Seoul(Jung-gu) , Seoul City Hall・Gwanghwamun

Located at the corner of Seoul's busiest downtown intersection, Deoksugung Palace is famous for its elegant stone-wall road. It is also the only palace that sits alongside a series of western style buildings that add to the uniqueness of the surrounding scenery. Deoksugung Palace originally belonged to Wolsandaegun (1454-1488), the older brother of King Seongjong (1469-1494) of the Joseon Dynasty. It became a proper palace when Gwanghaegun (1575-1641) ascended to the throne and gave the palace the name Gyeongungung in 1611. Afterwards, the name was then changed back to its orginal title of Deoksugung. Upon entering Deoksugung Palace and Daehanmun, visitors will cross the wide bridge of Geumcheon. The king's carriage would pass over this bridge during ancient times. The Beopjeon Building Junghwajeon is very stately, revealing its long history. The Jeukjodang Building received its name from Gwanghaegun and In-Jo, who both ascended to the throne here. The front sign on Jeukjodang was written personally by Go Jong in 1905 after he became king. Hamnyeongjeon was where Go Jong slept, and Hamnyeong was named so to wish Go Jong lasting peace. The East Wing served as the king’s room, and the west wing was for the queen. Jeonggwanheon was the first western style building built in the palace, completed in 1900. Go Jong enjoyed drinking coffee and spending his free time here. The back of the building had secret passageways to the Russian Emissary, which still exist today. Seokjojeon is the other western-style building that still remains in Deoksugung, and it was in the process of being built by a British man for his company, when in 1905 the property rights were transferred to Japan. It was finally completed in 1910. After Gojong’s death, Seokjojeon became a Japanese art gallery open to the public. After the Korean Declaration of Independence, the American-Russian joint commission was held here as well in May 1946. The east wing of Seokjogwan building now serves as a palace treasure exhibition, and the west wing is used as part of the National Modern Art Center. The Junghwajeon (Junghwa Hall) was the center of politics during the period of Daehanjeguk (the Great Korean Empire) and served as the backdrop to critical discussions on national affairs among the country’s leaders. The elaborateness of the hall’s interior is said to reflect the confidence of King Gojong (26th king of the Joseon Dynasty, r. 1863-1907) in his ability to effectively lead the country into the 20th century. One of the most striking parts of the building is the pair of dragons that decorates the canopy above the throne of the king. These dragons can also be seen on the ceiling of Junghwajeon and were representative designs of Deoksugung Palace, the imperial palace at that time. Though the Junghwajeon was originally built in 1902 as a multi-roofed building, it was redesigned as a single-roofed building in 1906 after it caught on fire in 1904. In 1592, the Japanese army landed in Busan and marched to the capital of Seoul. Prior to their arrival, King Seonjo fled to Uiju, where he stayed for one and a half years. When he returned to Seoul, he had no place to stay because all of the places had been burned down during the war. So, he used this place, which was originally the residence of one of his relative’s families, as a temporary palace. Prince Gwanghaegun succeeded King Seonjo and then renamed this palace Gyeongungung. After King Gojong returned from the refuge with a Russian delegation, he chose to reside in this place. He remained at the palace even after he had been forced to hand over the throne to his son, Emperor Sunjong. The name of the palace was changed at this time to Deoksugung Palace, meaning the “palace of virtuous longevity.” The Junghwa Hall is one of the historical centers of Deoksugung Palace, which stands proudly alongside other notable buildings at the palace, such as Seokeodang, Junmyeongdang, Jeukjodang, Jeonggwanheon, Deokhongjeon, Borugak, and Jagyeokru.  


Seoul(Jongno-gu) , Insadong・Jongnon

The police museum opened on October 14, 2005 to give a better understanding of the job of the police and to offer a formal education to children who wish to become police officers in the future. The history hall of the museum is designed for visitors to learn about the history of Korean police at a glance, exhibiting information on the police force from the Joseon Dynasty up until current times.Visitors to the museum can pretend to be police officers by touching actual equipment and learning about an officer's daily tasks. Visitors can also get in patrol cars, wear a police uniform, experience shooting a gun through a simulation, and learn self-defense martial arts and arrest techniques. Visitors can also go to the museum jail!


Seoul(Yongsan-gu) , Itaewon・Yongsan

LG Electronics is a top-notch electronics brand around the world. This shop is the only store directly run by the company in Yongsan where every electornics known can be found. It boasts virtually every item produced by LG Electronics. Located nicely in I'Park Mall, it is a wildly popular spot among international visitors.


