The Gaya Culture Festival is a historical and cultural festival of Gimhae-si, whose long history and tradition is based on the Geumgwan Gaya, a leading power among the six Gaya groups. The festival is well known at home and abroad.King Kim Suro founded Gaya in A.D. 42 and married Heo Hwang-ok, a princess from the Indian country of Ayuta, in A.D. 48. This was the first known international marriage in the history of the Korean Peninsula. Gaya was quite advanced in the production of earthenware and iron implements, and traded with neighboring countries like China, Nakrang, and Japan. It thrived as a center of international exchange in Northeast Asia, and its culture was also remarkably developed.Gimhae, the birthplace of the Gaya culture, has a long history and unique culture. Through the Gaya Culture Festival, the region is continuing to preserve, build on, and develop the Gaya culture and heritage. The Gaya Culture Festival asserts Gaya’s rightful place alongside the Goguryeo, Baekje, and Silla kingdoms.

Enjoy a special water festival experience at the Hangang Water Fight Festival where participants get to engage in both water balloon & water gun fight based on teams. Escape from the heat at this refreshing water fight festival, along with famous DJs and hip-hop musicians who will be performing at the electronic and hip-hop festival.

This festival showcases all of the world’s martial arts forms, as well as Korea’s traditional martial arts. This festival opens with the theme 'World's Martial Arts and Culture', showcasing demonstrations of Taekkyeon, Taekwondo, and Hapkido by Korea’s traditional martial arts groups. Martial artists from 16 nations have been invited to the festival, and will be taking part in demonstrations and performances. Programs have been prepared for non-Korean speakers and visitors will get a chance to try out many of the martial arts on display.

Seoul 365 Fashion Show is a project presented by Seoul Metropolitan Government and the community. Streets of Seoul transform into runways and people of Seoul gather as models to showcase a variety of stylish outfits. Seoul 365 Fashion Show aims to close the gap between fashion and the general public by encouraging the community to actively participate and enjoy this multi-cultural fashion project. The fashion show also contributes in creating job opportunities by supporting over 100 youths who dream to become a model. Candidates selected to model for Seoul 365 Fashion Show receive professional model training and will be able to explore diverse career opportunities.

NANTA is one of Korea's top performances, a show about four chefs who must prepare a wedding banquet in just one hour. The plot is depicted through various genres of performances, including percussion that uses kitchen utensils to make beats based on traditional rhythms of samulnori (traditional percussion quartet). The entire show has no spoken dialogue, yet plenty of comedy and romance, too. Meanwhile, since its debut in October 1997, NANTA (also known as Cookin') has earned international acclaim, having been performed on Broadway and at other famous venues worldwide. * Note Due to the MERS outbreak, some performances will be discontinued until July 2015.

The Korea Tourism Organization (KTO) proudly presents R-16 Korea, an international b-boy championship event, to be held at Seoul Olympic Park.The World B-boy Masters Championships (R-16) is a series of competitions where world-class b-boy groups (selected through regional preliminaries overseas and a national competition in Korea) compete for the title of the world's top b-boy group. “R” in the official title comes from “Respect.”Started in 2007 as an experimental performance event, the program has continued to gain international participation and has grown in scale. R-16 KOREA has become one of KTO's largest hosted performances, and aims to attract tourists from around the world.

Seoul is holding its annual month-long Seoul Summer Sale to attract international tourists looking fro some great shopping opportunities.The Seoul Summer Sale offers foreign travelers and residents great deals and discounts at a variety of over 92 brands at a total of 500 stores, duty free shops, large discount stores, cosmetics stores, theaters, restaurants, and more. Come to the dynamic city of Seoul and visit the wide range of stores participating in the Seoul Summer Sale. Receive huge discounts and plenty of free gifts. Also, 3 million Welcome Kits containing cosmetics samples and coupons will be distributed throughout participating locations. 

The Hanseong Baekje Cultural Festival is held at Peace Square of Olympic Park in Seoul. The festival is a leading traditional cultural festival of Seoul, highlighting the 493 years of history and culture of Hanseong Baekje.Hanseong Baekje refers to the era between 18 BCE and 275 CE of Baekje - one of the Three Kingdoms of Korea, together with Goguryeo and Silla-- before it moved its capital to Ungjin (now Gongju) in 475. The festival features various folk performances, musical, family concert, food festival, and photo contest.The Peace Square of the Olympic Park, which is the venue of the festival, can be accessed from Mongchontoseong station on Seoul Subway Line 8 (Exit 1, 200 meters from the station; it takes 7 minutes-10 minutes on foot).

Gijisi Juldarigi is the main feature of this 500-year traditional folk festival, not like festivals developed on purpose by local governments. Juldarigi, a tug-of-war game, was started to pray for peace and fortune in the new year and to be in concord with neighbors as part of a traditional village’s feast. In 1982, Gijisi Juldarigi was designated as Important Intangible Cultural Heritage No. 75, one of Korea’s representative Intangible Cultural Heritages. Also, it was registered in 2015 as Intangible Cultural Heritage by UNESCO along with Vietnam, Cambodia and the Philippines.

Hangeul Festival is coming soon in celebration of 570th year anniversary of Hangeul (Korean alphabet), prepared by Korea's Ministry of Culture, Sports, and Tourism. This event will be held at Gwanghwamun Plaza, offering entertainment to citizens, specialists, and international visitors. Hangeul Festival is a cultural event everyone can enjoy, aiming to promote and share the cultural values of Hangeul to everyone.