Incheon(Jung-gu) , Incheon Center

Jajangmyeon (black soy bean noodles) is one of Korean's most beloved dishes, known to have originated from Chinatown in Seollin-dong, Jung-gu of Incheon. This birthplace of jajangmyeon also houses a special museum dedicated to the dish, introducing its history, progress in development, and the influence and value it effected on Korea. The museum took an empty brick building and restored it for the citizens, allowing visitors to trace the history of the community which is inevitably deeply connected. There is a one particular restaurant called Gonghawchun, standing two stories, which continues the tradition of making the best jajangmyeon in town, including keeping the original recipes and ingredients. * Opening date: April 28, 2012 * Cultural heritage property No. 246: Gonghwachun (공화춘 (共和春)) (Registered April 14, 2006)      


Seoul(Jongno-gu) , Insadong・Jongnon

With Songaksan Mountain to the north and Yongsusan Mountain to the south, the capital of ancient Goryeo, Gaeseong was a city known to have the most developed food culture with its traditional cuisine recipes being handed down for generations. Traditional Korean cuisine restaurant Yongsusan, named after an actual landmark, proudly presents Korea's traditional cuisine elegantly and whole-heartedly. Gaeseong's cuisine is known to have a relatively milder taste than others so that one can easily enjoy the flavors of the food itself, making it favorable to foreginers as well.    


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Seoul(Gangnam-gu)

In the past, people from the working class would gather around barbecue grills made from drums to enjoy pork belly and a glass of soju with their coworkers after a hard day's work. Such restaurants were also a gathering point for friends and lovers because of the spirit of belonging and comfort that pervaded. As Korea continues to modernize, Saemael Sikdang strives to retain these core values of togetherness and comfort, offering a place where people can get together and simply have a good time.


Seoul(Yeongdeungpo-gu) , Yeouido・Yeongdeungpo・Mapo

IFC MALL is Korea's first mall of international style where famous global fashion brands, of which some opened their first stores in Korea (i.e. Hollister) can be found alongside with the best domestic fashion labels. Visitors can discover and enjoy all these leading fashion brands in one convenient location. - Courtesy of IFC Mall


Gangwon-do(Chuncheon-si)

This popular street is in the heart of downtown Chuncheon. Fast-food restaurants, movie theaters, and nightclubs all pack the streets of this hip area. This street was originally known as Joyang-dong Street. The current name, Myeong-dong Street, comes from Seoul’s hippest shopping district, Myeong-dong. The famous food street, with many tasty Dakgalbi restaurants is located right behind this shopping street. Jungang Market and Chuncheon’s underground shopping district are two of the most popular places here. The Jungang Market dates back to 1962 and quickly became the biggest general market around, with items ranging from Korea’s traditional garb of the hanbok to clothing for middle-aged people. The underground market area has plenty of places to eat and has shops selling clothing, handbags, shoes, and accessories. With around 300 shops, this market area is much larger and livelier than Myeong-dong Street.*Several scenes from the popular drama Gyeoul Yeonga (Winter Sonata) were filmed here. 


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Seoul(Seocho-gu)

Located at Jamwondong, the transportation hub of Seoul and the center of the Gangnam business area, Riverside Hotel has outstanding views of the Hangang River and downtown Seoul, and Sinsa Station (Subway Line 3) is a convenient 5-minute walk away. At Riverside Hotel, guests can enjoy dinner, leisure, and culture. All 107 guestrooms look out on the magnificent nightscape of the Hangang River. Subsidiary facilities include a conference and wedding halls, Korea’s first comprehensive Japanese restaurant, a custom-tailored fitness system, a luxurious spa, a golf range, 24-hour interpretation service, and customer service provided by English and Japanese speaking staff.


Busan(Busanjin-gu)

If you walk through the busy area of Seomyeon in Busan, it's easy to see that this underground shopping area has a greater number of clothing and accessory shops than other places. Starting with its statue of Oryukdo Islands, one of the symbols of Busan, Seomyeon Underground Shopping Center is a great place to find various brands at more affordable prices.  


Seoul(Jung-gu) , Myeongdong

Gogung (Myeong-dong Branch) opened in July, 1999, preserves the genuine taste of its main branch in Jeonju, as well as providing a suitable taste and ambience for foreign visitors since it is located in Myeong-dong, one of the most famous tourist attractions in the country. The restaurant in Myeong-dong strives to offer its customers with the authentic taste of Jeonju Bibimbap in the center of Seoul.


Seoul(Gwangjin-gu) , Gangnam・Samseongdong(COEX)

Techno Mart is packed with an estimated 2,000 special electronics and appliance stores from 2F to 8F. It is a large shopping mall that connects to other shopping and discount stores. Techno Mart has a variety of high-tech electronics stores selling computers, audio equipment, data communication equipment, and offers a 10-20 % discounted price and warranties on a wide range of items.Floor B1 houses a major bookstore and discount store selling department store-quality clothing, general goods, living goods, and food. CGV Gangbyeon is a multiplex theater on the 11th floor and has 11 theaters with around 2,000 seats and a game arcade.Visitors can take part in shopping and culture activities. Techno Mart is also easily accessible by public transportation due to its close proximity to Dong Seoul Bus Terminal. A guide at the basement entrance also offers language services.


Jeju-do(Jeju-si) , The Eastern Part of the Jeju Island

As a main symbol of Jeju Island, Dol Hareubang, literally meaning "Old Grandfather" stone statues, can be found everywhere on the island. But a lack of historical documents has hampered the true understanding of the statue among people. Bukchon Dol Hareubang Park puts together a wide variety of the statutes and, in doing so, illuminates their aesthetic and scholarly importance to visitors as well as future generations. In this sense, the park is not only a tourist attraction, but also a learning center for children and adults alike. The park consists of 48 Dol Hareubang, a promenade, reinterpreted Dol Hareubang focusing on the theme of peace, a traditional local garden, and a learning center. * What’s Dol Hareubang? Symbolizing Jeju Island, Dol Hareubang was also called Useokmok, Museokmok, or Byeoksumeori in the past. Dol Hareubang became the official name in 1971 after being designated as a local folk heritage. Although Dol Hareubang was originally seen only around the entrance of government seats such as (Jejumok, Jeonguihyeon, and Daejeongheyon), there are over 48 Dol Hareubang throughout the island (21 in Jeju City, 2 in National Folk Museum of Korea, 12 in Seongeup, and 13 in Daejeong). The shamanistic statues are believed to be offering protection and warding off demons. According to Tamnaji (Record of Tamna) published by Damsugye (a group of scholars on Jeju Island in the past), Dol Hareubang is believed to have been initiated by Kim Mong-gyu, then Magistrate of Jeju in 1754 (30th year of King Yeongjo’s reign). Carved from porous basalt, Dol Hareubang reveals simple expressions blending naturally with the island. It is the unique cultural heritage that can only been seen and appreciated on Jeju Island.