Seoul(Gangnam-gu) , Apgujeong・Cheongdamdong

Mucha is a premium jewelry company owned and operated by Kim Jeong Ju, a renowned gemologist, jewelry designer and jewelry coordinator. The store carries fine jewelry under three brands - Mucha, Kiss by Mucha, and Mucha Arno, and offers custom-design services as well. Meanwhile, Mucha jewelry has been worn by many celebrities, and featured in many Korean dramas.


Seoul(Gangnam-gu) , Gangnam・Samseongdong(COEX)

Serving a varied menu featuring grilled beef, haejangguk (a spicy soup), and shabu shabu, Saebyeokjip is open 24 hours and is often crowded with people. The ddarogukbap (a kind of soup made with meat, coagulated ox blood, and bean sprouts) tastes great and is the recommended remedy for curing a hangover. An order of yukhoe bibimbap (white rice topped with garnished raw beef) includes a bowl of seonjitguk (soup made with coagulated ox blood). The shabu shabu is quite satisfactory for the price, so it is popular. The restaurant is packed in the morning, with people sobering up, and in the evening, with people who come for the grilled meat.  


Seoul(Guro-gu) , Yeouido・Yeongdeungpo・Mapo

AK PLAZA is a department store owned by Aekyung Industrial Co. Ltd.AK Plaza Guro is fast becoming a major landmark in the southwestern business district of Seoul. World-famous brands such as Burberry, Coach, and Etro are located on the 1st floor along with a large plaza for various events. The 2nd floor of the department store is conveniently connected to Guro Station (Seoul Subway Line 1). A variety of facilities and amenities (food court, CGV Movie Theater, customer service room, stroller rental services, playroom, appliance repair center, etc.) are spread throughout the center.


Seoul(Mapo-gu) , Yeouido・Yeongdeungpo・Mapo

Alternative Space Loop (also known as the “Loop”) is a non-profit gallery that provides exhibition space and support programs for young and promising artists. In the late 1900s, many artists could not afford to pay for exhibition space in a gallery and struggled to pursue their passion for the arts. The idea of a “free alternative exhibition space” was born and as a result, the Loop was opened in Sangsu-dong in Feb, 1999. In 2005, the Loop was moved to Seogyo-dong, its current location.On the first floor and in the basement, the works of new artists are on display. On the 2nd floor, there is a small café where visitors can take a break and enjoy a cup of coffee, have discussions, or read one of the books provided.The Loop has been holdng exhibitions and performances more than ten times a year ever since its opening. The gallery engages in diverse international exchanges such as Tirana Biennale and in 2002, was invited to the Gwangju Biennale as an alternative art space. 


Seoul(Jung-gu) , Myeongdong

It’s Skin is a clinical skin solution brand whose products are all dermatologist approved. Snail slime creams and lotions and aloe products are very popular among shoppers from overseas. To better serve its international clientele, It’s Skin offers free international shipping for purchases over a certain amount.


Seoul(Gangnam-gu) , Apgujeong・Cheongdamdong

Hotel Prima, located in Cheongdam-dong, breaks the conventional idea of 'business hotels', and creates a new culture of hotels as a space for art. The lobby contains Buncheong porcelains and Korean folk painting decorations to give the guests a sense of the traditional Oriental style. Also, the buffet restaurant boasts the Meissen Museum, providing the gentle ambiance of the European Royalty.


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Seoul(Jongno-gu) , Insadong・Jongnon

Tongin Market dates back to June 1941, as a public market set up for Japanese residents near the Hyoja-dong neighborhood when Korea was still under Japanese rule. After the Korean War the nation experienced a swift rise in population, which led to a natural increase in consumption and demand. As a result the area’s street vendors and stores used the former Tongin Market area as their marketplace. Now, Tongin Market consists of 75 stores, most of which are restaurants and grocery stores. There are also some shops selling manufactured goods like underwear and shoes.  


Seoul(Seodaemun-gu) , Sinchon・Ewha Womans University

This Dakgalbi restaurant is located in Sinchon, an area surrounded by universities and populated by students. Chuncheonjip Dakgalbi Makguksu (춘천집닭갈비막국수)’s most popular dish is Dakgalbi, which is prepared by marinating boneless chicken in spicy red pepper paste and stir-frying it with various ingredients in a large cast iron pan. For an extra tasty treat, try adding an assortment of noodles to the chicken as it cooks. After you’ve finished eating your Dakgalbi, don’t forget to order rice to stir-fry in the pan to soak up the extra, flavorful sauce!The restaurant offers a simple Dakgalbi menu at an affordable price. Thanks to the restaurant’s delicious food, reasonable prices, and casual atmosphere, the restaurant is always full of people.


Seoul(Jongno-gu) , Insadong・Jongnon

Daejojeon Hall was the queen’s residence at Changdeokgung Palace. Originally built in 1405 (5th year of King Taejo’s reign during the Joseon Dynasty), the hall had been destroyed by fires multiple times since then. The current structure is the one rebuilt in 1920 with materials taken from Gyotaejeon Hall at Gyeongbokgung Palace after being burnt down in 1917. Daejeojeon is differentiated from other palace buildings in that it has no ridge on the roof. The center bedroom is surrounded by small-sized rooms for court ladies to attend to the king and the queen.


Seoul(Yangcheon-gu) , The Western Part of the Seoul

E-mart is a discount supermarket operated by Shinsaege, a department store franchise. Located in a residential area of Mokdong, E-mart Mokdong offers a wide variety of high quality products at affordable prices, and also features special sections including imported kitchen utensils, ceramics, the 'Digital Zone,' and many more.