Seoul(Jongno-gu) , Insadong・Jongnon

Stew cooked with fermented soybean paste is this restaurant's signature dish. Rice with beef soup contains pyogo mushrooms and seaweed. The ugeoji soup is also a highlight. Made from the four legs of a cow and mixed with soybean paste, it is very unique. Variations of daily side dishes are also available.* Doore (두레) is the Best Korean Restaurant as designated by The Seoul Metropolitan Government


Seoul(Gangnam-gu) , Gangnam・Samseongdong(COEX)

This is a specialty restaurant with a royal table set in a graceful and elegant atmosphere. This place is famous for beautifully modernizing the food of the royal table from the Joseon dynasty. The formal meal in brassware and Chinaware tastes very rich, as the natural seasonings are only used for dishes with the whole heart.*Best Korean Restaurant as designated by The Seoul Metropolitan Government.


Seoul(Jongno-gu) , Insadong・Jongnon

The Hanbok Museum is located across the street from Gyeongbokgung Palace main entrance ticketing booth. For this reason, it makes sense for anyone who has just completed looking around the palace to drop by this place as well to get a look at the traditional Korean clothes, if time permits. The museum only opens on the first and the third Saturday of every month, so make sure you plan your trip accordingly. The Hankbok Museum is not just a museum highlighting traditional Korean clothing, but rather it boasts all the events and the rituals people go through from birth to death, and what proper clothing they have to wear to suit their respective occasions. All hanbok displayed at the museum are created by the hanbok designer Lee Ri-Ja herself, made with care and great attention to detail. All together there are roughly 300 varieties on display, and some are practical enough to be worn for daily living now. Besides hanbok, there are also ornaments and other small articles on display. You will fall in love with many of the beautiful ornaments you see. Once you have visited Gyeongbokgung Palace and Hanbok Museum, try visiting Gwanghwa-mun or Insa-dong. At Gwanghwa-mun, you can enjoy different kinds of modern Korean cultural activities, and at Insa-dong, you can experience traditional Korean art and culture.


Seoul(Jung-gu) , Myeongdong

Known as a traditional snack enjoyed by royal families, the delicious ggultare consisits of 16,000 strands. Made of honey and malt, it is a widely popular snack among both Koreans and international tourists. Two ggultare shops in Myeong-dong and Insa-dong offer three different flavors: walnut, almond, and peanut ggultare. The unique way in which it is made has drawn media attention from abroad, causing the snack's popularity to skyrocket. The store in Myeong-dong also offers visitors a guide map of Myeong-dong along with their snack.


Seoul(Jongno-gu) , Insadong・Jongnon

The Bukchon Art Museum, which opened in January 2005, provides exhibition space to communicate diverse artistic perspectives and interpretations with art collections that range from traditional antique arts to modern arts. Located in the historic cultural area of Bukchon (North Village), it offers a pleasant and comfortable place for enjoying culture.The art museum endeavors to expand the base of art culture by showcasing the works of talented domestic and international artists who were discovered and selected through theme exhibitions of antique and modern arts from Korea and China and through active cultural engagement with East Asian countries.


Seoul(Seocho-gu) , Gangnam・Samseongdong(COEX)

Banpo Hangang Park is located on the southern side of the river centering on Banpo Bridge (Jamsu Bridge) between Hamnam Bridge (upstream) and Dongjak Bridge (downstream). The Rainbow Fountain built on both sides of Banpo Bridge is registered 2008 in The Guinness Book of Records as the longest bridge fountain in the world with the total length of 1,140m. The bridge starts from Banpo Hangang Riv. Park created under the project of Hangang Renaissance Project. At night, over 200 lightings creates a fantastic view of a beautiful rainbow.Plus, there are sports facilities including Bubble Playgournd, Inline Skating Track, soccer field, and basketball court. You may also enjoy the gorgeous view of Hangang river and sky scrapers on the riverside from Gureum and Noeul café, lookout places located on the southernmost part of Dongjak Bridge.Seoraeseom which connects from Banpo Hangang River Park is an artificially created island to provide refreshing and leisure place for Seoul urbanites. Every spring, the place is flooded with waves of rape flowers and people to enjoy picnic and spring events like ‘Searaeseom Butterfly, Rate Flowers Festival’.Your joyful experience in the park doesn’t end here - there are more things to see and enjoy including a nature experience field, boat quay, bike lane, and picnic spots.


Seoul(Gwangjin-gu) , Gangnam・Samseongdong(COEX)

Ttukseom Hangang Park was a famous resort site even before its rebirth as part of the greater Hangang Park. The park consists of various amenities: music fountains, a riverside square, a rose garden, playground, and a nature learning center.Overlooking Hangang River, the Riverside Square is the venue for a diversity of cultural events and performances. Using a technology in which light is bounced off the water, the 'water screen' (installed on the main stage in the square) shows movies or cartoons from 20:00 to 22:00 during the holidays.The park boasts an exquisite cultural complex called Jabeolle (J-Bug), offering plenty of art and rest facilities as well as a magnificent view of the Hangang River. Conveniently located near Ttukseom Resort Station, Jabeolle houses a café, tea house, and gift shop, as well as exhibitions by media artists.Ttukseom Hangang Park is open all year round and has a variety of attractions that change with each season. During the summer months, visitors can enjoy the thrill of windsurfing, waterskiing, and motor boating. In the spring and fall, the park has a number of seasonal flower exhibitions. In winter, sledding and skating await.In addition, the park offers facilities for X-Games, artificial rock climbing, cruise ships, a Saturday Flea Market, a nursing mothers’ rooms, and women's lounges, making it a popular place for Seoul citizens. 


Seoul(Guro-gu) , Yeouido・Yeongdeungpo・Mapo

E-mart is a discount supermarket operated by Shinsaege, a department store franchise. Unlike other E-mart branches, E-mart Sindorim does not carry as many electronics and appliances, as it is located inside Techno Mart, which specializes in the sales of electronics. Instead, the branch features larger groceries and household items sections.


Seoul(Jongno-gu) , Insadong・Jongnon

The Doosan Art Center, which opened on October 1st, 2007, is structured around three different spaces: The Yonkang Hall, exclusively designed for musical performances, Space 111, a “space for art incubation,” and the Doosan Gallery, built for installations.The Yonkang Hall a theatre with a 620 person seating capacity, specially designed lighting and a world-class audio-visual system, provides a second-to-none sensory experience.Space 111 can accommodate a broad range of performing arts: From theater and dance to film and music concerts. The Doosan Gallery is open to the public, and art exhibitions and performances here can be enjoyed free of charge.All three theaters include spacious lobbies with handicapped access, designated seating for parents with infants, and meeting areas. Rest rooms are also available nearby, in order to avoid long queues and long walks during intermission.Visit the Doosan Art Hall website (www.doosanartcenter.com) for more details on performance and exhibition schedules as well as reservations. (Korean language only.)


Seoul(Jongno-gu)

Kumkang Shoes is Korea's leading fashion retailer specializing in formal, casual and athletic footwear, as well as trendy clothing and accessories. Located in central Seoul, Kumkang Jongno is easily accessible from major shopping areas such as Insa-dong and Dongdaemun Market. Moreover, this Kumkang branch has a tailor shop that provides tailoring and repair services.