Jeollabuk-do(Jeonju-si)

The Jeonju Korean Traditional Wine Museum offers visitors the unique chance to explore the world of traditional Korean liquor and engage in related hands-on experience programs. At the museum, visitors can see the tools and machines used in the making of alcohol and get a closer look at the different types of Korean traditional wine. Some of the most interesting displays at the museum are the alcohol preparation room and the fermentation room. Thanks to speakers located in these two rooms, visitors are able to hear the amplified sounds of the fermentation process.


Daegu(Dong-gu)

Otgol Village was named for its concave topographical features, as three sides (except for the southern side) are surrounded by a mountain. Others believe that the name derives from the groves of lacquer trees (locally called otnamu) in the nearby mountains and fields. Otgol is the clan village of the Gyeongju Choi family, who settled with the arrival of Choi Dong-jip, a scholar in the mid-Joseon era who came and established himself in the area.Otgol Village has a beautiful earthen wall and stone wall spanning about 2.5 kilometers. A tree stands along the wall path: it was not cut down, but the wall was instead built low to accommodate the tree, showing the wisdom and the respect for nature of the people at the time. In the Baekbul Residence, the document bestowed by King Jeongjo to Baekburam Choi Heung-won in appreciation of his deeds remains. Various other relics are also preserved, including old books and identity tags that have been passed down over the generations in the head family, the Seonghaksipdo (The Ten Diagrams on Sage Learning) folding screen, and dishes used in religious services. Nearby is the forest of Oriental Arbovitae in Dalseong, which is the No. 1 Natural Monument of Korea, as well as the Bullo-dong Tumuli Park and Palgongsan Provincial Park.


Jeju-do(Seogwipo-si) , Seogwipo

Jeongbang Falls is among the top three waterfalls of Jeju-do and is the only waterfall in Asia to fall directly into the ocean. Next to the waterfall is an inscription reading “Seobulgwacha,” referring to Seobul passing by this place. Seobul was a servant of the Emperor of the Chinese Qin Dynasty (BC 259~210) who was ordered by the Emperor to find a substance that would make him immortal. Seogwipo is also said to have gotten its name from this story, meaning "Seobul Headed Back West."On the cliff high above the sea stands an old evergreen tree, leaning out as if ready to fall into the ocean. Approximately 300 meters to the east is another waterfall, Sojeongbang Waterfall. It is a great place to relax during the summer. There is an observatory at the top of the cliff, from which you can command a fine view of the sea.


Seoul(Jung-gu) , Euljiro・Chungmuro・Namsan

La Yeon takes pride in expressing the traditional tastes of Korea through carefully prepared Korean cuisine. Experience formal Korean dinning through La Yeon's course menus.


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Seoul(Jongno-gu)

Jirisan is one of the representative Korean restaurants in Insa-dong, an area known for its traditional culture. One of the trademarks of this restaurant, besides its amazingly delectable bean and tofu dishes, is a wooden sign that welcome guests into a neat and cozy interior.Each day, fresh beans are ground at the restaurant to prepare dishes such as soybean paste, soft tofu, and bean-curd tofu stew. Bean-curds are prepared by using seawater, which gives the tofu a unique flavor. The fresh and clean taste of the tofu is one of the many reasons that choosey tofu aficionados flock to the restaurant.Not just limited to tofu, Jirisan presents customers with a full-range of side dishes such as kimchi, japchae (glass noodles with sautéed vegetables), cucumber kimchi, seasoned seaweed, braised lotus roots, roasted yellow corbinas (a type of fish), leafy greens, bean-curd stew, and more. The restaurant gives visitors a chance to experience a hearty traditional Korean-style meal, but has thoughtfully toned down its seasonings to appeal to a wider audience (particularly those not used to spicy foods).One of the recommended menu items is the Jirisan set meal, which offers diners the chance to sample foods that are popular in the Jirisan region. Adventurous diners may want to try the sea urchin soup or dried Pollack soup.The restaurant, originally a traditional Korean house, has been modified over the years to better suit the needs of its customers. The walls surrounding the structure were removed and a glass ceiling was installed to allow guests to enjoy the natural light of the sun as they sample some of the area’s best traditional Korean cuisine.


Seoul(Dongdaemun-gu) , Dongdaemun

Located in Dongdaemun-gu Seoul (the largest distribution market of herbal medicine in Korea), the museum is situated on the grounds of Bojewon, a medical institution that was in operation during the Joseon Dynasty. The Seoul Yangnyeongsi Herb Medicine Museum was established with the goal of preserving and developing Korea’s herb medicine culture. It has on display oriental relics and samples of medicinal herbs.Opened on September 13, 2006, the museum boasts a wide assortment of items: 500 pieces of equipment used by practitioners of herbal medicine, 420 artifacts related to the field of oriental medicine, and about 350 herbal medicinal items.A large number of antique books related to herbal medicine are also on exhibit at the museum, helping visitors unfamiliar to the practice gain an overall understanding of what effect each herb or technique has and how each is used when treating patients.In addition, the museum also houses a model of the Bojewon from the Joseon Dynasty, an oriental medicine experience zone, a multi-purpose auditorium, a rest area, and museum shop.


Seoul(Mapo-gu)


Seoul(Jung-gu) , Myeongdong

Bonsushi is an 'Edomae Sushi' specialty restaurant, serving the elegant tastes of Tokyo to businessmen at affordable prices, with menu sets starting at 10,000 won. In order to serve dishes at affordable prices, fresh fish, shellfish, and 15 other dishes, including the hard-to-come-by 'Okonomi' are constantly in rotation at this sushi restaurant.


Seoul(Jung-gu) , Euljiro・Chungmuro・Namsan

Located in Myeong-dong of Jung-gu, Seoul, YH KIM is a leather specialty brand. Since its opening in 1990, YH KIM has produced various and unique leather and leather-related products based on its special know-how. Production lines include ready-made and custom-made products. All types of jacket, coat, and vest can be custom-made using not only luxury materials, such as chinchilla, mink, shearling, fox fur, and Rex rabbit fur, but also specialty leather such as crocodile and ostrich skin. YH KIM uses the highest-quality leather or fabric on all products, each of which goes through meticulous inspection and production processes The store displays a variety of ready-made products largely divided into two sections: women’s wear and men’s wear. The shelves showcase bags of various types and designs, and fashion accessories include belt, gloves, hat, scarf and more. Customers can look around and receive consultation in one area in the store.YH KIM goes beyond product manufacturing and sales to operate an after-sales care system. Upon purchase, customers are informed in detail on how to maintain leather goods, with the staff ensuring that all YH KIM products can be maintained as if new every season and enjoyed for many years.


Seoul(Gangnam-gu) , Apgujeong・Cheongdamdong