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Gangnam K-Star Road
5.0/1
Seoul(Gangnam-gu) , Apgujeong・Cheongdamdong

K-Star Road is a special project of Gangnam-gu for foreign tourists who love Korean culture and hallyu stars. As the name implies, the shops and stores are frequented by the hallyu stars around Cheongdam-dong, Gangnam-gu, Sinsa-dong, and Nonhyun-dong areas.From the west part of Apgujeong Galleria Department Store along the 400-meter strip leading to the headquarters of SM Entertainment, visitors can see cute, stylized statues of famous K-pop stars like TVXQ, SNSD, SHINee, EXO, 4minute, Miss A, FT Island, Super Junior, CNBlue, and 2PM. Not only that, Apgujeong Rodeo Station is adorned with graffiti art, as well as walls and floors decorated with artwork and special name plaques of hallyu stars.

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Seoul Animation Center
Seoul(Jung-gu) , Euljiro・Chungmuro・Namsan

The Seoul Animation Center (management: Seoul Business Agency) was established by the Seoul Metropolitan Government in May 1999 with the aim of providing comprehensive support to Korea’s cartoon and animation industry. The center runs an information desk, offers educational programs, holds events to support new talents and productions, and hosts diverse events and exhibitions (animation film festival, etc.).A major facility of the Seoul Animation Center, AniCinema is a multicultural space that can accommodate diverse cultural events. Its primary objective is to facilitate the supply of domestic animation films to theaters and to promote animated works by holding a range of film festivals. The theater has 179 seats and state-of-the-art facilities for screening both digital and analogue animated films. High quality equipment at AniCinema, such as the 5.1 channel digital surround sound system and wide screen, allows for a pleasurable viewing experience.

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Cheonggyecheon Stream & Cheonggye Plaza
Seoul(Jung-gu) , Insadong・Jongnon

Chenggyecheon StreamUntil it was restored in 2005, Cheonggyecheon Stream existed only as a neglected waterway hidden by an overpass. Today, it has been transformed into a haven of natural beauty amidst the bustle of city life. Narae Bridge, representing a butterfly in flight, and Gwanggyo Bridge, symbolizing the harmony of the past and future, are just two of the more than twenty beautiful bridges that cross the stream. The Rhythmic Wall Stream, lined with fine marble and sculptures, and Palseokdam adorn Cheonggyecheon Stream. Cheonggyecheon Stream passes close to Deoksugung Palace, Seoul Plaza, the Sejong Center, Insa-dong Street, Changdeokgung Palace, and Changgyeonggung Palace, allowing visitors to easily visit major tourist sites after a leisure stroll along the stream. Cheonggye Plaza Cheonggye Plaza roughly covers an area of 2,500 square meters, and is located at the starting point of Cheonggyecheon Stream. The square, created based on the design of traditional Korean bojagi (a colorful wrapping cloth), features the elegant beauty of traditional stonework that is colorful yet refined. The plaza also includes a model of Cheonggyecheon that provides visitors with a bird's-eye view of the formerly restored Cheonggyecheon Stream. At the plaza, there are plaques that provide detailed commentaries on the 22 bridges that span the stream, as well as a number of graceful fountains that add to the ambience of the area. The area commemorates the Cheonggyecheon Stream Restoration Project, and also symbolizes gathering, harmony, peace, and unity. After the completion of Cheonggye Plaza, Seoul Metropolitan Government designated the area as a vehicle-free zone on holidays, providing more leisure space for pedestrians. Since then, the waterfront areas of Cheonggyecheon Stream, and the surrounding streets have become popular places for those seeking refreshment and a variety of cultural experiences. A favorite of many is the Candle Fountain, which features the magnificent synchronicity of three different lighting fixtures and a 4m high, two-tiered waterfall. Along the two sides of the waterfall are the Palseokdam wishing wells, made of 8 different stones from each of the nation's 8 provinces. Cheonggye Plaza never goes to sleep; visitors can enjoy the fantastic display of light and water even at night. 

