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Gentle Monster Sinsa Flagship Store
Seoul(Gangnam-gu) , Sinsadong・Garosu-gil

Gentle Monster is Korea’s eyewear brand, which has been a viral sensation through collaborations with K-Wave celebrities. Gentle Monster’s flagship store, which is located in Sinsa District’s boulevard. The store has a white-tone exterior, which gives it a clean look/feel. It has a fairly large size entrance. Its first floor has a wide/open space, which looks quite captivating from outside. The concept of the store is, “house and healing,” and show rooms on each floors are designed to feel comfortable and is full of individuality/personality. The first and the second floors displays different varieties of eyeglasses collections, the third floor is a  showroom that is designed to feel like you are in a luxurious bathroom. 4th and 5th floors are designed to be spaces for café/lounge, where people can take off after lounging/resting. In a recent collaboration with the actress, Gong Hyo-jin, the company presented the, “TYPE,” sunglasses. The actress then wore the, “TYPE,” sunglasses herself, in the Korean drama that starred her, called, <Jealousy Incarnate>.  

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Haha & Kim Jong-guk's 401 Butcher Restaurant
Seoul(Mapo-gu) , Hongik-University-Area

Alright, 'Running Man' buffs and culinary adventurers! Nestled in the vibrant heart of Hongdae lies a unique dining gem: the '401 BBQ Restaurant'. A collaborative venture between Haha and Kim Jong Kook, two towering figures from the legendary show 'Running Man', this spot has rapidly ascended as not just one of Hongdae's must-visit eateries, but a pulsating hub of the Korean entertainment world. One glance at the throng of eager diners queuing outside, and you'll know this isn't just any BBQ joint. Upon stepping inside, you're immediately immersed in a world that feels part restaurant, part Hall of Fame. The walls come alive with a tapestry of photographs, spotlighting cherished moments from 'Running Man', candid captures of Haha and Kim Jong Kook, and—here's the show-stealer—snaps of a myriad of South Korean celebrities and idols. Indeed, it's become somewhat of an open secret in the entertainment circuit: the '401 BBQ Restaurant' is the place to be. From rising K-pop stars to established actors, many have graced this venue, adding to its allure. But let's not forget the main event: the food. The signature BBQ set is a masterclass in meat. Curated cuts like the sumptuous ohgyupsal, hearty moksal, and luxurious hangjeongsal take center stage, and diners can tailor their orders to match their party size. Elevate the experience by pairing the succulent grilled meats with the in-house fermented anchovy sauce and a special blend, creating a symphony of flavors. And for a harmonious endnote, the Chadol soybean soup is an absolute must. In essence, the '401 BBQ Restaurant' offers an experience like no other: a tantalizing blend of top-tier Korean BBQ, a brush with the glitz and glamour of the South Korean entertainment scene, and the warm embrace of 'Running Man's charm. Whether you're a die-hard fan of the series, a food aficionado, or simply eager to rub shoulders with celebrities and idols, this establishment rolls out the red carpet for all. Dive deep into a fusion of gourmet delight and star-studded enchantment! Don't just hear about it—be part of the story.  

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Nerd on Earth(Nerd Bar)
Seoul(Yongsan-gu) , Itaewon・Yongsan

Nerd On Earth is a bar which Im Seul Ong, a member of the boyband group 2AM and actor, has opened in Itaewon. The ‘Nerd Bar’ (for short) is located in the deep corners of Itaewon, which shows Seul Ong’s taste in bars; he prefers somewhere dark and comfortable. You can feel a unique vibe from the blue and red lights blending together, with the mystical music playing in the background, and you can dine on various ‘high quality’ snacks as you drink. For example, menu items such as the “Nerd Wrap,” which is a wrap with Argula leaves, dried tomato, and ricotta cheese, and ‘Beef Brisket Spicy Seafood Noodle Soup,’ which has a spicy flavor, with generous portions of beef brisket are the menu items that lots of people order in the Nerd Bar. When you climb the rooftop, you can see the panoramic view of Itaewon. All of the above make it a must-stop location.  

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Studio J(JYP Entertainment)
Seoul(Gangnam-gu) , Gangnam・Samseongdong(COEX)

Studio J is a bar that was created by collaboration between JYP Entertainment and a famous bar in the Chungdam District called Y1975. The bar is setup with a live stage where you can enjoy many varieties of music and new sights; for instance, the LED lights, the stairway, and the grand interior are all designed to make you think of the red carpet. It is a place where the idol group, “Eunneessu,” who debuted through Slamdunk of Sisters, shot their music video for their song “Shut Up.” Also, surprise concerts by JYP entertainment artists such as G Soul, Pak A Yun, and Park Ji Min all happen in Studio J.  

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BBQ Hapjeong Star Branch
Seoul(Mapo-gu) , Hongik-University-Area

If you want to enjoy “Chimak,” which is the main feature in Korean street cuisine, you can take a look at BBQ Hapjeong Star Branch, which is owned and operated by the parents of Seong Yeol, from the Korean boy band. It is located in front of the 3rd exit; so, it is very easy to reach. The chicken is fried with olive oil. They also sell pizza, pasta, etc., which you can buy together with chicken, which gives the menu a wide variety. The nickname of the restaurant, which is given by Seong Yeol’s fans is called, “Yeol BQ,” with part of his name, “Yeol,” in the nickname. You can see posters and photos of Seong Yeol. The store is known as, “a kind store,” through word by mouth.  

