Yetchatjip is a famous teahouse that has also been used as a movie filming set. It is a great place to stop by for a cup of natural traditional Korean tea, or the traditional summer treat patbingsu, made with the old way with shaved ice and homemade red bean topping.

Located in Banpo-dong, Seocho-gu, Tombola is an Italian restaurant with a cozy atmosphere and rustic cuisine. The restaurant’s relaxed, yet vibrant atmosphere makes for an ambience that is friendly, but at the same time exotic. Diners can enjoy excellent Italian home-cooked dishes like pizza and pasta at affordable prices, making this particular eatery incredibly popular (reservations strongly recommended!). The most popular menu item is the gratin that comes slathered with cheese.

Bicena provides tasty Korean cuisine available only in Korea in a refined interior.  

Located by several entertainment agencies, Naive Coffee is frequented by many K-pop stars including GOT7’s BamBam and Jackson, Miss A’s Fei, as well as Hyerim, Yubin and Sunmi. Authentic specialty coffees are blended and brewed in-house, daily. Naive Coffee’s signature blends, Oger and Bosanoba, boast a fanatic following, and the caffè latte is extremely smooth and complex with an elegant ratio of coffee and milk. Cold brew coffee packaged in unique beverage cans, is also available for purchase.  

Opened in 1953 by a woman known as Mabongnim, the restaurant takes pride in its 50-plus years of service. As Mabongnim gained popularity, other similar establishments opened nearby, and eventually, formed the now famous “Teokbokki Street.” The elderly proprietor is well known, even starring in a red-pepper paste (gochujang) ad in the 1990's.The secret of this restaurant’s tteokbokki lies in the fact that red pepper paste is mixed with Chinese soybean paste for a sweet and spicy taste, but has now been adopted by other Sindangdong restaurants. Nevertheless, there is something special about this restaurant’s fare. At present, Mabongnim’s daughters-in-law are running the restaurant.

Jirisan is one of the representative Korean restaurants in Insa-dong, an area known for its traditional culture. One of the trademarks of this restaurant, besides its amazingly delectable bean and tofu dishes, is a wooden sign that welcome guests into a neat and cozy interior.Each day, fresh beans are ground at the restaurant to prepare dishes such as soybean paste, soft tofu, and bean-curd tofu stew. Bean-curds are prepared by using seawater, which gives the tofu a unique flavor. The fresh and clean taste of the tofu is one of the many reasons that choosey tofu aficionados flock to the restaurant.Not just limited to tofu, Jirisan presents customers with a full-range of side dishes such as kimchi, japchae (glass noodles with sautéed vegetables), cucumber kimchi, seasoned seaweed, braised lotus roots, roasted yellow corbinas (a type of fish), leafy greens, bean-curd stew, and more. The restaurant gives visitors a chance to experience a hearty traditional Korean-style meal, but has thoughtfully toned down its seasonings to appeal to a wider audience (particularly those not used to spicy foods).One of the recommended menu items is the Jirisan set meal, which offers diners the chance to sample foods that are popular in the Jirisan region. Adventurous diners may want to try the sea urchin soup or dried Pollack soup.The restaurant, originally a traditional Korean house, has been modified over the years to better suit the needs of its customers. The walls surrounding the structure were removed and a glass ceiling was installed to allow guests to enjoy the natural light of the sun as they sample some of the area’s best traditional Korean cuisine.

At Samjeon Hoejeon Chobap, you can sit back and relax as fresh sushi dishes such as eel sushi, tuna sushi, salmon sushi, and shrimp sushi come by you on the conveyor belt. The system allows you to avoid waiting for food and pick and choose your favorite dishes. Sushi dishes are made of fresh fish delivered daily so you can rest assured that you’re eating only top quality sushi.The restaurant is conveniently located in central Seoul in the Gwanghwamun area near major landmarks such as City Hall, the Sejong Center for the Performing Arts, and Cheonggyecheon, making the restaurant a convenient stopover during a busy day of touring.

Hannam-dong Rose Bakery is located on the first floor of the Comme des Garcons store, a world famous avant-garde brand launched by Cheil Industries.Rose Bakery is a franchise branch of the French organic bakery, All Day Brunch Bakery. Korea is the third location to open following London and Paris. Rose Bakery is more than just a place to buy bread. Visitors can enjoy simple but enjoyable European-style meals, deserts and beverages made from fresh ingredients just as in the Paris shop.Customers are greeted with a large kitchen immediately upon entry. Many of the produce used in their recipes are displayed on the counters for customers to peruse. Salads, pizza, quiche, and scones are all prepared daily with organic ingredients. Some of the more popular items are the salad selections which vary everyday.

"Dive into the Roaring Experience of Korea at Beom Beer: Where the Tiger Roars!" In the heart of Seoul's vibrant Hongik University district, Beom Beer emerges as a symbol of South Korea's dynamic fusion of age-old tradition and fresh innovation. 'Beom', translating to 'tiger' in Korean, encapsulates the essence of this establishment. Imagine walking into a place where the fierce spirit and grace of the Korean tiger reverberate in every corner. A must-visit destination that should be at the top of every traveler's Seoul bucket list.   Photo / 写真 / 照片(instagram) @beombeer_hongdae Photo / 写真 / 照片(instagram) @beombeer_hongdae Photo / 写真 / 照片(instagram) @beombeer_hongdae Feeling tech-forward? Our tables are equipped with user-friendly tablets, providing a seamless and interactive ordering experience. Gone are the days of traditional paper menus; a few taps, and your exquisite meal or drink is on its way. But what truly makes Beom Beer a standout? Apart from its remarkable brews – especially the signature icy concoction – it offers a mesmerizing artistic culinary landscape. With dishes that are a delight both in taste and appearance, it's a paradise for food enthusiasts and Instagram aficionados alike. And for the eyes? The breathtaking media art installations, together with captivating objets d'art, set the mood just right.   Photo / 写真 / 照片(instagram) @beombeer_hongdae Photo / 写真 / 照片(instagram) @beombeer_hongdae The interiors, echoing the powerful presence of the tiger, draped in vibrant lighting, create an immersive experience. Walls adorned with vivid tiger motifs are not only a visual treat but a nod to Korea's rich cultural legacy. As you plan your Korean odyssey, let the call of the 'Beom' draw you in. Step into a realm where history meets the present, where every second promises to etch into memory, and every sip is a deep dive into Korea's soul. For those yearning for a culinary adventure against the backdrop of Seoul's nightlife, Beom Beer awaits. Embark on this journey, embrace the spirit of the 'Beom', and let Beom Beer be the crowning jewel of your Korean tale!  #RoarOfBeom #TasteofKorea #SeoulNightlifeGem

Jongno is home to a number of famous haejangguk restaurants, and Cheongjinok (청진옥) is considered the forerunner among them. Opened in 1937, the restaurant has been run by three generations of the same family. Beef bones are simmered for more than 24 hours to make a rich broth, and soybean paste is added to neutralize the meaty odor. Ingredients added to the broth include various vegetables, clotted beef blood, beef intestines, and rice. Always crowded, Cheongjinok is open 24 hours a day.