Seoul(Jung-gu) , Seoul City Hall・Gwanghwamun

The Shinhan Museum was established in February, 1997 with the purpose of helping the general public gain a deeper understanding of the development and history of Korea's finance industry. The Shinhan Museum is located on the third and fourth floors of the Shinhan Bank Gwanghwamun branch in Jung-gu Taepyeong-ro and measures a total of 1,320.93㎡. Over 3,500 items are on display detailing the past, present, and future of Korean finance.


Seoul(Jongno-gu) , Insadong・Jongnon

The Savina Museum provides visitors will fresh and exciting pieces that reflect the diverse and dynamic aspects of Korean modern art. Museum organizers actively focus on developing the museum’s exhibitions, educational programs, publications, and art collections, continually working to transform the museum into a living, breathing center of the arts. The museum not only supports the development of artists from a more traditional list of fields like painting, sculpture, photography and media arts, but also introduces exhibits highlighting new trends in the art world.


Busan(Haeundae-gu) , Haeundae

O Hui is a Korean cosmetic brand by LG Household & Health Care. It is a high-quality brand perfect for those with sensitive skin. Launched in 1997, O Hui quickly gained popular and has become more famous than many other international brands in Korea.


Seoul(Gangbuk-gu)

The Mia branch of the Lotte Department Store (one of the top department store chains in Korea) opened its doors in June 2006 and has since become a representative cultural space of the Gangbuk area. Complete with a community center, a massage parlor (Relax Shop), a family lounge, a café style rest area, and various other convenient facilities, the Lotte Department store is more than just a shopping complex. Among its large selection of goods ranging from electronics to furniture, the food, clothing, and cosmetics sections are especially popular among shoppers.


Seoul(Jongno-gu) , Samcheongdong・The Northern Part of the Seoul

Samcheongdong-gil Road stretches from Gyeongbokgung Palace to Samcheong Tunnel. Just past Samcheong Tunnel, at the end of the walkway, you’ll find Samcheong Park—a park famous for its thick forest and scenic views. Samcheongdong-gil goes through the middle of the city, but is a peaceful, quaint area. The street is lined with cafes, museums, antique shops and a number of famous art galleries. Since each art gallery building along Samcheongdong-gil has its own unique architectural design, taking a walk and appreciating the buildings is a journey in itself. Many galleries have their own cafes, restaurants, or craft shops, allowing visitors to enjoy art, shopping, and lunch all under one roof.


Incheon(Jung-gu)

Jajangmyeong Museum opened in Incheon during the open port period to promote the historical and cultural values of Korean-style jajangmyeon (noodles in black bean sauce) that has now become one of the “Top 100 Cultural Symbols of Korea.” * Opened: April 28, 2012 * Cultural heritage: Gonghwachun, Seollin-dong, Incheon – Registered Cultural Heritage No. 246 (designated on April 14, 2006)


Seoul(Songpa-gu) , Jamsil(Lotte World)

The stone mound tombs in Seokchon-dong were found and investigated as part of the city development project in Jamsil district. It was impossible to determine the full scale of the ancient tombs in this area due to the severity of destruction. The largest tomb is the third, which measures 49.6 meters from east to west, 43.7 meters from south to north, and 4 meters in x_height. The tomb features three layers of stones topped by a smooth mound, which is a tomb style originating from the Goguryeo Dynasty (37 BC-668 AD). The tombs are presumed to belong to one of the earliest leaders of the Baekje Dynasty (18 BC-660 AD), which was founded by the people of Goguryeo who had come down southwards to establish a new kingdom around the Hangang River basin. The square-shaped fourth tomb features a structure similar to the third tomb. Many pieces of earthenware from the early Baekje era were found in the fourth tomb. Also excavated around this site was a gold spangle earring. The third and fourth tombs have been registered as Historic Site No. 243. The tomb site offers valuable information concerning the culture and customs of the Baekje Dynasty in its golden age around the 4th century, as well as the relations between the three ancient kingdoms (Goguryeo, Baekje, and Silla) around that time.


Seoul(Songpa-gu) , Jamsil(Lotte World)

California Hotel is located in Songpa-gu Garak-dong, a central area for business, sports, and culture in Seoul. Thanks to its convenient location near major points of interest and facilities such as Jamsil Lotte World, Olympic Park, COEX, City Airport Terminal, and Jamsil Stadium, California Hotel is a popular accommodation choice among both business travelers and tourists. Guestrooms feature a modern and luxurious décor and are equipped with state-of-the-art facilities such as a shower with massage functions, whirlpool bathtub, air cleaner, large flat screen TV, DVD player, and computer.


Seoul(Gangnam-gu) , Sinsadong・Garosu-gil

Soon after its opening in 1983, the Park Ryu Sook Gallery moved to Cheongdam-dong, an uncharted territory back in 1988. Ever since, the gallery has played a significant role in turning the region into one of the most representative art places in Korea. The Park Ryu Sook Gallery mainly deals with modern art, and contributes to the development of Korea's modern art scene by recruiting and supporting talented rookies in the field, and by introducing artwork of major modern artists from abroad. Moreover, the gallery works to promote Korean art worldwide by joining major art fairs such as the Chicago, Koln, and Basel art fairs. Through these and similar activities, the Park Ryu Sook Gallery works to provide the public the invaluable opportunity to enjoy quality artwork, maximize their own creativity, and take a moment out of their hectic lives to indulge in a little self-reflection.  


Gangwon-do(Pyeongchang-gun)

The Daegwallyeong Snow Festival is held in the Hoenggye-ri area, which is located in Daegwanryeong-myeon, Pyeongchang-gun, Gangwon-do. The festival starts with a fireworks display, followed by various programs such as a singing contest, an international naked marathon contest, a singing contest for multicultural families, a climbing competition, snow art contests, a snow literature event, etc. *Note: The detailed programs may differ each year, and festival period is subject to change depending on ice conditions (Opens only when the ice is completely frozen. Please refer to the official website or make a phone-inquiry before visiting).