Gangwon-do(Pyeongchang-gun)

The Lee Hyo-seok Culture Village is a place where author Lee Hyo-seok (penname “Gasan”) was born and raised. The village is also the setting of the author’s story "When the Buckwheat Blossoms,” one of the most celebrated Korean short stories to date. At the x_height of the blooming season, you can enjoy the beautiful scenery of the snowy-white fields of buckwheat flowers, and also from late August to early September. Buckwheat’s prominence in Pyeongchang comes about largely from its pristine nature. The culinary hero, buckwheat, memil in Korean, comes in different varieties, including memil-guksu (buckwheat noodles), memil-muk (buckwheat jelly), memil-buchim (seaoned buckwheat jelly), and memil-kkotsul (buckwheat flower makkolli). The natural buckwheat dishes are said to possess healing power. Since ancient times, Korea has been making and enjoying jelly and noodles made from buckwheat. It is no exaggeration to say that buckwheat jelly and noodles are one of Korea's national dishes. There is something special about buckwheat dishes in Bongpyeong. Its beautiful nature, along with its preserved literary and artistic heritage, has played a part in maintaining the good taste of its buckwheat dishes. It's a great place to find a thriving food culture.


Jeju-do(Jeju-si) , Former Jeju

Seosara Cultural Street Festival is held along the Jeonnong-ro Street which is covered with big cherry blossom trees and cheongsachorong, traditional Korean lanterns made with red-and-blue silk shade. The views at night with the cherry blossoms and the lights of cheonsachorong are picturesque. There are diverse events like walking along the cherry blossom road, a painting contest, photo and video contest, balloon making, making traditional knots, and more.


Seoul(Jongno-gu) , Insadong・Jongnon

Jongmyodaeje (종묘대제), Korea’s Royal Ancestral Memorial Rite, is a traditional ritual that has been recognized with many important designations. It is a UNESCO Masterpiece of the Oral and Intangible Heritage of Humanity, Important Intangible Cultural Property No. 56 (Jongmyo Jerye), and Korea’s Important Intangible Cultural Property No. 1 (Jongmyo Jeryeak). The ritual is held yearly on the first Sunday of May. It begins with eogahaengnyeol (어가행렬), the fabulous royal parade dating from the Joseon Dynasy, which is truly a sight to behold as it moves through the modern city. Over 1,200 people proceed from Gyeongbokgung Palace, pass through downtown Seoul via Sejongro, Jongro 1, 2, and 3-ga, and finally arrive at Jongmyo.Jongmyo Daeje originated as a royal ancestral ritual to honor the past kings and queens of the Joseon Dynasty. During the Joseon era, the ritual was held five times a year (spring, summer, autumn, winter, and December) until it was abolished by Japanese colonial rule. In 1969, Jongmyo Daeje was reinstated and has been held every year since in May.Jongmyo Shrine, the destination of the procession, was the setting of ceremonial rituals during the Joseon Dynasty. Originally, Jongmyo only referred to Jeongjeon (Main Hall) where the memorial tablets of Joseon’s reigning kings and queens are enshrined. Today, however, Jongmyo also encompasses Yeongnyeongjeon (Hall of Eternal Peace) where the tablets of posthumous kings and queens are enshrined and Gongsindang (Hall of Meritorious Subjects) where the tablets of esteemed ministers of the state are kept.To participate in the ceremonial rite, the kings of Joseon traveled to Jongmyo Shrine with princes and subjects in the eogahaengnyeol royal procession. Today, its reenactment features a king mounted on a royal palanquin and accompanied by civil and military officials and guards that stretch to the front and rear of the procession.The Jeongjeon Jehyang rituals are held according to Confucian tenets, largely consisting of the greeting, serving, and bidding farewell to the spirits. Each procedure is accompanied with Jongmyo Jeryeak, a ritual music performance played with pyeongyeong, bokgo and other traditional instruments, and parilmu, a dance performed by 64 female dancers.Jongmyo Jeryeak, Korea’s Important Intangible Cultural Property No. 1, was created under King Sejong the Great and adopted by King Sejo. The name refers to the entire series of music and dance performed during the Jongmyo rituals. Distinct music is played for each procedure of the Jongmyo Jerye rituals with accompanying songs called Jongmyoakjang and Ilmu dances called botaepyeongjimu and jeongdaeeopjimu.


