Seoul Summer Sale
 
Seoul(Jung-gu) ,
Seoul is holding its annual month-long Seoul Summer Sale to attract international tourists looking fro some great shopping opportunities.The Seoul Summer Sale offers foreign travelers and residents great deals and discounts at a variety of over 92 brands at a total of 500 stores, duty free shops, large discount stores, cosmetics stores, theaters, restaurants, and more. Come to the dynamic city of Seoul and visit the wide range of stores participating in the Seoul Summer Sale. Receive huge discounts and plenty of free gifts. Also, 3 million Welcome Kits containing cosmetics samples and coupons will be distributed throughout participating locations. 

Seoul Independent Film Festival
 
Seoul(Gangnam-gu) ,
The Seoul Independent Movie Festival is jointly held by the Korean Film Council and the Association of Korean Independent Film & Video. The festival features a national independent film competition and gives awards regardless of theme, type, and length throughout varied genres including plays, experiential documentaries, and animated films. Also, the individual invitation program plans to introduce a variety of trends regarding independent movies. Contemporary indie film makers will gather up to envision a movie reflecting the spirit of the age and to find a good alternative to the existing films. In an effort not to make this festival a one-off event, the Seoul Independent Film Festival is gearing up to revitalize the independent film industry through indie picnic tour screenings, DVD production, online screening, and others. Seoul Independent Movie Festival volunteers have helped revive a “film jury system” for audience members to become critics. The Seoul Independent Movie Festival runs on a daily basis, which has been constantly expanded to distributing channels for independent films. The business aims to offer practical and realistic support for pre-production, distribution, and marketing in order to nurture the best independent film talent.

NANTA - Myeongdong
 
Seoul(Jung-gu)
NANTA is one of Korea's top performances, a show about four chefs who must prepare a wedding banquet in just one hour. The plot is depicted through various genres of performances, including percussion that uses kitchen utensils to make beats based on traditional rhythms of samulnori (traditional percussion quartet). The entire show has no spoken dialogue, yet plenty of comedy and romance, too. Meanwhile, since its debut in October 1997, NANTA (also known as Cookin') has earned international acclaim, having been performed on Broadway and at other famous venues worldwide. * Note Due to the MERS outbreak, some performances will be discontinued until July 2015.

Million People Walking Festival of Namsan
 
Seoul(Jung-gu)
The Million People Walking Festival is an event free and open to everyone. Group participation is also available, giving companies, schools, and private groups the chance to enjoy the beautiful spring together. This event will also promote the ecological and historical importance of Namsan Mountain and its seasonal changes.The walking course will include roads paved with elastic blocks, on which people can walk comfortably, and beautiful small streams, providing enjoyable scenery and a good environment for taking a walk. There will be two courses including a 7km full course along Bukcheuksunhwan-ro Road (The north side circle road) (1 hr and 30 min). Various sideline events such as celebratory performances will take place, and there will be a photo zone for family and group participants.

Gangnam Festival
 
Seoul(Gangnam-gu) ,
Gangnam Festival is the biggest festival held in the district, and integrates a series of major festivals. The district hosts the festival to attract foreign visitors and contribute to regional economic growth. The festival includes a Hallyu Festival (K-Pop Concert), Gangnam Grand Sale (up to 60% discounts at participating department stores, accommodations and concert halls), International Peace Marathon and Fashion Festival.