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Avenuel World Tower Branch, Lotte Shopping Inc. (롯데쇼핑 에비뉴엘 월드타워점)
Seoul(Songpa-gu) , Jamsil(Lotte World)

"Located inside Lotte World Tower in Songpa-gu, Seoul, Avenuel World Tower Branch of Lotte Department Store is South Korea’s largest luxury shopping complex. Covering a space of over 29,800㎡ dedicated to shopping, the shopping center houses a total of 225 stores including over 90 world-renowned luxury brand stores. Of the 11 floors of Lotte World Tower, 6 floors, from the ground to the sixth, are reserved for the Word Tower Branch of the Avenuel department store: the first floor sells cosmetic products and fashion sundries; the second floor, watches and accessories; the third floor, luxury fashion; the fourth floor, men’s wear; the fifth floor, contemporary fashion, and; the sixth floor, premium food and living products. The spectacular circular stairs connecting the basement and all six floors is operated as Charlotte Photo Zone. Each floor is decorated with various installation works, providing visitors with things to see as they rest on chairs and couches. Convenience facilities include breastfeeding room and family lounge. The sixth floor comes with a space dedicated to culture and arts, such as Star Avenue where visitors can meet hallyu stars via virtual reality, and the Avenuel Art Hall featuring special exhibitions. "

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Saemaeul Sikdang - Nonhyeon Branch
5.0/2
Seoul(Gangnam-gu)

In the past, people from the working class would gather around barbecue grills made from drums to enjoy pork belly and a glass of soju with their coworkers after a hard day's work. Such restaurants were also a gathering point for friends and lovers because of the spirit of belonging and comfort that pervaded. As Korea continues to modernize, Saemael Sikdang strives to retain these core values of togetherness and comfort, offering a place where people can get together and simply have a good time.

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Dongwha Duty Free Shop
Seoul(Jongno-gu) , Seoul City Hall・Gwanghwamun

Dongwha Duty Free Shop’s Purchasing Team only select the world’s best brands for sale. You can shop for the latest popular brands in perfume, cosmetics, accessories, leather goods, and more. Apart from Korean brands and popular imported brands, you can also shop for specialty Korean products and folk crafts from all around the world.

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Dosan Park
Seoul(Gangnam-gu) , Gangnam・Samseongdong(COEX)

Dosan Park was built up in 1973 to pay tribute to Dosan An Changho’s patriotism. Dosan An Changho’s tomb was moved here from Manguri Public Cemetery as well as his wife, Lee Hyeryen, whose tomb was moved from Los Angeles.The area of the park is 29,974㎡. It has Dosan An Changho Memorial Hall, Dosan An Changho’s tomb, his wife’s tomb and the statues. The historical information about Dosan An Changho is available at the Memorial Hall and 70 photos, 20 letters, 50 documents and Dosan’s diary are displayed. Admission is free and the Park is closed every Sunday.Dosan Park is a very beautiful place and has several walking trails. A flower garden, sports facilities and benches are located around the walking trails.

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Samsong Bakery(Shinsegae Department Store Branch)
Seoul(Jung-gu) , Myeongdong

             

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Midnight in Seoul
Seoul(Gangnam-gu) , Gangnam・Samseongdong(COEX)

Nicole Jung, Amber Liu and Jo Kwon do not venture into a grocery store to have their daily cereal fix. Instead, they head themselves to Midnight in Seoul, Korea’s very first cereal café. The decor of the café, complete with electric pink walls and neatly stacked cereal boxes, has been featured on the social media accounts of many celebs. Initially opened by actor and singer Yoon Kye-sang and his artist friends, Midnight in Seoul recently changed ownership. K-pop fans will be familiar with the new owner of Midnight in Seoul- the singer Jo Kwon from the K-pop group 2AM. As for the menu items, over 40 different types of cereals and a wide variety of toppings including nuts, fruits, marshmallows and wine gums (what are wine gums? Is that the correct term?) are available. Choosing a cereal can be tricky but the friendly wait-staff is always ready to provide menu recommendations.  

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Namdaemun Market Mungu
Seoul(Jung-gu) , Namdaemun・Seoul-Station

Also called Mungu (Stationery) Street, Mungu Shopping Center is home to colorful stationery, toys, and wrapping materials. Because of its colorful items, the center has attracted many Japanese tourists and producers interested in stationery and toys. A slew of camera shops on the outskirts of the center offer camera lenses and camera items not readily available elsewhere, attracting both amateur and professional photographers from Korean and abroad.

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