'Vietnamssam Injeongwon,' keeping the new trend of well-being food in mind, serves 'ssam' (roll or wraps), a type of food most familiarly related to Korean food. Normally in Vietnam, the rolls were served as lunch, but the cuisine made its way to Australia where it was altered into a fusion dish and then brought to Korea, where it catered to the taste of Koreans. So, 'Australian-style Vietnamese rolls' takes the main idea of the Vietnamese rolls and adds plentiful amounts of vegetables and fruit, acquiring the fresh taste Koreans love. 'Vietnamssam Injeongwon' is a well-being fusion restaurant that opened in the Korean market, hoping to expand its business.