Seoul(Jongno-gu) , Dongdaemun

As one of the largest markets in Asia, Dongdaemun Shopping Complex boasts huge hanbok shops. Most of the hanbok in Korea are distributed there. It offers a wide array of hanbok from traditional hanbok to modernized hanbok in addition to accessories and clothing materials. Dongdaemun Shopping Complex is a popular spot among international tourists who want to experience traditional Korean culture and purchase various souvenirs.


Seoul(Gwangjin-gu) , The Eastern Part of the Seoul

W Seoul Walkerhill, the first-ever W Hotel in Asia, is a luxurious and chic hotel run by Starwood & Resort Worldwide, one of the largest hotel companies in the world. The hotel offers a total of 253 rooms that strike the perfect balance of cutting-edge technology and supreme comfort. There are a variety of amenities including upscale restaurants offering gourmet dishes by world-renowned chefs, a trendy bar, meeting & event rooms, the Walkerhill Duty-Free shops, and more. The hotel’s spa, "Away Spa" provides the ultimate urban resort experience of true wellness and refreshment. Spa facilities include a swimming pool, fitness center, couples spa & massage center, bathing pools, and over 50 kinds of body and facial spa treatments. W Seoul Walkerhill is located at the foot of Achasan Mountain overlooking the beautiful Hangang River, one of the most popular spot’s for both tourists and business travelers.



Seoul(Yongsan-gu) , Itaewon・Yongsan

Situated in the heart of Itaewon (a popular shopping town in Seoul), this stylish hotel was opened in March 2010 after remodeling the former Itaewon Hotel. It offers unique designs and chic spaces full of urban sensibilities.Consisting of 17 floors, the hotel offers over 133 exquisite rooms, each of which showcases artistic interior designs with unique concepts. It is also full of excellent amenities: the graceful café Amiga, a members-only Private Club, and beautiful banquet rooms. Itaewon itself is a wildly popular tourist destination among international tourists in Seoul, rendering the hotel an even more attractive place to stay.


Seoul(Jongno-gu) , Insadong・Jongnon

The Seoul National Science Museum first opened its doors to the public in 1945. It was destroyed during the Korean War (1950-1953) and was later rebuilt at its current location in 1972. The museum features a range of exhibition halls and hands-on programs offering visitors an opportunity to experience the principles of science. In addition, the programs focus on nurturing the creativity of children and helping children better understand science.


Seoul(Yeongdeungpo-gu) , Yeouido・Yeongdeungpo・Mapo

The 63 City in Yeouido stands 264 meters above sea level and is considered one of Seoul’s most well known landmarks. The 60th floor ‘Sky Deck’ of the 63 City Building has been newly remodeled into the ‘Sky Art Museum’, offering a place for art exhibitions, magic shows, and various cultural experiences. Visitors will also be able to enjoy the beautiful scenery of the Hangang River through the observatory’s large windows.To get to the 63 Building, take Subway Line 1 to Daebang Station Exity #6 or take Subway Line 5 to either Yeouido Station Exit #5 or Yeouinaru Station Exit #4. The Sky Art Museum is located on the 60th floor and tickets are available at the museum ticket booth.


Seoul(Jongno-gu) , Seoul City Hall・Gwanghwamun

The King Sejong Statue was erected at the center of Gwanghawmun Square on Hangeul Day (October 9) of 2009. Sitting with a gentle smile on his face and a book in his hand, the bronze statue of 9.5m in x_height celebrates the King and his great achievements.In front of the statue lie a celestial globe, a rain gauge, and a sundial, all of which King Sejong invented himself during his reign. Behind the statue, there are six columns with golden carvings depicting the King's major accomplishments, as well as an underground passage to the 'Sejong's Story' exhibition hall. Surrounding the statue, on the edges of the Square, is the 'Waterway of History,' a stream flowing on tiles with inscriptions of Korean history.King Sejong (1392-1910)King Sejong is best remembered as the inventor of Hangeul, the Korean alphabet. During his reign, he consolidated the basis for ruling the Joseon Dynasty by incorporating Confucian philosophy of politics. Furthermore, he led the nation's great strides in agriculture, literature, science and technology.


Seoul(Gwanak-gu)

At 629 meters in x_height, Gwanaksan Mountain is the symbol and pride of Gwanak-gu district in Seoul. Most of the cultural heritages of the district originate from Gwanaksan Mountain. Since it was designated as a city natural park in 1968, it has continued to serve as a favorite place for relaxation and excursion for Seoul citizens. The various rocky peaks and the deep valleys give the mountain a rugged feel. The mountain's size and close proximity to Seoul make it easy for Seoul residents to visit in a single day. In the spring, cherry blossoms are in full bloom near the entrance to the mountain, and a Rhododendron Festival is held when the rhododendrons are in full bloom. At the mountain's summit are Wongaksa Temple and Yeonjuam Hermitage, which were built by Taejo Yi Seong-gye (the founder of the Joseon Dynasty) to ward off misfortune when he decided to move the capital to Seoul. There are also other temples and hermitages, and a ground radar observation post. Yeonjudae Hermitage, located atop a cliff, is where all the hiking trails of Mount Gwanaksan meet.


Seoul(Gangnam-gu) , Gangnam・Samseongdong(COEX)

The Novotel Ambassador Gangnam, Seoul is one of the hotel chains run by Accor Asia Pacific that opened in September of 1993 by Korea's Ambassador Hotels Group in cooperation with Accor Asia Pacific. Novotel Ambassador Gangnam holds 330 Western-style rooms, 2 Korean-style rooms, a coffee shop, lobby lounge, Japanese restaurant, entertainment bar, buffet, deli, refined restaurants and seminar rooms, conference room, cocktail reception, and 4 banquet halls to meet every reception's needs. In addition, the business center is open 24hrs and the hotel provides a wireless internet card for a high-speed internet connection from anywhere in the building. Also, the hotel offers a state-of-the-art health club with a swimming pool, golf range, gym, sauna, aerobic room, and jogging track that is open for guests from 6:00AM to 10:00PM.The hotel is also closely located to the COEX Trade Center and Gyeongbu Highway, and offers convenient transportation to and from Incheon International Airport. Novotel Ambassador Gangnam is always doing its best to meet every need of its guests so that they may have a comfortable stay in Seoul.



Seoul(Jongno-gu)

Unlike many other traditional markets, Kwangjang Market has preserved its rich history and maintained the feel of a traditional market, shying away from modernization. Operated by kind-hearted merchants that embody the warmth of the Korean people, the market is a great place to eat delicious food and purchase various items at inexpensive prices.Hanbok shops in Kwangjang Market focus on traditional hanbok rather than modernized hanbok, which are said to be more practical than their traditional counterpart. Beautiful hanbok are available at 30% off their average asking price.


Seoul(Jongno-gu) , Insadong・Jongnon

About 2,000 old Korean kitchen utensils and tteok (rice cake) related items are displayed here and arranged by various themes. The displayed utensils are handmade household necessities that are ingenuous, yet reveal the lifestyle of the working class. The elderly may relive fond childhood memories and the younger generation can experience the wisdom of ancestors through the rare kitchen utensils.