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Seoul(Jung-gu) , Namdaemun・Seoul-Station

Ramada Hotel & Suite Seoul Namdaemun is a first class international business hotel in Korea with impeccable service, installed with the latest facilities and a wide range of suite rooms for guests to choose from. Comprising 331 rooms decorated with style and class, this hotel offers 25% of total guest rooms in the form of a suite room, the highest density of suites for a single hotel in Korea. Standard rooms are also spacious for added comfort, around 6.6sqm, larger than most of its counterparts in five star hotels. There are four types of guest rooms including Superior, Deluxe, Junior Suite and King Suite.The overall interior of the hotel is designed to accommodate the resort-in-city theme of the hotel, to offer a space of rejuvenation for its guests. Guests visiting the Ramada Hotel & Suite Seoul Namdaemun may feel like walking into an oasis in the middle of the desert. The artistically decorated lobby and mini outdoor parks found intermittently around the hotel, resemble an exotic resort area, all designed to provide comfortable break for the guests. The hotel garden is arranged to create a beautiful scenery any time of the year and there is a large water fountain in front of the hotel to add a refreshing touch to this oasis inside the city.Tourist attractions including Deoksugung and Gyeongbokgung Palaces are cultural heritages where the tradition of Korea can be felt first hand. The national museum and art galleries, theaters for performance arts are also close by for foreign tourists to experience the Korean culture and enjoy various performance.



Busan(Haeundae-gu) , Haeundae

Beginning as the online site, Beautynet, in 2000, Missha has evolved as a trusted cosmetic brand by reflecting customers' concerns. MISSHA products come from excellent ingredients and rigorous lab testings to improve their quality. Shop assistants in Missha at Centum City offer one-on-one professional consulting to visitors as well.


Seoul(Yongsan-gu)

Blooming Gallery offers diverse handmade acessories by various artists. Rather than a shop focusing on selling, it displays many accessories, paintings, and sculptures for visitors to enjoy. It is a perfecct place to rest and appreciate pieces of art during shopping in the giant I'Park Mall.


Seoul(Jung-gu) , Myeongdong

Known as a traditional snack enjoyed by royal families, the delicious ggultare consisits of 16,000 strands. Made of honey and malt, it is a widely popular snack among both Koreans and international tourists. Two ggultare shops in Myeong-dong and Insa-dong offer three different flavors: walnut, almond, and peanut ggultare. The unique way in which it is made has drawn media attention from abroad, causing the snack's popularity to skyrocket. The store in Myeong-dong also offers visitors a guide map of Myeong-dong along with their snack.


Gyeonggi-do(Seongnam-si) , Bundang

* What is bungee jumping? Bungee jumping was once a ritualistic part of adulthood ceremonies among the South Pacific's Pentecost Island natives. Those who successfully took the plunge would emerge with more confidence and courage, and were also able to chase away their stress. Though no special techniques are required, you will need plenty of courage and an adventurous spirit. * Special Features of Yuldong Park's Bungee Jump - Experienced bungee instructors are on hand and technicians who continually inspect the machinery and framework to provide the utmost in service - Take a bungee jump into the natural lake for an added thrill. - At a staggering x_height of 45m, you have great views of Bundang and Yuldong Park from the bungee jump platform. - All profits are deposited into the Seongnam safe, and reinvested for the city's citizens.


Incheon(Namdong-gu)

Premier Central Plaza Hotel is a four-star hotel located in front of Incheon City Hall in Guwol-dong, Namdong-gu, which is flourishing as a center for high-tech and distribution industries in the Northeast Asian region. It is perfectly located within the vicinity of Incheon International Airport and Songdo International Business District which allows for easy access to shopping, culture, medical care, leisure, and tourism options. Consisting of 118 delicately designed rooms, the hotel also features a business center, multi restaurant, coffee shop, and banquet hall, enabling guests to hold major events such as business meetings, family gatherings, first birthday parties, seminars, workshops, and much more.



Gwangju(Dong-gu)

The Uijae Museum of Korean Art was established in memory of the famous Korean artist Heo Baekryeon. Construction of the museum ended in December, 1999, but the museum wasn’t officially opened until November 17th, 2001. Built to mimic the curve of a gently sloping road, the museum’s unique design earned architect Jo Seongryong the 10th Korean Architecture Award the same year as the museum’s opening. Measuring 6,000㎡ (B1-2F) in size, the museum is comprised of two exhibition rooms, a storage facility, a seminar room, and a tea ceremony room for visitors.Since its opening, the Uijae Museum of Korean Art has hosted notable exhibitions and seminars such as the 2002 Biennale Project 2 International Symposium. Currently, the classic works of Heo Baekryeon and a photographic exhibition of the famed artist are on display.