Seoul(Seocho-gu)

Kakao Friends Gangnam Flagship Store features a wide variety of products related Kakao Friends, popular messenger emojis. Meet Ryan, Muji, Apeach, Frodo, Neo, Tube, Jay-G, Con, and other characters from Kakao through creative home and office supplies, jewelries, stationeries, kitchenware, toys, and much more. All products are designed with adorable characters that are ensured to brighten your day.


Seoul(Gwangjin-gu) , Gangnam・Samseongdong(COEX)

The Gangbyeon branch is the first Lotte Mart supermarket. It is located inside Technomart, the electronics superstore, which also houses an 11- cinema CGV movie theater, a large bookstore, a food court, and other convenience facilities. Lotte Mart Gangbyeon branch sells groceries, daily essentials, and entertainment and home interior products. The store is located on the second floor basement of the Technomart building, and is open from 09:00 to 24:00.


Seoul(Gangnam-gu) , Gangnam・Samseongdong(COEX)

Housed in a 500-year-old building that was once home to descendants of Prince Gwangpyeong (the 5th son of King Sejong the Great), the restaurant was opened to the public in 1999 as a traditional restaurant serving Korean royal court cuisine. “Pilgyeong,” which means “always be respectful to the elderly,” is indeed a place that honors the past by serving as a beacon of tradition and flavor in the downtown Seoul area.


Seoul(Jongno-gu) , Insadong・Jongnon

About 2,000 old Korean kitchen utensils and tteok (rice cake) related items are displayed here and arranged by various themes. The displayed utensils are handmade household necessities that are ingenuous, yet reveal the lifestyle of the working class. The elderly may relive fond childhood memories and the younger generation can experience the wisdom of ancestors through the rare kitchen utensils.


Seoul(Mapo-gu) , Hongik-University-Area

Slobbie is a place for those urbanites who are seeking “slow” food and a "slow" lifestyle that are part of the Slow Food Movement. This eco-friendly organic restaurant directly sources its food ingredients from local producers and uses healthy, wholesome and MSG-free cooking techniques to produce fresh dishes, draft rice wine, homemade deserts and traditional tea. Slobbie also houses an Eco Shop selling eco-friendly items; All Right Table, a cooking class; and Work Room with Kitchen, which hosts open kitchen sessions. The restaurant also publishes "Slobbie Life," a bi-monthly magazine. During the last week of every month, Slobbie holds its "Together Day," where small and medium-sized shops hold a collective campaign under diverse themes. Subsribe to the restaurant's "Eating Proper Meals" program, and you’ll get a coupon with a 10% discount covering 10 to 15 meals.    


Seoul(Jongno-gu) , Samcheongdong・The Northern Part of the Seoul

Get off the subway at Gyeongbokgung Station (Subway Line 3), follow the wall of the Gyeongbokgung Palace and you'll find yourself facing a street with majestic trees whose foliage changes every season. This street leads directly to Samcheong-dong. As you enter Samcheong-dong and walk towards the Samchong-dong Tunnel, you'll come across Samcheongdong Sujebi, located right next to the Prime Minister Legation.Samcheongdong Sujebi became a hit among Japanese tourists, after being featured in a popular Japanese magazine. The main dish here is, of course, sujebi (a traditional Korean soup consisting of chunks of dough and various vegetables). It comes in a pot full of sliced pumpkin, clams, and potatoes. This delicious soup is so tasty that there's almost always people lined up outside the restaurant. Other popular items include dongdongju (traditional Korean liquor) and gamjajeon (a Korean potato pancake that uses only potato starch and no other ingredients). 


Seoul(Seocho-gu) , Gangnam・Samseongdong(COEX)

Kamong is a cafe, which is owned and operated by the sister of Kai from the Korean boy band EXO. Kamong, which means ‘Dreaming Kai,’ is also known as a gathering place/meeting spot for Kai’s fans. One of the most popular menu items is the ice cream waffle, which has assorted fresh fruits added to it. On the cups, napkins, and other small props in the cafe, you can find that there are copies of drawings and messages that Kai drew/wrote himself. Frequently, people bump into Kai and other EXO members visiting the cafe.  


Seoul(Songpa-gu) , Jamsil(Lotte World)

Daejanggeum serves traditional Korea meals, reinterpreting royal dishes from the Joseon Dynasty. Daejanggeum faithfully uses only the best local ingredients to make all their food, from the soybeans used for soy sauce and soybean paste, to kimchi. In addition to the food, guests can enjoy dining with lacquerware from Korea's Holder of Intangible Heritage, Mr. Yi Jin-ho, and forged works by 5th generation blacksmith, Cha Ingyu.


Seoul(Yongsan-gu) , Euljiro・Chungmuro・Namsan

Namsan Outdoor Botanical Garden opened its doors on February 18th, 1997 in Hannam-dong, where the residential complex for foreigners once stood before it was demolished in 1994. Covering an area of around 59m2, it is divided into 13 themed gardens with a total 117,132 plants from 269 species. Among this diversity, 60,912 plants from 129 species are tree types and 56,220 plants from 140 species are grass types. The 13 themed gardens include a garden of herbal medicine, apricot trees, wildflowers, royal azaleas, shrubs, commercial plants and a garden for the blind.


Seoul(Jongno-gu) , Insadong・Jongnon

In an alley near the Embassy of the Republic of Poland, the Italian restaurant The Hanok Smith Likes can be found. The restaurant is famous for serving homemade Italian cuisine in traditional Korean house in Samcheong-dong.The Smith in the restaurant’s name refers to a blacksmith as well as Mr. Smith which is a common name like Cheolsu in Korea. The restaurant decided to pick the name Smith with the second meaning in mind. So, the concept is that Mr. Smith who is a virtual person cooks his favorite dishes in a hanok. One of the interesting aspects about this restaurant is that they serve hwadeok pizza (brick oven pizza) and pastas which are not the Korean dishes one might expect given the hanok exterior. They also serve salads, risotto, steak and wine at the restaurant. Particularly, the nighttime atmosphere of the restaurant offers a more serene and cozy experience thanks to the traditional hanok architecture.