Seoul(Guro-gu) , Yeouido・Yeongdeungpo・Mapo

9th Avenue is a fashion shopping mall with a myriad of things to enjoy—from Hallyu fashion, to cultural performances, to a variety of foods and beverages.The mall is located right next to Guro Subway Station and is connected to the CGV Multiplex Cinema and the AK Plaza (previously known as the Aekyung Department Store), which allows visitors a one-stop shopping spot.On the first floor of the basement of 9th Avenue, shoppers can find stores owned and run by Korean Hallyu celebrities.'Hallyu Theme Center,' which opened in November 2009, is an especially popular area of the mall, drawing attention not just from locals but from international tourists as well.


Seoul(Yongsan-gu) , Itaewon・Yongsan

Niwa is an authentic Japanese izakaya, serving alcoholic beverages and food. In order to stay true to tradition, Niwa works in cooperation with an izakaya chain in Hiroshima, Japan, creating a cooking system that realizes genuine Japanese tastes. Customers are able to experience Japan at Niwa, without even visiting the country. The restaurant is constantly working to develop new, delicious menu items.


Gangwon-do(Samcheok-si)

Haesindang Park is home to the the nation’s largest aquarium museum, which exhibits folk materials that shows the lifestyle of fishermen of the East Sea, an arboretum and a park that displays some sexual art sculptures. In addition, there is an interesting bronze statue that tells about a legend of a nearby village.* Legend of Aebawi and HaesindangThere once lived a young maid who was engaged. One day, the maid took her husband’s boat out to sea to harvest seaweed. Her husband dropped her off at a site that was at a distance from the beach. After promising to pick her up later, he returned to the beach to do his work. However, the weather turned bad as strong winds and pummeing waves begun. The husband failed to rescue his wife on time and she ultimately drowned. Since then, the villagers were unable to catch any fishes and some claimed that it wasbecause of the dead maid. To soothe the spirit of the dead maid, the villagers made several wooden carvings and held religious ceremonies. Later, fishes were gradually seen appearing and the villagers were able to fish and live comfortably again. Therefore, the place where the maid died was named Aebawi Rock and the building where the religious ceremony is held twice a year was named Haesindang. The ceremony is still honored today as a traditional folk event.


Seoul(Dongdaemun-gu) , Dongdaemun

Thick and rich broth makes a good impression here. Boiled chicken with ginseng (Samgyetang) gives a soft and tender taste with glutinous rice, chestnuts, ginseng and Chinese dates. The rich flavor of ginseng liquor, fried chicken gizzard, cubed white radishes, cabbage kimchi, and garlic with Korean hot pepper paste makes this dish even better. *Best Korean Restauranta as designated by The Seoul Metropolitan Government  


Seoul(Yeongdeungpo-gu)


Seoul(Jongno-gu) , Insadong・Jongnon

Located in Dongsung-dong, Daehakro (College Street), The Lock Museum displays an impressive array of locks. The owner of the museum, Mr. Choi Hong-gyu worked as a hardware shop employee most of his life and ran his own store, Choi Family Hardware in Gangnam. He invested all of his fortune to make The Lock Museum. Opened in November 2003, The Lock Museum boasts locks, keys, and key holders from around the world. The museum aims to collect, preserve, and study Korean locks and to promote their benefits and design worldwide.The Lock Museum is an important spot in which visitors are exposed to new perspectives on locks. It offers visitors the opportunity to understand the cultural and aesthetic meaning of them. Centered on visitors, the museum will continue to be a facilitator of cultural communication between visitors and locks. 


Seoul(Seocho-gu) , Gangnam・Samseongdong(COEX)

aT Center is a new type of convention center, where exhibitions, conventions, and business trades all take place. Cutting-edge exhibition and conference rooms are suitable for various types of exhibitions, seminars, banquets, events, performances and more. To support more successful events, aT Center provides simultaneous interpretation services, an Audio-Visual system, cold storage and a trade information service. The center is a one-stop venue for trade, comprised of an export firm hall, export promotion hall and other related facilities, offering a permanent exhibition of promised exported items, promotion, consulting with overseas buyers and collecting overseas information. The center is situated in a pleasant neighborhood, located near Seoul's convenient transportation system and hospitals, fitness centers, stores, restaurants, large-sized parking lots, making it a cultural resting area.


Seoul(Seodaemun-gu) , Sinchon・Ewha Womans University

The first (and main) Chloris cafe was opened in Sinchon in 2004 with a motif reminiscent of the historic Salon de The on Saint Michel Street in Paris. Select tea brands are imported from Europe and blended together in a carefully calculated ratio, resulting in Chloris’ unique and flavorful signature tea. The tea café, which is located just off a busy street, offers the laid-back ambiance of a French house in the countryside and is even graced by clusters of beautiful magnolias and lilacs.    


Seoul(Mapo-gu) , Yeouido・Yeongdeungpo・Mapo

Major Korean broadcaster MBC will open the first hallyu theme park of the nation. The park is completed with hologram K-pop concerts, virtual reality drama sets and more. The theme park’s main attractions include experience zones where visitors can also experience being on stage with K-pop stars in holographic form and learn dance moves from them or become an main character in their favorite K-dramas.


Gyeongsangbuk-do(Gyeongju-si)

Cheomseongdae is the oldest existing astronomical observatory in Asia. Constructed during the reign of Queen Seon-deok (632-647), it was used for observing the stars in order to forecast the weather. This stone structure is a beautiful combination of straight lines and curves, and was designated as National Treasure No.31 on December 20th, 1962. Cheomseongdae was built in a cylinder shape with stones 30cm in diameter. 362 stones were piled up to make 27 levels. Roughly 4.16m up from the bottom there is a 1㎡ square entrance and a space to hang a ladder under it. The inside is filled with soil up to the 12th level, and the 19th, 20th, 25th, and 26th levels all have long rocks hanging on two areas, shaped as the Chinese letter '井' (jeong). It stands 9.17m high and the base stone on each side measures 5.35m. The Vernal Equinox, Autumnal Equinox, Winter Solstice, Summer Solstice and the 24 solar terms (also known as the astronomical solar year) were determined by the observation of stars. The pavilion stone is believed to have been used as a standard of deciding directions, north, south, east and west. The 362 stones used to build Cheomseongdae represented the 362 days in a lunar year.