Seoul(Jongno-gu) , Insadong・Jongnon

The signature markings of the Presidential Residence of Cheong Wa Dae are its blue tiles. It is the first thing that catches one's attention upon entering the premises. The blue tiles and the smooth roof blend beautifully with Mt. Bugaksan in the backdrop. The unique buildings of Cheong Wa Dae are comprised of the Main Office, Yeongbingwan (Guest House), Chunchugwan (Spring and Autumn Pavilion), Nokjiwon (Green grass), the Mugunghwa (Rose of Sharon) Valley, and the Seven Palaces. It is interesting to see that these buildings all have distinctive shapes. They are unique and beautifully designed, built in the Korean traditional style. The blue tiles and the smooth curve shape of the main office roofs are elegantly built. Approximately 150 thousand tiles compose the roof of the Blue House. Each were baked individually which make them strong enough to be used for hundreds of years. If you turn to the right you will see Chunchugwan. The roof of Chunchugwan was made of earthen tiles. This is where the president's press conferences are held. On the left side of the main office, there is the Yeongbingwan. It was designed to hold large conferences and official events for foreign guests. You can walk along Nokjiwon and the Mugunghwa Valley. At Nokjiwon a succession of presidents planted trees on memorial occasions. There is one famous tree which is 310 years old. The Mugunghwa Valley has colorful flowers, a fountain, and a phoenix statue, which makes it perfect for taking pictures. It is best to visit here between July and October when the Mugunghwa flowers bloom. A walk around the paths just outside the Blue House grounds is a pleasure as the surroundings are peaceful and beautiful. The paths follow Gyeongbokgung Palace to the Blue House and to Samcheong-dong Park. The walk from the East Gate of Gyeongbokgung Palace to the Blue House is the most beautiful part. With the road in the middle, there is the Gyeongbokgung Palace stone wall on the left and galleries and old buildings on the right. The stone wall of Gyeongbokgung Palace is scattered with beautiful old trees that will comfort you. Across the street are Hyundai Gallery, Geumho Gallery and other famous galleries and stylish cafes. Of the many nice cafes and restaurants, there is "The Restaurant." Its interior is modern and one side of the building is a glass wall where you can enjoy viewing the scenery and the stonewall alley while dining. After you pass this area, and before you reach the Blue House, turn to the right and you will reach Samcheong-dong Park. There are also many famous restaurants and galleries in the area.


Seoul(Gangnam-gu) , Seoul City Hall・Gwanghwamun

The Coreana Art & Culture Complex is the largest museum in Korea that is exclusively for cosmetics and was created to preserve and to promote beauty items and the make-up culture of Korea.Centered around the 53,000 beauty items collected by Dr. Yu Sank-Ok, one of the executive directors of Coreana Cosmetics, three cosmetic museums were created: one in Seocho-dong in 2001 (known as the 2nd center), one in Sinsa-dong in November 2003 (Space *C, the Main Center), and one in Cheonan in June, 2004 (Songpa Tech Institute, the 3rd center). The Main Center, opened in November 20th 2003, within a cultural center named Space *C, drew much attention from the public. The museum sits right next to the Coreana Art Museum that features and curates modern art. The Coreana Art & Culture Complex contributes to the education and research of the nation’s cosmetic culture by presenting the history of women in Korea, including the exhibition of traditional make-up tools. In 2006, in commemoration of the 120th anniversary of ties between Korea and France, the museum held a special exhibition titled “Nature-like Beauty, Cosmetic Culture of Korea”, which attracted much attention and applause at the Center Culturel Coreen in Paris, France. 


Seoul(Jongno-gu) , Insadong・Jongnon

Opened in 2017, the ice theme park Freezing Island is a novel Seoul tourist attraction. The indoor theme park has over 250 ice sculptures and fun activities to enjoy! Freezing Island has 3 exhibition halls spread over 2 floors and it is Korea's largest ice theme park. Freezing Island is like seeing a bit of the North Pole right in Seoul. Great for visitors of all ages, the theme park is a fun outing for families, couples, and solo travelers. Don't forget to take a ride on the ice slide at Freezing Park!  


Seoul(Gangnam-gu) , Gangnam・Samseongdong(COEX)

Nicole Jung, Amber Liu and Jo Kwon do not venture into a grocery store to have their daily cereal fix. Instead, they head themselves to Midnight in Seoul, Korea’s very first cereal café. The decor of the café, complete with electric pink walls and neatly stacked cereal boxes, has been featured on the social media accounts of many celebs. Initially opened by actor and singer Yoon Kye-sang and his artist friends, Midnight in Seoul recently changed ownership. K-pop fans will be familiar with the new owner of Midnight in Seoul- the singer Jo Kwon from the K-pop group 2AM. As for the menu items, over 40 different types of cereals and a wide variety of toppings including nuts, fruits, marshmallows and wine gums (what are wine gums? Is that the correct term?) are available. Choosing a cereal can be tricky but the friendly wait-staff is always ready to provide menu recommendations.  


