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Seochon Village
Seoul(Jongno-gu) , Insadong・Jongnon

Seochon Village, literally meaning west village, is named in reference to its location west of Gyeongbokgung Palace. The old hanok houses lining the long alleys well harmonize with newly emerging shops and stores. Walking through the alleys that resembles a big maze, visitors will be nicely surprised by murals and adorable pictures.A hint of Korea's tradition is truly well balanced with many modern and stylish spaces that bring out the authentic and simple beauty and coziness of Seochon Village.

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On Ne Sait Jamais
Seoul(Yongsan-gu) , Itaewon・Yongsan

On Ne Sait Jamais is a French phrase which, roughly translated, means "you never know." On Ne Sait Jamais in Seoul is a popular dessert shop and cafe that offers delicious baked treats with a fun Korean sauna-inspired interior. There are four signature desserts that are always offered as well as a traditional tiramisu. Other menu items are updated frequently. There is coffee and imported beer for sale in addition to the desserts.  

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Samick Fashion Town
Seoul(Jung-gu) , Namdaemun・Seoul-Station

Located in the heart of the Namdaemun Market (the largest wholesale market in Korea and a popular tourist attraction), Samick Fashion Town is home to 1,500 shops, spread among 15 floors (B5F-10F). Opened in 1985, this giant, one-stop shopping destination offers shoppers virtually everything: from clothing (women’s, men’s, and children’s) and shoes to accessories for wholesale merchants and individual shoppers.The Samick Fashion Town is particularly known for its large children's section (called Seoul Won Children’s Clothing) on the first floor and its giant shoe mall on the sixth that is unlike any other shoe store in Namdaemun Market. On the ninth floor is the food court and on the first basement level at MBIC Mall, visitors can find character products related to some of their favorite Hallyu stars. Character items include (but are not limited to) cushions, notebooks, mugs, t-shirts, postcards, stickers, mobile phone screen cleaners, and mechanical pencils featuring the comedians from Muhan Dojeon (Infinity Challenge) and other popular stars. 

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Home Plus - Jamsil Branch (홈플러스 (잠실점))
Seoul(Songpa-gu) , Jamsil(Lotte World)

Home Plus Jamsil Branch can be easily reached via subway lines 2 or 8 and is in close proximity to Special Tourist Zones, Seokchon Lake and the Hangang River dock, thus attracting many foreign tourists. The store also has a POS self payment line where shoppers can make payments easily just by touching the screen and don’t need assistance from a staff member. However, English speaking staff members are available for a more convenient shopping experience.

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Kojima
Seoul(Gangnam-gu)

Park Gyeong Jae's dedication and passion for fresh ingredients play a key role in offering an excellent sushi experience at Kojima.  

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Mibo Jewelry
Seoul(Jongno-gu)

Mibo Jewelry carries a wide selection of necklaces, rings and earrings made with gold, silver and other precious gemstones like diamond, ruby, sapphire, pearl, etc. The most popular items include diamond rings, luxury watches, gold rings and necklaces. Moreover, at Mibo Jewelry, customers may design their own jewelry for purchase.

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The Shilla Duty Free Shop - Gimpo International Airport Branch
Seoul(Gangseo-gu) , The Western Part of the Seoul

The Shilla Duty Free Shop – Gimpo International Airport Branch is conveniently located at the departure lounge of the airport. The duty free shop offers many luxury items including cosmetics, perfumes, bags and sunglasses. There are also many gifts, souvenirs, Korean brands and traditional goods for business travelers and foreigners. The shop offers promotional events every month. Check the event page of the website to find out about the promotion of the month. Click here to see the event page.

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Nerd on Earth(Nerd Bar)
Seoul(Yongsan-gu) , Itaewon・Yongsan

Nerd On Earth is a bar which Im Seul Ong, a member of the boyband group 2AM and actor, has opened in Itaewon. The ‘Nerd Bar’ (for short) is located in the deep corners of Itaewon, which shows Seul Ong’s taste in bars; he prefers somewhere dark and comfortable. You can feel a unique vibe from the blue and red lights blending together, with the mystical music playing in the background, and you can dine on various ‘high quality’ snacks as you drink. For example, menu items such as the “Nerd Wrap,” which is a wrap with Argula leaves, dried tomato, and ricotta cheese, and ‘Beef Brisket Spicy Seafood Noodle Soup,’ which has a spicy flavor, with generous portions of beef brisket are the menu items that lots of people order in the Nerd Bar. When you climb the rooftop, you can see the panoramic view of Itaewon. All of the above make it a must-stop location.  

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Tuyosinoie
Seoul(Yongsan-gu)

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Ahyeondong Wedding Street
Seoul(Seodaemun-gu) , Sinchon・Ewha Womans University

Ahyeon-dong Wedding Street has over 2000 wedding dress shops. This area can be easily accessed by subway line 2 and is located on Sinchonno Road between Ewha Women's University Station and Ahyeon Station. Shops filled with wedding dresses line the street, making it a bridal paradise. The shops have it all, from the newest wedding dress styles to unique, one-of-a-kind designs. Brides can have dresses made-to-order for affordable prices or simply borrow a dress for their special day. This area has become popular with many tourists looking to see the latest wedding attire.

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