple premium reseller in Korea. iPhones, iPads, iMacs, Magic Trackpads, Magic Mouses, Mac Minis, Mac Pros, and a wide assortment of other Apple products are on display for customers to test out before making their purchases. Serious shoppers can visit customer service on the 3rd floor for additional information and shopping consultation.Frisbee Geondae is conveniently located right in front of Konkuk University Station, inside the Star City Mall. Inside the mall is the Lotte Department Store, E-mart, Lotte Cinema, a food court, and restaurants.


Seoul(Jung-gu) , Insadong・Jongnon

Gomguksi is a soup consisting of handmade noodles and beef slices in a thick and rich beef broth. Gomguksi became famous through word-of-mouth by tourists from the neighboring country of Japan. These days the restaurant is always crowded with people. Also, the side dishes that accompany Gomguksi are extremely delicious.  


Seoul(Jung-gu) , Seoul City Hall・Gwanghwamun

The Shinhan Museum was established in February, 1997 with the purpose of helping the general public gain a deeper understanding of the development and history of Korea's finance industry. The Shinhan Museum is located on the third and fourth floors of the Shinhan Bank Gwanghwamun branch in Jung-gu Taepyeong-ro and measures a total of 1,320.93㎡. Over 3,500 items are on display detailing the past, present, and future of Korean finance.


Seoul(Mapo-gu) , Hongik-University-Area

"Dive into the Roaring Experience of Korea at Beom Beer: Where the Tiger Roars!" In the heart of Seoul's vibrant Hongik University district, Beom Beer emerges as a symbol of South Korea's dynamic fusion of age-old tradition and fresh innovation. 'Beom', translating to 'tiger' in Korean, encapsulates the essence of this establishment. Imagine walking into a place where the fierce spirit and grace of the Korean tiger reverberate in every corner. A must-visit destination that should be at the top of every traveler's Seoul bucket list.   Photo / 写真 / 照片(instagram) @beombeer_hongdae Photo / 写真 / 照片(instagram) @beombeer_hongdae Photo / 写真 / 照片(instagram) @beombeer_hongdae Feeling tech-forward? Our tables are equipped with user-friendly tablets, providing a seamless and interactive ordering experience. Gone are the days of traditional paper menus; a few taps, and your exquisite meal or drink is on its way. But what truly makes Beom Beer a standout? Apart from its remarkable brews – especially the signature icy concoction – it offers a mesmerizing artistic culinary landscape. With dishes that are a delight both in taste and appearance, it's a paradise for food enthusiasts and Instagram aficionados alike. And for the eyes? The breathtaking media art installations, together with captivating objets d'art, set the mood just right.   Photo / 写真 / 照片(instagram) @beombeer_hongdae Photo / 写真 / 照片(instagram) @beombeer_hongdae The interiors, echoing the powerful presence of the tiger, draped in vibrant lighting, create an immersive experience. Walls adorned with vivid tiger motifs are not only a visual treat but a nod to Korea's rich cultural legacy. As you plan your Korean odyssey, let the call of the 'Beom' draw you in. Step into a realm where history meets the present, where every second promises to etch into memory, and every sip is a deep dive into Korea's soul. For those yearning for a culinary adventure against the backdrop of Seoul's nightlife, Beom Beer awaits. Embark on this journey, embrace the spirit of the 'Beom', and let Beom Beer be the crowning jewel of your Korean tale!  #RoarOfBeom #TasteofKorea #SeoulNightlifeGem