Seoul(Jongno-gu) , Insadong・Jongnon

MoonShot is a professional cosmetic brand launched by YG Entertainment. It is a ‘beauty playground,’ and the name of the store means to launch a spaceship to the moon. The main focus for their products is to include YG Entertainment’s uniqueness, freedom, and express this through the use of varieties of colors. Their popular makeup products follow the concept, “ one source, multi use,” which means one product has multi usages, rather than having one chosen function of the product. In the flagship store of MoonShot, you can get your makeup service by the professional makeup artists that go by the name of, ‘Moon Shot Boys.’  


Seoul(Yongsan-gu) , Itaewon・Yongsan

The Paris Grill is an upscale restaurant inside the Grand Hyatt Seoul. It is an authentic European restaurant that boasts great service and top-notch cuisine prepared by a master chef. Designed in a Paris brasserie style of the 1930s with dark wood and marble, there is also an open kitchen that allows diners to view the whole cooking process. The restaurant serves breakfast, lunch, dinner, and weekend brunch. The Paris Bar inside The Paris Grill offers an elegant setting for drinking wine, beer, or liquor while listening to the beautiful melodies of live piano music.  


Seoul(Yongsan-gu) , Itaewon・Yongsan

Specializing in leather and fur goods, Italiana has served loyal customers for a long time in Itaewon. It boasts all kinds of leather goods from luxurious classical styles to popular styles and light vegetable leather items, captivating both Koreans and international tourists year-round. 


Seoul(Jung-gu) , Euljiro・Chungmuro・Namsan

Located in front of the Dongdaemun History & Culture Park Subway Station, Exit 13, Lines 2, 4, and 5, the K-POP HOTEL Dongdaemun offers guests including business travelers and tourists the optimal location and cleans facilities at reasonable prices. As the hotel is within easy walking distance of Namsan Park and is also adjacent to Namdaemun Gate, City Hall, Myeong-dong, and Gwanghwamun Gate, it offers the perfect location for visitors to Seoul. In addition, the hotel is just three minutes’ walk from the Dongdaemun Shopping Town where various types of products are available, and is opposite the Dongdaemun Design Plaza (DDP).


Seoul(Yongsan-gu) , Itaewon・Yongsan

Evadom offers traditional Korean lacquerware that is said to be environmentally-friendly. It has become a popular brand among well-being conscious customers and international tourists. Items in Evadom boast unique designs and attract many international tourists year round.


Seoul(Mapo-gu) , Yeouido・Yeongdeungpo・Mapo

Sogang University is a private, coeducational, Jesuit university located in central Seoul. In the spring of 2010, a total of 15,567 students were enrolled at Sogang's 11 graduate and 7 undergraduate departments. Every year, around 400 Sogang students study abroad, and around 2,500 international students study at Sogang.Moreover, campus life at Sogang University is enhanced by 75 student clubs as well as technological advancement. Furthermore, the proximity to other leading universities (Yonsei University and Ewha Woman's University) contributes to the intellectual and social vitality of student life at Sogang University.