Gyeonggi-do(Bucheon-si) , Bucheon

Aiins World, the world's best miniature theme park is hosting the second season of 'World Nightview Fantasy Lighting Festival'. 1:25 scale models of famous architectures are installed with 'interactive art 3D projection mapping', the nation's first ever Media-Facade techniques, which allows visitors to have an interactive engagement with the exhibitions. Every other spot of the miniatures’ exhibitions serve as great photo zones for visitors to take pictures with as souvenirs from this theme park.


Seoul(Mapo-gu) , Yeouido・Yeongdeungpo・Mapo

After being used as an oil tank for 41 years, the culture tank was reborn by recycling the tanks that was left over. The 5 tanks were transformed into a performance hall, an exhibition hall, and pavillions, while one newly transformed tank became an information center. With a temporary parking lot turned into a culture yard, where visitors can enjoy various activities while exploring the area.


Seoul(Jongno-gu) , Insadong・Jongnon

MilkCow in Boots is famed for their cube-shaped bread. The bread is tasty, healthy, and fun to look at! The bread has been fermented at low temperatures which means a healthy bread that does not sacrifice flavor. There are 8 varieties of bread in total; some of the flavors are cream cheese, blueberry, whole grain, olive, and chocolate. Korean cream bread is a real speciality that visitors should try and there is also a delicious castella bread, which has a sweet red bean fondant or cream cheese filling. MilkCow in Boots also sells flavored milk; the milk is flavored naturally with different flavors of tea.  


Jeju-do(Jeju-si) , TheWestern Part of the Jeju Island

Suwolbong peak is a small oreum located in Gosan-ri, the westernmost point of Jejudo Island. Suwolbong rises 77m above sea level and the ocean-facing natural formation is surrounded by steches of green fields. On a clear day, the sunset from Suwolbong is comparable in beauty to the one from Sarabong.On top of Suwolbong is a small pavilion called ‘Suwoljeong’. The pavilion offers views of Chagwido (an island known to be the most beautiful in Jeju), as well as Songaksan Mt. and Jukdo Island. Next to Suwolbong peak is a mountain weather station that observes and forecasts the weather for the western region.Below the peak is a small Buddhist temple and ‘Eongal’, a steep cliff which faces toward the sea. Visitors can enjoy mineral water that falls freely from the cliff.


Gyeonggi-do(Yeoju-si) , Yeoju

Silleuksa is located along a riverside village overlooking blue water and a spacious sand beach on the edge of the river running south, running from Mt. Bongmi to the Yeo River. It is said that Silleuksa was built by Monk Wonhyo during the reign of King Jinpyeong in the Silla Period, but it is not for sure. Silleuksa Temple’s name was said to originate from a legend that an uncontrollably swift horse was reined up by the power of god. Inside the temple is Josadang, the temple’s oldest building; Dancheungjeon-tab, a tower made of mud bricks; Daejanggakgibi; Bumjonggak; and at the heart of the temple stands Geuknakjun Hall (Hall of Paradise). Gangwolhun, located along the riverbank’s cliff, is Silleuksa Temple’s, one of the most popular sights for couples, where tourists can view the Han River in the south and its surrounding scenery.


Daejeon(Seo-gu)

The Lotte Department Store Daejeon Branch, located in Daejeon-si Seo-gu, is a high-class department store with quality customer service and a wide selection of quality goods. The Daejeon branch has a state-of-the-art movie theater, cultural center, and various other convenience facilities designed to create a cultural space for its customers. Store hours are from 10:30am to 8:00pm with extended hours on Fridays, Saturdays, and Sundays. The store is closed one Monday each month.


Busan(Haeundae-gu) , Haeundae

The Centum Beer Festival, sponsored and managed by the Centum Beer Festival Committee and MICErang is is held in Busan’s KNN Centum Plaza every summer. The festival offers diverse snacks and free flow of beer for all of visitors to enjoy its cultural event during the festival.