Tea World Festival
 
Seoul(Gangnam-gu) ,
The Tea World Festival began in 2003 and has grown to become the largest tea exhibition in Korea, showcasing the goods of tea producers from across the country. With the combination of events, performances, and representatives from Korea’s tea industry, the festival is a must-see event for tea enthusiasts everywhere. * Postponed

The Dream Concert
 
Seoul(Mapo-gu) ,
Dream Concert will be held in Seoul World Cup Stadium located in Seongsan-dong, Mapo-gu at 6:00PM. Popular idol groups such as SHINee, EXO, 4Miute, Infinite, VIXX, B1A4, Sistar, Red Velvet, T-ARA, EXID, and others will appear in the concerts as the first line-up. Further notice for the second line-up, including more stars, will be announced later. Inquiries and reservation regarding ticket are available on the official website.* E-mail (English): ejgo@lottejb.com* Homepage (English): www.lottejtb.net (Korean, English, Japanese, Chinese)  

King Gojong and Queen Min’s Royal Wedding Ceremony
 
Seoul(Jongno-gu)
In an effort to promote the majesty and grace of Korean royal culture and present a major traditional ceremony to the public, the Seoul Metropolitan Government hosts a reenactment of the royal wedding ceremony of King Gojong and Queen Min in the spring and fall every year. The reenactment will take place at Unhyeongung Palace, the original site of the royal wedding ceremony on March 21, 1866, for emperor Gojong and his empress Myeongseong. Based on thorough historical research and consultation by the palace’s counsel panel, the event is organized to commemorate the significance of Korean history and to shed some new light on a fading traditional culture. Event Programs: Garye in Korean refers to 1) a royal wedding or enthronement of the king; 2) a wedding or formal installation of a crown prince or his eldest son, or the prince imperial or his son. Because it is a major national ceremony, it is not uncommon for thousands of people to be mobilized during several months just for this event. Also, because of the strict and complex procedures and formalities of Joseon-Dynasty royal weddings, the procedures were established according to a set of regulations. In all traditional Korean weddings, the groom customarily visited the bride’s house and brings her to his home. The same applied to the king. However, because common houses were limited in space, royal weddings were held at Byeolgung, known as detached palaces. For King Gojong and Queen Min, Unhyeongung Palace was used as the Byeolgung. The reenactment of the wedding starts with Eoga Haengnyeol, a royal procession led by a banner emblazoned with the king’s coat of arms, the yellow dragon. Following the coat-of-arms banner was the five directions banner and other traditional royal trappings. Then followed the Bisuchaeg Uisik, or the formal installation of Min as the queen, and the Chinyeong, in which King Gojong takes her as the queen. The wedding reenactment lasts for two hours. Major Highlights: This ceremony is an exact reenactment of the royal wedding ceremony of Joseon's imperial family. It offers a great opportunity to see royal costumes and the lifestyle of Joseon dynasty. The traditional royal costumes are spectacular and elegant, and the wedding displays such regal and grandeur distinction. After the ceremony, there is a photo session, so don’t forget to bring a camera. * The wedding ceremony is held in Spring (April or May) and Fall (September or October).

Original Drawing Show
 
Seoul(Jung-gu)
'Original Drawing Show' premiered in 2007 by artistic producer Kim Jin-kyu as the world's first performance that features both art and painting as the main protagonists of the show. Along with a variety of special effects and artistic directing, this is yet another refreshing concept of a 'Non-verbal Drawing Performance'. A fantasy of live drawings, as well as performance arts will bring out the artistic element in you by stretching one's imagination. It is also considered a great show to be enjoyed by families. 

Hanseong Baekje Cultural Festival
 
Seoul(Songpa-gu) ,
The Hanseong Baekje Cultural Festival is held at Peace Square of Olympic Park in Seoul. The festival is a leading traditional cultural festival of Seoul, highlighting the 493 years of history and culture of Hanseong Baekje.Hanseong Baekje refers to the era between 18 BCE and 275 CE of Baekje - one of the Three Kingdoms of Korea, together with Goguryeo and Silla-- before it moved its capital to Ungjin (now Gongju) in 475. The festival features various folk performances, musical, family concert, food festival, and photo contest.The Peace Square of the Olympic Park, which is the venue of the festival, can be accessed from Mongchontoseong station on Seoul Subway Line 8 (Exit 1, 200 meters from the station; it takes 7 minutes-10 minutes on foot).