Seoul(Jongno-gu) , Insadong・Jongnon

One of the amazing things about Seoul is that some of the most interesting historical sites are right in the middle of the business districts. Located near the Jongno Police Station and the Japanese Cultural Center, Unhyeongung Royal Residence is one such site. Unhyeongung Royal Residence was the home of young Gojong, who later became Emperor during the Joseon Dynasty. Under order of Queen Mother Jo, Unhyeongung was renovated into a grand, palace-like house with four gates. Gojong’s father, Yi Haeung, or better known as Heungseon Daewongun, continued to live at Unhyeongung for most of his life. Damaged during the Japanese colonial period and the Korean War, the Unhyeongung Royal Residence seen today is a much smaller version of the majestic structure that it used to be. Entering through the front gate, the first noticeable sight is a small row of rooms to the right. This area, called Sujiksa, housed the servants and guards. To the front, left-hand side of Sujiksa is a structure called Norakdang. Many important events, such as birthday parties and ceremonies, as well as the wedding ceremony for Gojong and Myeongseong, were held here. To this day, traditional wedding ceremonies continue to be held at Norakdang. Norakdang also served as one of the two women’s quarters. The most notable structure inside Norakdang is the kitchen, which was used for food preparation when hosting important events. Right outside Norakdang, there are several rock structures along the path to Irodang. The rock structures are said to resemble various animals. To the left of Norakdang lies Irodang, the main building of Unhyeongung. This was where the wife of Heungseon Daewongun resided. Irodang's most prominent feature is its tall steps and square shape. It was built this way in order to help protect the women inside from intruders. Outside Irodang lays an old well on one side of the wide, open yard. To the right of Norakdang lies Noandang. Noandang served as the men’s quarters and was where Heungseon Daewongun received his guests. The word noan means "old man" and carries with it the connotation of comfort and ease. Thus, it served as the leisure quarters for the men. However, Noandang was not just a place of rest and entertainment. As the father of a young Emperor, Heungseon Daewongun carried out all his business from Noandang. Upon exiting Noandang, there lies an Exhibition Hall to the far right. The Exhibition Hall houses a small collection of interesting artifacts and information. Items such as a scale model of Unhyeongung, writing tools, traditional wedding garments, and more, can be seen here. Next to the Exhibition Hall, there is also a small coffee shop and tea room where visitors can enjoy a nice beverage while taking in the sights of Unhyeongung. 


Seoul(Dongdaemun-gu) , Dongdaemun

On July 5th, 2005 the Ministry of Strategy and Finance designated an area of land measuring 84,908 pyeong (280,687.603 m²) in Dongdaemun-gu as the ‘Seoul Medicine Market/Oriental Medicine Industry District’. The Dongdaemun District Office hopes to initiate a variety of subprojects to develop the region as a global hub of oriental medicine in both a wholesale and retail capacity. Through the development of the area’s oriental medicine and related industries, government officials are hoping to revive the local economy while simultaneously boosting public health.※ Types of Stores* Trade–oriental medicinal herb import/export* Medicinal wholesaler – a wholesaler that distributes oriental medicinal herbs to herb clinics, pharmacies, herb stores and herb pharmacies* Herb clinic – medical center/clinic where oriental medicine doctors give treatments; an herbal doctor’s office* Pharmacy – oriental medical pharmacists preparing/selling herbal medicine* Oriental medicine pharmacy – where an herbal doctor prepares/sells oriental medicine for a patient* Oriental medicine store – where an herbal paramedic prepares herbal medicine in strict accordance with an herbal prescription prepared by a legitimate herb doctor* Store (mulsan, yakcho) – a place to sell medicine herbs, agricultural produce, and other health products* Apothecary– preparation of medicinal herb teas and herbs ground into powder form 


Seoul(Yongsan-gu) , Itaewon・Yongsan

Among the many Thai restaurants in Itaewon, you’ll experience the most authentic Thai cuisine here. Run by the Baiyoke Hotel of Thailand, the mouth-watering food and wonderful service bring customers back often. Most of the cooks and employees have come from Thailand to work here. A typical Thai dish is tom yam kung (spicy shrimp soup). Various spices are added to give this dish its remarkably unique flavor. People who have tried the cuisine for the first time might need some time to get accustomed to the taste, but once they do, they’ll want more. Delicately spiced noodles, which are sautéed with various vegetables as well as beef or chicken, go well with tom yam kung. TIP: Since the restaurant is managed by Itaewon Hotel, there is a surtax of 10% and a service fee of 10% which are added to the bill.


Seoul(Songpa-gu) , Jamsil(Lotte World)

Hangang Park opened six outdoor swimming pools (including one at Yeouido Hangang Park). Supported by meticulous water quality management, they are not only safe, but also an inexpensive to private facilities. Excellent amenities offer swimming equipment rentals, food, and beverages.* Location- In front of Jamsil Indoor Stadium, Jamsil Sport Complex