Seoul(Jongno-gu) , Insadong・Jongnon

MilkCow in Boots is famed for their cube-shaped bread. The bread is tasty, healthy, and fun to look at! The bread has been fermented at low temperatures which means a healthy bread that does not sacrifice flavor. There are 8 varieties of bread in total; some of the flavors are cream cheese, blueberry, whole grain, olive, and chocolate. Korean cream bread is a real speciality that visitors should try and there is also a delicious castella bread, which has a sweet red bean fondant or cream cheese filling. MilkCow in Boots also sells flavored milk; the milk is flavored naturally with different flavors of tea.  


Seoul(Seocho-gu) , Gangnam・Samseongdong(COEX)

Yeontabal has a neat atmosphere and specializes in tripe and large intestines, which you can enjoy chargrilled. The tripe tastes especially good with yangchibap, which is rice stir-fried with radish kimchi. Unlike most tripe restaurants, private rooms are available here for get-togethers. On the weekend, when they have fewer customers, they offer discounts so you can have an enjoyable meal and also take advantage of the lower prices.  


Seoul(Yongsan-gu) , Itaewon・Yongsan

Korea's most beloved Korean BBQ chain, diners can enjoy quality BBQ and great service at HANAM PIG. The pork used at HANAM PIG is sourced from eco-friendly farms and the restaurant's charcoal is imported from Indonesia's best natural charcoal suppliers. As a result, the pork's natural flavor comes through. Patrons can also choose from a drinks menu featuring wine, whiskey, and cocktails to enjoy with their meals.  


Seoul(Jongno-gu) , Insadong・Jongnon

Located in the hub of Korean culture, Insa-dong, Doodaemunjip has been serving Korean fusion cuisine for the past 10 years. The restaurant takes form of a traditional hanok decorated with a modern touch, blending Asian and western-style design to create an exquisite atmosphere favored by both Koreans and international visitors. Doodaemunjip is the only building in Insa-dong that has an indoor garden and a terrace full of fresh living plants, presenting peaceful atmosphere rarely found in the urban city. Signature menus include maekjeokgui ssambap (pork with Korean herbs served with vegetable wraps and rice) and Doodaemun haemul onbap (seafood rice) along with other specialty menus such as soy-marinated bossam (vegetable wraps with rice), soy-marinated crab, haemul pajeon (seafood and green onion pancake), etc. In particular, maekjeokgui (pork with Korean herbs) is seasoned with soybean paste made with traditional Korean recipe, bringing out deep flavors when consumed with vegetable wrapped rice. Traditional Korean alcoholic beverages such as bamboo liquor and bokbunjaju (Korean black raspberry wine) are also available.


Seoul(Gangnam-gu) , Gangnam・Samseongdong(COEX)

The birthplace of hallyu-stars Experience everything about hallyu artists at SMTOWN, the center of hallyu. You can look around studios, a hologram theater, a life-style shop, and more, where hallyu stars are created. You may incidentally meet your favorite hallyu star during tours. A professional photographer is avialable to take photos of visitors, which will be an unforgettable memory.


Seoul(Gangnam-gu) , Gangnam・Samseongdong(COEX)

Hyundai Motorstudio Seoul offers a great opportunity to take a look at every aspect of automobiles. Each floor is designed with different concepts, and visitors can try various experiences regarding automobiles. A children's activity zone, an automobile museum, image walls, and more await visitors.


Seoul(Gangnam-gu) , Apgujeong・Cheongdamdong

Located by several entertainment agencies, Naive Coffee is frequented by many K-pop stars including GOT7’s BamBam and Jackson, Miss A’s Fei, as well as Hyerim, Yubin and Sunmi. Authentic specialty coffees are blended and brewed in-house, daily. Naive Coffee’s signature blends, Oger and Bosanoba, boast a fanatic following, and the caffè latte is extremely smooth and complex with an elegant ratio of coffee and milk. Cold brew coffee packaged in unique beverage cans, is also available for purchase.  


Seoul(Gangnam-gu) , Gangnam・Samseongdong(COEX)

Loved by fans from all over Asia, Super Junior has been an A-list K-pop star for almost a decade now. A lesser known fact about the group is that the charming and witty member Kim Hee-chul has refined interest in food. One of the restaurants in Seoul that he has recommended is Solbin Superdog located in the Apgujeong Rodeo Street. On the menu are tacos, hot dogs and rice bowls. The foodie K-pop singer’s favorite menu item is the spicy dog, which is extremely hot yet highly addictive. The signature dish is the galbi (grilled beef ribs) rice, which comes with nachos, sour cream, jalapeño peppers and vegetables.  


Seoul(Jongno-gu) , Insadong・Jongnon

Opened in 2017, the ice theme park Freezing Island is a novel Seoul tourist attraction. The indoor theme park has over 250 ice sculptures and fun activities to enjoy! Freezing Island has 3 exhibition halls spread over 2 floors and it is Korea's largest ice theme park. Freezing Island is like seeing a bit of the North Pole right in Seoul. Great for visitors of all ages, the theme park is a fun outing for families, couples, and solo travelers. Don't forget to take a ride on the ice slide at Freezing Park!  


Seoul(Jung-gu) , Seoul City Hall・Gwanghwamun

In the past, kimjang(kimchi-making) day was a day for sharing love, a day for festivals and feasting. Designated as a UNESCO Intangible Cultural Heritage, kimjang has gone global and kimchi has become a classic, healthy food much loved by people around the world. With the first Seoul Kimchi Festival in 2014, the much forgotten Korean sharing spirit comes alive and kimjang was created into a cultural festival that has developed into a leading global sharing festival in Seoul. Celebrating the theme ‘Happy sharing, Kimjang day,’  the 4th Seoul Kimchi Festival will offer visitors opportunities to touch, feel and taste the unique Korean kimjang culture through various programs  such as Making&Sharing Kimchi, where over 5,000 people get together to  make kimchi for the underprivileged, Seoul Kimjanggan, where participants  get to try their hands at making kimchi for our families as well  the Kimchi Market and Kimchi Imagination Playground etc.  From November 3rd (Fri) to 5th (Sun), 2017, Kimjang Day! A festival with an authentic kimjang theme to create an enjoyable kimjang culture rich in traditional value. We hope that everyone will have a magical time at Seoul Kimchi Festival. Event name : The 4th Seoul Kimchi Festival Date and Time : November 3rd (Fri) ~ 5th (Sun), 2017 Venue : Seoul Plaza, Mugyo-ro Host : Seoul Metropolitan City Organizers : Seoul Metropolitan City, Kimchi Association of Korea, MIRAL Welfare Foundation