Gassra (est. 2000) is a Japanese restaurant in Myeongdong that turns into a Japanese Izakaya at night, giving customers a chance to enjoy fresh sashimi, meat dishes, and sake. Though the lunch menu consists only of Hiraekatsu (tenderloin cutlet), Donkatsu (pork cutlet), and Koroke, there is usually a long line that reaches all the way out the door.One of Gassra’s claims to fame is that it is one of the only places in Korea that serves Wolgyegwan refined rice wine. Gassra is also praised as one of the best places to get a little taste of Japan in Korea. Some even say that the udon and noodles served here are better than many found in Japan, which also helps explain the extreme popularity of the restaurant.A main specialty of the restaurant (particularly at lunch) is its fried pork cutlet. Though fried pork cutlets are typically considered to be fairly greasy, the Japanese Hiraekatsu and Koroke served at the restaurant have a clean aftertaste and are paired with a mouth-watering soup and salad.

Located by several entertainment agencies, Naive Coffee is frequented by many K-pop stars including GOT7’s BamBam and Jackson, Miss A’s Fei, as well as Hyerim, Yubin and Sunmi. Authentic specialty coffees are blended and brewed in-house, daily. Naive Coffee’s signature blends, Oger and Bosanoba, boast a fanatic following, and the caffè latte is extremely smooth and complex with an elegant ratio of coffee and milk. Cold brew coffee packaged in unique beverage cans, is also available for purchase.  

Geumsubokguk was the first restuarant to introduce blowfish soup in Korea. At the restuarant, various blowfish dishes are available. While there are many branches, the Busan main restuarant is a must-visit for tourists who wish to sample the delicacies of Korea.

La Yeon takes pride in expressing the traditional tastes of Korea through carefully prepared Korean cuisine. Experience formal Korean dinning through La Yeon's course menus.

Manna Bunsik is a snack shop that's been around since 1974. Having sold tteok-bokki for over 47 year on the same street, it's an old time favorite among the residents. There are many regulars who go there and the grandmother who runs the place is always happy to see new people.  

Following his mother’s footsteps, the son of the previous owner is now managing the family business. Opened during the early years of Jokbal Street, the delicious meat at this restaurant is fondly remembered by customers. While the meat itself has almost no fat, the fat portion is extremely soft and savory. This restaurant is also different from the others in that it provides kongnamul-guk (bean sprout soup) with the jokbal (steamed pork hock). Pyeongyang-style naengmyeon (cold noodles) and tteok-mandu-guk (rice cake-dumpling soup) are also delicious. Pyeongyang naengmyeon is cooked to suit South Korean tastebuds. Besides, the noodles and dumplings are hand-made. Despite the restaurants long history, the building of the restaurant is clean and well-maintained as it was being rebuilt after a fire in the 1980s. There are plenty of tables on the first and second floors to accommodate customers, and the third floor is reserved for large groups. Especially noticeable is the clean appearance both inside and out, despite the restaurant’s long history; probably because the building was rebuilt after a fire in the 1980s. Plenty of tables on the first and second floors accommodate customers, and the third floor is reserved for large groups.

Bicena provides tasty Korean cuisine available only in Korea in a refined interior.  

               

The chewiness of the yellowish noodle served in the Halmae Gaya is just right, and the clear icy soup of the noodle is tasty and cool. The perfect marriage between the noodle and the icy cold soup will indeed please your taste bud.

Located on the first floor of the National Palace Museum of Korea, Gogung Tteurak consists of a museum shop and a café. It is open from 9am to 10pm everyday except Mondays. The museum shop has on sale a variety of items with a traditional Korean flavor. You will find postcards, small pocket books, umbrellas, cushions, and T-shirts. Right next door, there is a café selling coffee, ginger tea, gukwacha (tea of a chrysanthemum), mogwacha (tea of a quince), as well as wild vegetable salad, royal tteokbokki, and royal noodles. Foreign visitors can choose the royal tteokbokki and other simple meals that are not too spicy. For information, call the museum shop (+82-2-720-0381, Korean, English, Japanese) or the café (+82-2-720-0486, Korean, English, Japanese).