Seoul(Jung-gu) , Euljiro・Chungmuro・Namsan

The Shilla Duty Free Shop is located inside the Shilla Seoul Hotel. The duty free shop offers over 500 brand-name products of perfume, cosmetics, clothes, bags, watches, and jewelry of various brands, all of which can be purchased at discounted prices. Simply take Line 3 to Dongguk University Station and get out at Exit 5. You will see the Shilla Hotel right in front of you. There is a shuttle bus that runs from the Shilla Hotel entrance to the Shilla Duty Free Shop. It is free and runs from 10:00 until 20:00. For more information call +82-2-2230-3662 (Korean and English services).


Gyeonggi-do(Paju-si) , DMZ•Panmunjeom

Panmunjeom is located in the Demilitarized Zone (DMZ), 50 km north of Seoul and 10 km east from the city of Gaeseong, a city which now belongs to North Korea. This area is most notably known for the peace talks that were held here on October 25, 1951 and on July 27, 1953 when the Armistice Agreement was signed. It is now beyond the jurisdiction of both the North and South. The conference center in Panmunjeom is surrounded by the Joint Security Area (JSA) and measures 800 meters in diameter. It is the only portion of the Demilitarized Zone (DMZ) where North and South Korean forces stand face-to-face. It was used as a filming location of the movie "JSA (Joint Security Area)." It was also the site of military negotiations between North Korea and the United Nations Command (UNC). It has now become one of the most visited tourist sites of the DMZ.


Gwangju(Buk-gu)

Located in Gwangju Metropolitan City, the Namdo Folk Food Museum was established to preserve and promote the folk foods of the Namdo region. The museum is housed in a building that resembles both the long, rectangular presses used to make patterned rice cakes and the Ipseokdae Rock of Mudeungsan Mountain, a symbol of Gwangju. Even the colors of the building’s walls hold special significance. The obangsaek ‘five colors’ (blue, white, red, black, and yellow) symbolize the cardinal directions, the seasons, the major organs in the body, different tastes, feelings, and philosophy.Major facilities at the museum include: a special exhibition room for invitational displays on culture and art, the permanent exhibition room on Namdo folk food, the Museum Studio with material related to the museum itself, and the Museum Shop, which sells a selection of Namdo folk food. Other facilities include the Honam Cultural Material Exhibition Room, which showcases the culture of the Honam region (literature, customs, and art), and a seminar room for art and culture-related lectures and conferences.


Seoul(Jongno-gu) , Insadong・Jongnon

Located on Yukhoe Street in Jongno, Buchon Yukhoe has a 60 year-tradition, offering inexpensive Yukhoe (beef tartare) and various other menus.  


Seoul(Yeongdeungpo-gu) , Yeouido・Yeongdeungpo・Mapo

Situated in Yeouido, the heart of politics, media, banking and finance, Yeouido Hangang Park is easily accessible via public transportation. As one of the most popular parks along Hangang River, the park attracts many visitors, residents, and office workers. The park offers exciting events year-round: the Yeouido Cherry Blossom Festival in the spring, the World Fireworks Festival in the fall, as well as concerts, and marathons. Well-preserved natural areas such as Bamseom and Yeouido Saetgang Tributary provide visitors with an opportunity to learn about nature and ecology. In addition, thanks to the Hangang Renaissance Project, the park is full of new attractions: the Water Light Square, Waterside Fountains, the Waterside Stage, Festival Land, the Piano Waterway, Waterfalls of Light, the Yacht Marina, and more. Facilities for the Handicapped: Free wheelchair rental services


Seoul(Seocho-gu) , Gangnam・Samseongdong(COEX)

Some Sevit (also known as Sebitseom), is a floating Island located near the southernmost part of Banpo Bridge, the nation’s first-ever artificial island that floats on the surface of Hangang River. The Island is comprised of three flower-themed islet - solvit, chavit and gavit, each with different functions. The first islet, 'some gavit' takes the form of a flower in full bloom. It is a multi-functional cultural facility which can be used as a venue for performances, international conferences, exhibitions and so forth. The second islet, 'some chavit' looks like a flower bud. A range of cultural experience and event zones including Beat Square, Youth Woods and 3D restaurants will be located here. The third islet, 'some solvit' takes the form of a seed. The islet has water sports facilities and outdoor garden from which you may enjoy the picturesque scenery of Hangang River. Around the floating Island are LED lights that feature a fantastic night view under the theme of ‘gleaming light in the mist.' The floating Island, a prospective venue for a range of artistic performances and exhibitions, is a landmark attraction at Hangang River, along with Jamsu Bridge Pedestrian Square and Banpo Rainbow Fountain.


Chungcheongbuk-do(Danyang-gun)

Dodamsambong are three stone peaks rising out of the Namhangang River. The big rock is called Janggunbong (Husband Rock), the rock on the left side which appears to be showing coquetry is called Cheopbong (Mistress Rock), and the rock on the right side which is turning away from the big rock is called Cheobong (Wife Rock). The peaks are said to represent an angry wife turning away from her husband who has taken a concubine in order to secure a male heir. It is said that Jeong Do-jeon, a politician who made contributions to the establishment of the Joseon Dynasty, spent his young days here and used 'Sambong' as his pen name.Surrounding the three peaks is a musical fountain which was set up in 1998. The fountain becomes a place for tourists to relax, especially during the nighttime, when watching the water cascade and flow in time with the music is a thing of beauty.


Jeollabuk-do(Jeonju-si)

The Jeonju National Museum was established in 1990 as an institute for the research, preservation, and exhibition of Jeollabuk-do’s most prized cultural treasures. The museum houses over 30,000 artifacts, a majority of which were excavated from the Jeollabuk-do area, and has on exhibit over 1,300 pieces spread throughout 5 exhibition halls and 1 outdoor exhibition hall. The museum also serves as a venue for numerous cultural activities and educational programs, providing visitors with the opportunity to gain a deeper understanding of Korea’s proud history.


Seoul(Songpa-gu) , Jamsil(Lotte World)

With the motif of "Communication between people and the ocean," Lotte World Aquarium is located in the B1-2 floors of the popular downtown amusement park, Lotte World. Visitors to Lotte World Aquarium can learn about the marine life from both rivers and oceans, while exploring the various themed areas


Seoul(Jung-gu) , Namdaemun・Seoul-Station

For three generations, Eunho Sikdang has been steadily maintaining the same taste of the original kkori gomtang, (oxtail soup) that they first made when they operated a street vendor stall in Namdaemun Market 70 years ago. In addition to oxtail soup, you can also have doganitang (ox knee and beef stew), seolleongtang (a thin, milky-white beef soup made from slowly simmered oxtails and bones), and suyuk (steamed pork).