Seoul(Seocho-gu) , Gangnam・Samseongdong(COEX)

Din Tai Fung Korea was named one the World’s Top 10 Restaurants by the New York Times. This restaurant chain has branches in Japan, China, Hong Kong, Singapore, Indonesia, and other Asian cities as well as in Los Angeles, USA. The Korea branch features handmade xiao long bao made of fresh ingredients from Korea and top quality dumpling stuffing. The dough only weighs 5g while the juicy stuffing weighs 16g. There are exactly 18 creases on the skin to add to the taste. It’s particularly popular among tourists from Taiwan, Japan, and other Asian countries.


Seoul(Jongno-gu) , Samcheongdong・The Northern Part of the Seoul

Get off the subway at Gyeongbokgung Station (Subway Line 3), follow the wall of the Gyeongbokgung Palace and you'll find yourself facing a street with majestic trees whose foliage changes every season. This street leads directly to Samcheong-dong. As you enter Samcheong-dong and walk towards the Samchong-dong Tunnel, you'll come across Samcheongdong Sujebi, located right next to the Prime Minister Legation.Samcheongdong Sujebi became a hit among Japanese tourists, after being featured in a popular Japanese magazine. The main dish here is, of course, sujebi (a traditional Korean soup consisting of chunks of dough and various vegetables). It comes in a pot full of sliced pumpkin, clams, and potatoes. This delicious soup is so tasty that there's almost always people lined up outside the restaurant. Other popular items include dongdongju (traditional Korean liquor) and gamjajeon (a Korean potato pancake that uses only potato starch and no other ingredients). 


Seoul(Gangnam-gu) , Apgujeong・Cheongdamdong

Mucha is a premium jewelry company owned and operated by Kim Jeong Ju, a renowned gemologist, jewelry designer and jewelry coordinator. The store carries fine jewelry under three brands - Mucha, Kiss by Mucha, and Mucha Arno, and offers custom-design services as well. Meanwhile, Mucha jewelry has been worn by many celebrities, and featured in many Korean dramas.


Seoul(Jung-gu) , Seoul City Hall・Gwanghwamun

The Plateau (formerly Rodin Gallery) is a cultural relaxation site where you can appreciate the works of Rodin, including ‘The Gates of Hell’ and ‘The Burghers of Calais.’ The Glass Pavilion, a permanent exhibition hall, is entirely decorated in semi-transparent glass to allow viewers to appreciate Rodin’s famous pieces under natural light. These glass walls and the ceiling slanted in the direction of ‘The Gates of Hell’ were inspired by Rodin’s masterpiece 'Cathedral.' The building itself aspires to vitalize the artistic spirit of Rodin.At the planning gallery halls you can see other art pieces aside from Rodin’s. These are pieces by contemporary artists both foreign and domestic, who left great works in art history.


Seoul(Jongno-gu) , Itaewon・Yongsan

Hotel Crown is a premier hotel that was renovated in May, 2002. The hotel is in close proximity to Jongno and Insadong, making it a convenient place to stay for tourists.


Seoul(Jongno-gu) , Insadong・Jongnon

In an alley near the Embassy of the Republic of Poland, the Italian restaurant The Hanok Smith Likes can be found. The restaurant is famous for serving homemade Italian cuisine in traditional Korean house in Samcheong-dong.The Smith in the restaurant’s name refers to a blacksmith as well as Mr. Smith which is a common name like Cheolsu in Korea. The restaurant decided to pick the name Smith with the second meaning in mind. So, the concept is that Mr. Smith who is a virtual person cooks his favorite dishes in a hanok. One of the interesting aspects about this restaurant is that they serve hwadeok pizza (brick oven pizza) and pastas which are not the Korean dishes one might expect given the hanok exterior. They also serve salads, risotto, steak and wine at the restaurant. Particularly, the nighttime atmosphere of the restaurant offers a more serene and cozy experience thanks to the traditional hanok architecture.


Busan(Haeundae-gu) , Haeundae

Spa Land, equipped with all the benefits of a traditional Korean spa, is located in 'Shinsegae Centum City' in Haeundae, Busan. Spa Land consists of 22 spas fed by two different kinds of all-natural spring water pumped up from 1000m underground, 13 distinctively themed 'Jjimjil-bangs' and saunas, and an open-air foot spa. The 1st floor houses the Korean traditional 'Jjimjil-bang' and traditional saunas from all over the world. Visitor favorites include a radiant heat-based 'Roman Sauna,' which recreates the ancient roman bath using modern technology, and the traditional 'Finnish Sauna,' which is an all-natural, Finnish-style sauna said to keep you healthy during the freezing winter months. Entertainment Zone on the second floor provides a range of beautification programs, a PC room, a restaurant, and a conference room. Spa Land is a refreshing place for relaxing with your friends and family. * Scale: 8264.5m² (1F: 4132.25m², 2F: 2975.22m², Outdoor: 826.45m²)  


Seoul(Jongno-gu) , Insadong・Jongnon

Located in Gahoe-dong (Jongno-gu), Myeongin Museum is the only museum in Seoul that specializes in masks, including traditional Korean masks and masks from around the world. Visitors can find the "Myeongin Collection" on the first floor and a large exhibition hall on the first basement level. The museum is home to over 500 rare masks collected by its director over the course of 30 years from Korea and countries around the world. Masks at the museum reflect the unique cultures of countries from all over Africa, Oceania, Latin America, India, Tibet, Nepal, China, Japan, and East Asia. In addition to these fascinating masks, the Myeongin Collection further offers visitors a look into culture with a number of Buddhist sculptures, Buddhist paintings, Buddhist crafts, ceramics, modern art, and western paintings. 


Seoul(Seocho-gu) , Gangnam・Samseongdong(COEX)

Kamong is a cafe, which is owned and operated by the sister of Kai from the Korean boy band EXO. Kamong, which means ‘Dreaming Kai,’ is also known as a gathering place/meeting spot for Kai’s fans. One of the most popular menu items is the ice cream waffle, which has assorted fresh fruits added to it. On the cups, napkins, and other small props in the cafe, you can find that there are copies of drawings and messages that Kai drew/wrote himself. Frequently, people bump into Kai and other EXO members visiting the cafe.  


Seoul(Jung-gu) , Seoul City Hall・Gwanghwamun

The Bank of Korea Museum, open in celebration of the 50th anniversary of the foundation of the Bank of Korea, introduces the history of the currency culture home and abroad through the history and related documents of the Bank of Korea. In doing so, the museum aims to raise public awareness on currency culture while highlighting the importance of price stabilization in the development of the economy.The museum is not just a cultural space, but also a great place for hands-on education. The museum currently preserves & presents around 4,500 kinds of international and domestic currency as well as documents related to the work done by the Bank of Korea. Other exhibitions explain the minting process and the recognition of counterfeits as well as displaying systematic research documents on money and the state economy.