Seoul(Guro-gu) , Yeouido・Yeongdeungpo・Mapo

9th Avenue is a fashion shopping mall with a myriad of things to enjoy—from Hallyu fashion, to cultural performances, to a variety of foods and beverages.The mall is located right next to Guro Subway Station and is connected to the CGV Multiplex Cinema and the AK Plaza (previously known as the Aekyung Department Store), which allows visitors a one-stop shopping spot.On the first floor of the basement of 9th Avenue, shoppers can find stores owned and run by Korean Hallyu celebrities.'Hallyu Theme Center,' which opened in November 2009, is an especially popular area of the mall, drawing attention not just from locals but from international tourists as well.


Seoul(Jongno-gu) , Daehangno・Seongbukdong

Naksan Park gets its name from its camel hump-like appearance. In Korean ‘nakta’ means camel and ‘san’ means mountain. So people refer to the park as Nakta Park or Naksan Park. The mountain is a solid granite bedrock. The Joseon royal family enjoyed the natural beauty of the granite mountain, but during the Japanese Colonial Period, a hasty manner of urban planning resulted in the demolition of most parts of the mountain. In an effort to save the remaining green belts, Naksan was designated as a park on June 10, 2002. Located in the center of the Seoul, this historical and beautiful park allows its visitors to view the magnificence of the entire city.


Seoul(Songpa-gu) , Jamsil(Lotte World)

Bon is tough, but elegant, chic, and trendy. It boasts a wide array of items from masculine suits to casual wear with urban sophistication that are comfortable to wear.


Seoul(Jongno-gu) , Insadong・Jongnon

MoonShot is a professional cosmetic brand launched by YG Entertainment. It is a ‘beauty playground,’ and the name of the store means to launch a spaceship to the moon. The main focus for their products is to include YG Entertainment’s uniqueness, freedom, and express this through the use of varieties of colors. Their popular makeup products follow the concept, “ one source, multi use,” which means one product has multi usages, rather than having one chosen function of the product. In the flagship store of MoonShot, you can get your makeup service by the professional makeup artists that go by the name of, ‘Moon Shot Boys.’  


Seoul(Seongbuk-gu) , Daehangno・Seongbukdong

Suyeonsanbang, a traditional Korean tea house located in Seongbuk-dong, was originally the house where the late Korean author Lee Tae-Jun wrote many of his books. Now, his estate has opened Suyeonsanbang’s doors to the public in the form of a charming and peaceful tea house. Famous for its savory tea, beautiful nature, and rich history, Suyeonsanbang has been covered by a variety of foreign media outlets like NHK (Japan), BBC (UK), French TV channels, and numerous Japanese magazines. To take a break during the summer heat, visitors come to Suyeonsanbang to try their patbingsu (shaved ice with red beans), one of its summer specialties. So come relax and be inspired in this traditional Hanok tea house.


Seoul(Mapo-gu) , Yeouido・Yeongdeungpo・Mapo

Shim’s Tapas, opened in 2006, introduced Spanish tapas to Korea, attracting many young and trend-conscious people in the Hongdae area and foreign residents of Seoul. Shim's Tapas serves Spanish cuisine cooked with natural ingredients and spices. The bread, including baguettes, rye bread, and olive bread, are baked in the restaurant kitchen. Along with 30 different kinds of tapas, other items that are available include rice dishes, spaghetti, pizza, wine, beer, cocktails, and coffee.


Seoul(Jung-gu)

Woonsan (Formerly, Yongsusan) is a traditional Korean restaurant located in the basement of the Seoul Finance Center. For the past 30 years, the restaurant has been serving up Gaeseong-style (Old capital of Goryeo Dynasty), which is said to be experienced using each of the five senses. Though the restaurant offers a variety of traditional course meals, the best-selling course is Haewon Jeongsik. This special set meal typically starts with porridge for soothing the stomach and then moves on to more substantial dishes like Kimchi, mung bean jelly, vegetable dishes, pork, beef, jeon (Korean-style pancakes), Gujeolpan (a platter of nine delicacies), Tteokgalbi (grilled short rib meat patties), rice steamed in bamboo, and desserts. Private rooms are also available in various sizes for business meetings or special family gatherings.


Seoul(Jongno-gu) , Sinchon・Ewha Womans University

Geumho Art Hall was built exclusively for classical music concerts. It is located on the cultural street by Gwanghwamun. With 315 seats, it has the perfect structure for chamber concerts. All seats are recital hall chairs and the wide spacing between rows of chairs helps the audience to have a pleasant time. Portable chairs are also provided for the handicapped. Once you enter the theater, your cell phones will turn off automatically. This will help you to enjoy the concert without being interrupted by ringing cell phones. The interior is cozy and luxurious, and the stage is made of maple. 150 concerts are held yearly. You can also view the art exhibits displayed at the reception hall. If you are lucky, you will be able to view the art exhibits after watching a concert. Near Geumho Art Hall there are other cultural facilities such as Sejong Center for the Performing Arts and Kyobo bookstore.


Seoul(Jongno-gu) , Insadong・Jongnon

Seochon Traditional Sundae Soup House is considered a must-visit destination. It was shown in the Korean drama series, “Doctors, as a restaurant owned by the father of the main character, Yoo Hye Jung (actress: Park Shin Hye). It is known for its special deep-tasting beef broth, which they brew with marrowbone for 24 hours. Its old-fashioned, traditional style Hanok architecture and its neat interior evokes the Korean traditional castle: Gyeongbokgung and its surroundings. Not only is the Sundae Soup first in its class, the in-house Kimchi is one of the best in its category as well. After the meal, don’t forget to take a photo where the “Doctors” couple, Jiho-Hyejung, enjoyed rice soup.  


Seoul(Seongbuk-gu) , Daehangno・Seongbukdong

Gilsangsa Temple is located in the Seongbuk-dong neighborhood of northern Seoul. The temple was built on the site of a fancy restaurant called Daewongak. The restaurant owner donated her property to the revered Buddhist monk Venerable Bupjeong (1932-2010), who turned the property into a temple that opened in 1997. Although Gilsangsa has a relatively short history, it is conveniently located in the heart of Seoul so it attracts many local and international visitors alike. The temple also serves as a downtown cultural space by offering a variety of Buddhist programs like temple experience, classes on Buddhist teachings, and templestay. The temple features Gilsang Seonwon (zen center) and the House of Silence, which are special halls dedicated to practicing meditation. While Gilsang Seonwon provides meditation rooms for Buddhists with experience in meditation, the House of Silence is open to the general public at liberty to pursue personal meditation. Gilsangsa also has a branch temple in Paris.