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Bagazimuri
Seoul(Gangnam-gu) , Apgujeong・Cheongdamdong

As a branch store of the online shopping mall Bagazimuri, off-line store Bagazimuri on Garosu Street in Sinsa-dong offers colorful women's clothing, shoes, handbags, and accessories. The store receives new products every day. The store walls are decorated with fascinating works by young artists. It also provides plenty of fancy goods with distinctive designs. 

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Lotte Department Store - Avenuel Branch
Seoul(Jung-gu) , Euljiro・Chungmuro・Namsan

AVENUEL is a Lotte Department Store luxury-brand branch located in Seoul’s Gangbuk area. Brilliantly dressed in a “garden & gallery” concept and connected to the Lotte Department Store’s main building, AVENUEL offers a wide selection of imported fashion apparel, jewelry and accessories. Moreover, AVENUEL has been highly acclaimed for its extravagant, interior design. Famous designer brands Chanel, Gucci, and Louis Vuitton, just to name a few, reside on the first 5 floors of the department store, while floors 6 to 8 houses a large cinema. The ninth floor houses a gallery and a number of restaurants, with the tenth floor providing a skin care center and spa, proving that AVENUEL offers more than just your ordinary shopping experience.

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BONNE NOUVELLE Apgujeong Branch
Seoul(Gangnam-gu) , Apgujeong・Cheongdamdong

This bakery specializes in breads made with natural enzymes, but also popular are the handmade chocolates and cakes. The inaka, a Japanese raisin bread, is especially recommended.  

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Charles Sutbul Gimbap
Seoul(Mapo-gu) , Hongik-University-Area

Charles Sutbul Gimbap, located in Donggyo-dong, is the first brach to open, and since earning popularity among university students, it is now expanding into other areas of Seoul. Their gimbap menu differentiates itself from others through its famous charcoal-grilled spicy pork filling, called the Sutbul Gimbap. Besides hundreds of gimbap items available on the menu, the rice balls are also tasty and large enough to suffice for a meal.

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Lyanature
Seoul(Jongno-gu) , Insadong・Jongnon

Lyanature is a cosmetics store/brand. Lee Young Ae, who is the protagonist of the famed Korean drama, Dae Jang Geum, launched the skin care brand and the character is known for having transparent skin like white jade. If you are curious about how Lee Young Ae maintains her flawless skin, then Lyannature is your answer. (LYA) which is a short form of the star’s name in English was launched as the 100 % plant-based skincare brand. The fact that the skincare brand is also known to be used by her twin is makes it seem doubly trustworthy in the eyes of customers. At the flagship store, which is located in Sam Sung District, you can test all of the brand’s products. In the lounge, which is located in the 3rd floor of the flagship store, you can enjoy looking at the panoramic view of the Sam Chung district.  

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Exabra
Seoul(Gangnam-gu) , Gangnam・Samseongdong(COEX)

Exabras are handmade under garments specialized for functional bridal wear. Exbaras’ product “Grow Night,” an industry first, is a line of sleeping bras to help the reshaping process for breast implant patients. The store located in Nonhyeon-dong provides consultations, fitting services, as well as refreshments. Reservation is advised since the store has been drawing lots of visitors after featured in the cable TV show “Get it Beauty.”

2 22135 0
Yeongyang Center - Main Branch
5.0/1
Seoul(Jung-gu)

Yeongyang Center main branch is a 52 year-old specialty restaurant in Myeongdong. It specializes in samgyetang (ginseng chicken soup) and tongdak (roasted chicken). In 1960, Yeongyang Center has started to sell tongdak roasted on an electric rotisserie. Since then, the crisp and not-at-all greasy taste has attracted popularity among local Koreans and it has become a must-visit restaurant among foreign tourists. They use chickens provided by directly owned chicken farm and the owner of the restaurant thoroughly manages all the process of cooking even from the ingredients preparation level. Their main menus are samgyetang and tongdak. The Samgyetang features its tender meat and thick broth after boiling for 2 hours and the tongdak features crispy and not-fatty taste of the well-drained chicken. Among the menus, sansam Samgyetang stuffed with wild ginseng powder is the most be-loved menu.

2 22108 1
Saemaeul Sikdang - Nonhyeon Branch
5.0/2
Seoul(Gangnam-gu)

In the past, people from the working class would gather around barbecue grills made from drums to enjoy pork belly and a glass of soju with their coworkers after a hard day's work. Such restaurants were also a gathering point for friends and lovers because of the spirit of belonging and comfort that pervaded. As Korea continues to modernize, Saemael Sikdang strives to retain these core values of togetherness and comfort, offering a place where people can get together and simply have a good time.

3 22067 2
Pro Ganjang Gejang - Samseong Branch
Seoul(Gangnam-gu) , Gangnam・Samseongdong(COEX)

“Pro Ganjang Gejang” is a restaurant serving soy sauce marinated crab (ganjang gejang). This restaurant opened in 1980 as the first ganjang gejang restaurant in Korea. Since its opening in Sinsa-dong, it has grown in popularity not only among Koreans, but also among foreign visitors. It opened branches in Samseong-dong in Seoul, Haeundae in Busan, and in Tokyo and Osaka in Japan.  

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Cheonggyecheon Stream & Cheonggye Plaza
Seoul(Jung-gu) , Insadong・Jongnon

Chenggyecheon StreamUntil it was restored in 2005, Cheonggyecheon Stream existed only as a neglected waterway hidden by an overpass. Today, it has been transformed into a haven of natural beauty amidst the bustle of city life. Narae Bridge, representing a butterfly in flight, and Gwanggyo Bridge, symbolizing the harmony of the past and future, are just two of the more than twenty beautiful bridges that cross the stream. The Rhythmic Wall Stream, lined with fine marble and sculptures, and Palseokdam adorn Cheonggyecheon Stream. Cheonggyecheon Stream passes close to Deoksugung Palace, Seoul Plaza, the Sejong Center, Insa-dong Street, Changdeokgung Palace, and Changgyeonggung Palace, allowing visitors to easily visit major tourist sites after a leisure stroll along the stream. Cheonggye Plaza Cheonggye Plaza roughly covers an area of 2,500 square meters, and is located at the starting point of Cheonggyecheon Stream. The square, created based on the design of traditional Korean bojagi (a colorful wrapping cloth), features the elegant beauty of traditional stonework that is colorful yet refined. The plaza also includes a model of Cheonggyecheon that provides visitors with a bird's-eye view of the formerly restored Cheonggyecheon Stream. At the plaza, there are plaques that provide detailed commentaries on the 22 bridges that span the stream, as well as a number of graceful fountains that add to the ambience of the area. The area commemorates the Cheonggyecheon Stream Restoration Project, and also symbolizes gathering, harmony, peace, and unity. After the completion of Cheonggye Plaza, Seoul Metropolitan Government designated the area as a vehicle-free zone on holidays, providing more leisure space for pedestrians. Since then, the waterfront areas of Cheonggyecheon Stream, and the surrounding streets have become popular places for those seeking refreshment and a variety of cultural experiences. A favorite of many is the Candle Fountain, which features the magnificent synchronicity of three different lighting fixtures and a 4m high, two-tiered waterfall. Along the two sides of the waterfall are the Palseokdam wishing wells, made of 8 different stones from each of the nation's 8 provinces. Cheonggye Plaza never goes to sleep; visitors can enjoy the fantastic display of light and water even at night. 

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