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BoomBim Hanbok Experience
Seoul(Songpa-gu) , Jamsil(Lotte World)

BoomBim Hanbok Experience is a hanbok rental shop with a huge range of different hanbok available for patrons. BoomBim is conveniently located next to the major Seoul tourist attractions such as Lotte World, Lotte Tower, Seokchon Lake, and Olympic Park. With indoor attractions and outdoor attractions nearby, no matter what the weather, visitors will be able to comfortable tour Seoul's attractions while dressed up in hanbok. Rent a hanbok and make memories in Seoul!  

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On Ne Sait Jamais
Seoul(Yongsan-gu) , Itaewon・Yongsan

On Ne Sait Jamais is a French phrase which, roughly translated, means "you never know." On Ne Sait Jamais in Seoul is a popular dessert shop and cafe that offers delicious baked treats with a fun Korean sauna-inspired interior. There are four signature desserts that are always offered as well as a traditional tiramisu. Other menu items are updated frequently. There is coffee and imported beer for sale in addition to the desserts.  

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YG Republique
Seoul(Jung-gu) , Myeongdong

YG Republique is an eat-out brand/restaurant operated and owned by YG Entertainment. The restaurant is a multi-faceted restaurant complex which combines,”Samgiripujutgan( meaning: Three-Way Butcher),” a diet salad cafe called,”3Birds,” a pub called, “K-PUB,” which you can drink a wide varieties of beer, and three more stores. Don’t forget to stop by, “All That YG,” which is a merchandising store that sells figure models, hats, and t-shirts, which are based on YG artists!  

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Music Drama ＜Only You＞
Seoul(Jongno-gu) , Daehangno・Seongbukdong

​• Are you curious of what marriage is?  If you are in ardent love, or soon-to-be married, are you sure of the person next to you? Here is the answer. Please come and see!  • All married couples live on obligation not on love?  Gradually did you get used to each other too much to say I love you? Sometimes you can’t even bear your partner? You will know that no other than the person next to you is your lifetime friend, if you see .  • The only family-friendly performance in Daehangno  Are you looking for a performance that all your family can watch together?  deals with a story that anyone can enjoy regardless of age and gender. Please come to see this with your parents and children! 

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Silla : Basilla (Gyeongju)
Gyeongsangbuk-do(Gyeongju-si)

Basilla, a 2017 Performance Presented in Collaboration between Jeongdong Theater & Gyeongju World Culture Expo  The Show Has Become Even More Powerful Than Ever!  - SILLA: Basilla, an upgrade repertoire of the Gyeongju Brand Performance Presented by Jeongdong Theater A hidden story from the Silla Kingdom with a thousand years of history  The breathtaking performance you can find only in Gyeongju -      SILLA: Basilla has become an even more powerful and spectacular show, presented by Jeongdong Theater in 2016 as a part of its performance series in Gyeongju The breathtaking performance you can find only in Gyeongju   Jeongdong Theater Foundation (CEO: Son Sangwon) showcased an upgraded version of Basilla, a major repertoire of the Gyeongju Brand Performance SILLA on March 27 at Cultural Center Theater, Gyeongju World Culture Expo. Premiering in 2015, Basill are interprets a Persian epic poem called Kush-Nama in an attempt to incorporate historical content and performance art, and uses storytelling as an important tool that can appeal to the audience. Audiences have highly praised the show for depicting the incredible cultural encounter between the Persian Empire and Silla Kingdom through a new kind of stage performance and stage directing. In 2016, Basilla has returned as an even more intense and spectacular show, with several new features that add more depth to choreography, more sophistication to video design, and a stronger sense of narrative to music. As a part of the "Project for Revitalizing Local Culture" that began in 2011, Jeongdong Theater launched the Gyeongju Performance Brand called SILLA and showcased high-quality creative traditional performances in the local area so as to take a big step towards establishing a theater that produces only traditional performance art. Jeongdong Theater has successfully introduced to the field of cultural tourism a futuristic performance art which can still reflect the history and culture of Gyeongju. Basilla attracted a total of 2.000.000 audience members by the end of 2015 and greatly enhanced its reputation as a Gyeongju Brand Performance.     This year's upgraded version of Basilla ains to differentiate itself from any other local open-run show as a "must-see performance with a high level of performance" by creating more sophisticated and artistic scenes on stage. The audiences will be able to enjoy a more intense, spectacular, and harmonious show filled with artistic choreography with a strong sense of narrative, beautiful costumes and props that reenact the grand culture of the Silla Kingdom and the Persian Empire, video and lighting designs that blur the distinction between reality and fantasy, and great music that successfully delivers the story. Basilla, a repertoire of the Gyeongju Brand Performance presented by Jeongdong Theater, tells a hidden story from the Silla Kingdom 1,500 years ago, and it will soon become the most recognized Open-Run Show in Gyeongju once again.  

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