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Sobok
Seoul(Mapo-gu) , Hongik-University-Area

With its main branch located in Hongdae, Sobok is an ice cream shop that focuses on naturalism. The shop’s interior is designed with shades of white, presenting a light and neat atmosphere overall. Bingsu (shaved ice) and ice cream made of natural ingredients like rice and unpolished rice are served in unique plating.

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Dance Musical ‘Sachoom’
5.0/2
Seoul(Jongno-gu) , Insadong・Jongnon

“Sachoom” is a nonverbal dance musical that can be appreciated by all generations from all countries, as it presents a simple plot full of various dance genres including hip-hop, jazz, contemporary dance, break dancing, and more. Since the first Sachoom performance stage opened in October of 2004, the dance musical has been seen over 1,900 performances to this date, and is still receiving high popularity. In 2007, Sachoom completely sold-out all of their performances in Japan (Shinjuku Face Theater May 1 ~ May 7), and Sachoom took the record as the most internationally performed musical production in a short period of time as it toured 32 cities. Sachoom was also the first Korean production to perform at the opening ceremonies of the 2008 Edinburgh Festival Fringe (August 3, 2008 ~ August 25, 2008), receiving international acclaim as it was nominated as a powerful musical.The nonverbal performance projects subtitling in Korean, English, Japanese, and Chinese for foreigners to enjoy. After the musical, audience members can spend time with the performers at the stage lobby. 

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Joy Jewelry
Seoul(Yongsan-gu) , Itaewon・Yongsan

Used as ornaments throughout Korean history, amethyst, morion, and jade symbolize patience, elegance, and gentleness. Joy Jewelry offers its own products with distinctive Korean styles. Its highly functional and artistic items with colorful designs will no doubt satisfy customers looking for unique jewelry.

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Ilmin Art Museum
Seoul(Jongno-gu) , Seoul City Hall・Gwanghwamun

The Ilmin Art Museum stands in the former Dongah Newspaper Building. The Dongah Newspaper was established in 1926 and has been in the building for 66 years. This building has been established as the oldest building associated with the press in Korea. The building was shut down for a year due to renovations and re-opened in 1996. The museum has maintained its look of tile floors and glass walls through the years. This museum boasts the largest Ilmin collection in Korea. From the Goryeo Dynasty (918-1392) there are 430 pieces in the Ilmin collection, 1,200 pieces in the Dongah Newspaper's collection of art, and 100 pieces of art owned by Hyundai Corporation. The Ilmin Collection mostly consists of pieces that Kim Sang-Man collected. Most of the pieces are very simple aesthetic paintings. The Dongah Newspaper's collection has time-relevant pieces that are important in history. Hyundai's collection is mostly paintings of social critiques. In the basement of the museum there is an art shop where original paintings can be purchased.

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Korea Etiquette Institute
Seoul(Mapo-gu) , Yeouido・Yeongdeungpo・Mapo

Korea Etiquette Institue is dedicated to observing, researching, developing and passing down Korea's etiquette. Education programs are also available.

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Snowmounteen
Seoul(Gangnam-gu) , Gangnam・Samseongdong(COEX)

Located in Gangnam, Seoul, Snowmounteen is an ice cream café noted for its iceberg-shaped ice cream dishes and snow white interior walls that bring to mind the inside of an igloo. The ice creams sold at Snowmounteen are thin slices of iced milk or natural fruit juice, free from artificial coloring and low in fat (containing about one third the calories normally found in ice cream). Another original menu at Snowmounteen is the Tapioca Snowthie, a tapioca drink that comes in flavors such as milk tea, chai latte, strawberry, red-ripe persimmon, and crunchy. The red bean flavored smoothie is the most popular drink of all. In addition to a variety of ice cream and drink menus, the crispy Kaya Toast (a popular snack from Singapore made with a jam spread of coconut and eggs) is also a recommended dish at Snowmounteen. Their coffee menu was certified by fair trade marks, organic marks as well as rain forest alliance mark.

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The Lexington Hotel
Seoul(Yeongdeungpo-gu) , Yeouido・Yeongdeungpo・Mapo

Lexington Hotel is New York-themed hotel named after Lexington Avenue, one of the three major streets of New York City. Connecting Upper Manhattan and Lower Manhattan, Lexington Avenue is known for famous locations such as Broadway, Times Square, Chinatown, and Little Tokyo. Located in the center of Yeouido, considered the ‘Manhattan of Seoul,’ Lexington Hotel is in close proximity to the Han River, the National Assembly Building, broadcasting agencies and the Korea Stock Exchange and is 20 minutes from the Gimpo International Airport. The hotel recently underwent renovations, upgrading its 235 guestrooms and subsidiary facilities to allow guests an even more comfortable stay. Various sections of the hotel are themed after attractions found along Lexington Avenue in New York. At "Times Square" (the hotel lobby) guests can receive information about the hotel or assistance from the staff. For a little bit of down time, guests can stop by “Broadway,” the lobby lounge, for a cup of coffee or head to the “New York New York” steakhouse for a family dinner or small gathering. The Chinese restaurant "China Town" and Japanese restaurant "Little Tokyo" are also popular for their well prepared dishes and quality service. The New York theme continues even in the "Yanks & Metz," a classic sports bar decorated with sports paraphernalia from Babe Ruth and other MLB stars.

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Votre Maison
Seoul(Gangnam-gu) , Gangnam・Samseongdong(COEX)

Votre Maison is a French restaurant featuring a comfortable and warm ambience like the name of restaurant signifies, meaning your house and family in French.

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Myogaksa Temple Stay
Seoul(Jongno-gu)

Located east of Naksan Mountain at Sungin-dong, Jongno-gu in Seoul, Myogaksa Temple offers the urbanites a chance to experience Temple Stay. Since 2002, Myogaksa Temple has run its special Temple Stay program titled “Free from All Anxiety”, which sees a growing number of foreign participants every year. Moreover, you may also have a chance to experience Korean traditional culture as well as get to know Korean history better through interesting stories.

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Sieoso - Goodstay
Seoul(Jung-gu)

Situated in Jung-gu, Seoul, Sieoso, meaning “a king’s temporary residence or palace,” is characterized by a service spirit in which the hotel treats every guest as a king or a member of the family. Sieoso offers various cultural programs and services including a Korean traditional food experience, lectures on Korean culture, and personalized photos of guests wearing hanbok (Korean traditional clothes). The hotel is equipped with a unique cultural space harmonizing tradition and modernity, where international and domestic guests can share information and memories with each other. The hotel provides Seoul tourist information, a breakfast service, and other convenient services, and has a roof-top garden which clients can use free of charge.

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