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Seoul(Yongsan-gu) , Itaewon・Yongsan

Song Hye-kyo, one of the first-generation Hallyu stars, once again proved her talents last year in K-drama Descendants of the Sun. Recently, she has publically announced her plan to marry another Hallyu star Song Joong-ki in the coming autumn. Jackson Pizza located in Hannam-dong is known to be Song’s favorite pizzeria in Seoul and has appeared in several K-TV shows. f(x)'s Luna has also mentioned of Jackson Pizza’s Chicago-style pizzas and French fries on a K-TV show as “the food items of [her] life.” Song’s go-to choice at the restau  


Seoul(Seodaemun-gu) , Sinchon・Ewha Womans University

The Hyundai Department Store Sinchon Branch stands at the center of the young and vibrant Sinchon area. Several universities are clustered around this area so the products displayed cater to a younger crowd. For added convenience, the Sinchon Subway Station, Line 2 is also directly connected to the department store.


Seoul(Seocho-gu)

Express Bus Terminal Wholesale Flower Market is located on the third floor of the Gyeongbuseon area in Express Bus Terminal, Banpo-dong, Seocho-gu, Seoul-si. This flower market handles 30-40% of all shipping of flower supplies throughout the nation like the name sugguests. 40% of all flowers sold are delivered to retail dealers and florists in the Seoul area and the other 50-60% is sold to middlemen living in other big cities such as Gangneung, Daejeon, Daegu, Gwangju, etc. Only 5% of the whole supply amount is purchased by general customers. In addition, the market houses flower-related stores including shops selling items for flower arrangement, and other specialty stores for gardening. The prices of the market vary by the conditions and types of the flowers available so it differs every day. General buyers can get flowers at about a 30-50% cheaper price than at a retail flower shop.


Seoul(Gangnam-gu) , Gangnam・Samseongdong(COEX)

The Café Rainbow is the first of the nine lookout cafés along the Hangang River to be opened to the public. The 76.4㎡ café occupies the third and fourth floor of a four-story building (1st and 2nd floor to be used as a common space for an elevator and stairways). The Café Rainbow consists of a café, an outlook and an exhibition hall, all of which are centered around the theme of biking.The 3rd floor, which is used for theme promotion and marketing, is decorated with bike-related items and designed in accordance with the overall biking theme. Moreover, the café distributes information for free about Hangang River events and festivals while supporting programs and events related to bicycling. From the 4th floor, visitors can enjoy a picturesque view of the Hannam Bridge, and Namsan Mt., and at night, indoor lights will be lowered to provide the best lighting for the fantastic night view. The café's interior has many comfy chairs, and equipment for visitors to take a rest. The menu reflects the idea of overall health with a selection of healthy foods and beverages, the perfect match to a day of bike riding.


Seoul(Yongsan-gu) , Itaewon・Yongsan

Hyochang Park covers 122,245 square meters spanning across Hyochang-dong and Cheongpa 2-dong. It is a historic landmark that once contained several royal tombs, and was known at that time as Hyochangwon. The cemeteries that were originally located in Hyochangwon belonged to Crown Prince Munhyo (King Jeongjo’s first son, who died only at the age of five), Royal Noble Consort Uibin of the Seong Clan (King Jeongjo’s royal concubine and Crown Prince Munhyo’s mother), Royal Noble Consort Sugui of the Park Clan (King Sunjo’s royal concubine), and her daughter Princess Yeongon. The royal tombs were moved to Seooreung Tombs in the waning months of the Japanese colonial period. The Japanese empire began the development of Hyochangwon into a park in 1924, and the Japanese governor-general officially assigned the site as a park in 1940.Presently, several of Korea’s greatest leaders are buried in Hyochang Park. The remains mostly belong to independence activists including Yoon Bong-gil, Lee Bong-chang, and Baek Jeong-gi, whose graves are collectively known as “Samuisa-myo” (graves of the three martyrs). A statue of Lee Bong-chang has been built in the graveyard. Among the other patriotic martyrs who are interred in the park are Kim Gu and some of the key figures of provisional government such as Lee Dong-nyeong, Cha I-seok, and Cho Seong-hwan. An ancestral shrine named Uiyeolsa has been built along the main gate and holds the portraits of the deceased independence activists.


Seoul(Jung-gu) , Myeongdong

A foreign tourist exclusive hotel, Click Hotel is located in Myeong-dong, the shopper’s heaven. As Namdaemun Market and Myeong-dong is close, it is convenient to shop around and there are many tourist attractions such as Namsan, Chungmuro, Deoksugung, and Korea House in short distance. Japanese-speaking staffs are waiting 24 hours to provide perfect service, and a transformer is installed in each room for tourist’s convenience upon using electric appliance.