Seoul(Jung-gu) , Myeongdong

Known as a traditional snack enjoyed by royal families, the delicious ggultare consisits of 16,000 strands. Made of honey and malt, it is a widely popular snack among both Koreans and international tourists. Two ggultare shops in Myeong-dong and Insa-dong offer three different flavors: walnut, almond, and peanut ggultare. The unique way in which it is made has drawn media attention from abroad, causing the snack's popularity to skyrocket. The store in Myeong-dong also offers visitors a guide map of Myeong-dong along with their snack.


Seoul(Gwangjin-gu) , The Eastern Part of the Seoul

W Seoul Walkerhill, the first-ever W Hotel in Asia, is a luxurious and chic hotel run by Starwood & Resort Worldwide, one of the largest hotel companies in the world. The hotel offers a total of 253 rooms that strike the perfect balance of cutting-edge technology and supreme comfort. There are a variety of amenities including upscale restaurants offering gourmet dishes by world-renowned chefs, a trendy bar, meeting & event rooms, the Walkerhill Duty-Free shops, and more. The hotel’s spa, "Away Spa" provides the ultimate urban resort experience of true wellness and refreshment. Spa facilities include a swimming pool, fitness center, couples spa & massage center, bathing pools, and over 50 kinds of body and facial spa treatments. W Seoul Walkerhill is located at the foot of Achasan Mountain overlooking the beautiful Hangang River, one of the most popular spot’s for both tourists and business travelers.


Seoul(Jung-gu) , Euljiro・Chungmuro・Namsan

Hemlagat, which literally means "home cooked" in Swedish, serves homestyle foods in a restaurant setting. The dishes made with traditional Swedish recipes will remind you of Mom's (or Grandma's) cooking. Located close to Hoehyeon Station, Hemlagat is a good place to try a little bit of Scandinavian culture as well. As it is a Swedish tavern ('Krog' in Swedish), they serve traditional Swedish liquors and snack pairings. The staff speaks English, Japanese, Chinese and the menu is also available in the aforementioned languages.


Seoul(Jung-gu) , Insadong・Jongnon

Myeong-dong, Namdaemun and Bukchang-dong are widely known among international visitors as hot spots for shopping and food. Myeong-dong is a popular destination for shopping, culture, arts and fashion. Major shopping malls such as Lotte Department Store, Shinsegae Department Store, Myeong-dong Migliore and Samik Fashion Town are located here. Shoppers can find a variety of products here from high-end items to relatively inexpensive clothes. There’s also no shortage of street food, traditional restaurants, coffee shops and fancy cafes. Namdaemun Market is the biggest traditional market in Korea. Visitors can purchase souvenirs and local produce at an affordable price in the shopping complex crowded with stores and street stalls. The market sells a variety of clothes, kitchenware, toys, accessories, food, flowers and imported goods. Bukchang-dong and Sogong-dong have high-end accommodations including Lotte Hotel Seoul and Westin Chosun Seoul, duty-free shops, and restaurants serving traditional dishes. [Myeong-dong, Namdaemun Market and Bukchang-dong Special Tourist Zone] Areas included: Myeong-dong, Hoehyeon, Sogong-dong, Bukchang-dong, Mugyo-dong and Da-dong, Seoul Area size: 872,809㎡ Tourist attractions: Myeong-dong, Namdaemun Market and Bukchang-dong, Department Stores (Lotte Department and Shinsegae Department Store, etc.), Traditional Market, Duty-free Shop, Hanok Village, N Seoul Tower, etc.


Seoul(Jongno-gu) , Insadong・Jongnon

The Bukchon Art Museum, which opened in January 2005, provides exhibition space to communicate diverse artistic perspectives and interpretations with art collections that range from traditional antique arts to modern arts. Located in the historic cultural area of Bukchon (North Village), it offers a pleasant and comfortable place for enjoying culture.The art museum endeavors to expand the base of art culture by showcasing the works of talented domestic and international artists who were discovered and selected through theme exhibitions of antique and modern arts from Korea and China and through active cultural engagement with East Asian countries.


Seoul(Jongno-gu) , Insadong・Jongnon

About 2,000 old Korean kitchen utensils and tteok (rice cake) related items are displayed here and arranged by various themes. The displayed utensils are handmade household necessities that are ingenuous, yet reveal the lifestyle of the working class. The elderly may relive fond childhood memories and the younger generation can experience the wisdom of ancestors through the rare kitchen utensils.


Seoul(Jongno-gu) , Insadong・Jongnon

The Seoul National Science Museum first opened its doors to the public in 1945. It was destroyed during the Korean War (1950-1953) and was later rebuilt at its current location in 1972. The museum features a range of exhibition halls and hands-on programs offering visitors an opportunity to experience the principles of science. In addition, the programs focus on nurturing the creativity of children and helping children better understand science.


Seoul(Yeongdeungpo-gu) , Yeouido・Yeongdeungpo・Mapo

Over 1,485㎡, Atrium is a spacious spot to rest for customers in the middle of the huge Times Square mall. It extends through the building to a glass roof so that customers see the blue sky while shopping. This pleasant place also offers colorful events regularly as well as themed performances every month on its round stage, bringing exciting cultural and entertainment experiences to visitors. Performances are offered free of charge.


Seoul(Gwanak-gu) , The Western Part of the Seoul

Located in Seoul Gwanak-gu Bongcheon-dong, the Lotte Department Store Gwanak Branch is a multi complex that houses a department store, discount shop, and apartment all in one building with Boramae Park situated nearby. Many customers in the area often visit the department store, as it offers convenient shopping between the basement floor parking lot, discount shops, and department store by a moving belt.Department store hours are open from 10:30am to 8:00pm with extended hours on Fridays, Saturdays, and Sundays. The department store is closed one Monday every month.


Seoul(Gangnam-gu) , Gangnam・Samseongdong(COEX)

This is a specialty restaurant with a royal table set in a graceful and elegant atmosphere. This place is famous for beautifully modernizing the food of the royal table from the Joseon dynasty. The formal meal in brassware and Chinaware tastes very rich, as the natural seasonings are only used for dishes with the whole heart.*Best Korean Restaurant as designated by The Seoul Metropolitan Government.