Seoul(Jung-gu) , Myeongdong

Since the main branch’s grand opening in 1979, there are now a total of eight Lotte Department Stores in Seoul alone, with stores in Jamsil, Yeongdeungpo, Cheongnyangni, Gwanak, Gangnam, Nowon and Mia, totaling 24 department stores nationwide. The Lotte Department Store Main Branch is located in Myeong-dong’s fashion district. Myeong-dong offers the largest shopping area in Korea, with 2 million shoppers visiting on a daily basis. Hence, Myeong-dong plays as an essential role in international tourism. The Lotte Department Store is conveniently located near major forms of transportation and is the leading department store in Korea.


4.9/7
Seoul(Jung-gu) , Myeongdong

Seoul Sejong Hotel is named after King Sejong and strives to realize his high moral excellence and spirit. The hotel is located in Myeong-dong, a place located in the heart of the shopping, tourism, and business districts, with a spectacular panoramic view of beautiful Namsan and downtown Seoul.


Seoul(Gangnam-gu)

Situated in Seoul Gangnam-gu, the Lotte Department Store Gangnam Branch was newly remodeled in 2003 and now offers the best facilities and top quality services in the Gangnam region. Furthermore, the Gangnam Branch presents a completely unique cultural atmosphere, a wide variety of events, and high quality shopping culture.Store hours of operation are from 10:30am to 8:00pm with extended hours on Fridays, Saturdays, and Sundays. The department store is closed one Monday of the month.


5.0/1
Seoul(Jung-gu) , Dongdaemun

Lotte Fitin is a fashion mall easily accesible by public transportation as it is directly connected to the Dongdaemun History & Culture Park Station. It is the first site in Dongdaemun-gu commercial district to have the digital electronics store Hi Mart. The mall has implemented fixed prices to offer goods at reasonable prices. A variety of events and attractions take place to provide a more enjoyable shopping experience. Recently, on the 9th floor, Klive, a venue to see hologram concerts of some of your favorite Kpop stars, opened. The venue features the concert hall, a cafe (with great views of the Dongdaemun area), an art gallery, gift shop, and more! The outside facade of Lotte Fitin is lit up and changes, displaying varying media, a first of its kind in Korea. Also, the food court was designed by world-renowed designer Karim Rashid, and the interior designs are pleasant and elegant and vary by floor.


Seoul(Jongno-gu) , Insadong・Jongnon

Doo Guesthouse is pleasant to look at, as many traditional Korean houses are with their antique feel. If the weather allows, you might want to sit on one of the chairs in the garden and kick back as you feel the wind blowing through the trees and immerse yourself in Korean tradition. Doo Guesthouse is very popular among tourists since it’s also furnished with some convenience facilities while maintaining the value of an old architecture intact.   There are Doo Guesthouse No. 1 and No. 2, offering various types of rooms to suit the taste and purpose of the visitors. The Special Room for those traveling with family even has a garden, making it feel like you’re in a private building. Doo Guesthouse No. 1 has a lounge where visitors can try on Hanbok (traditional Korean clothes)and get a taste of Korean tea culture.      


Seoul(Jung-gu) , Myeongdong

WHO.A.U is a mid-priced casual wear brand that specializes in jeans, shirts, and light knitwear. Especially popular among young people, the brand is bright and sporty and offers everything from low-priced t-shirts to button-up shirts and pants, hats, and bags. The Myeong-dong branch is very spacious and has large fitting rooms, making it an easy and comfortable place to shop.


Seoul(Jung-gu) , Dongdaemun

The Pyounghwa Fashion Town market in Dongdaemun has been selling fashion clothing and accessories for over 50 years ever since the end of the Korean War. It was here that in 1953 North Korean refugees started selling clothes made from US army uniforms. Their market was then named Pyounghwa, which means peace, in the hope that no other wars would be fought on Korean soil. The Pyounghwa Fashion Town was therefore the beginning of the 30,000 stores that now make up Dongdaemun Fashion Town, which is seen as one of the global centers of the fashion industry. Spread over a large area, this historical fashion market is divided into several districts, the ‘Gu Pyounghwa Fashion Town’ is the oldest, and there is also the ‘Shin Pyounghwa Fashion Town’, ‘Dong Pyounghwa Fashion Town’, and ‘Cheong Pyounghwa Fashion Town’.    


5.0/2
Seoul(Mapo-gu) , Hongik-University-Area

styleNANDA is the offline store of a leading online company specializing in women's fashion. The store sells a variety of women's fashion items.


4.6/5
Seoul(Jung-gu) , Myeongdong

The ‘Ibis Ambassador Myeongdong’ hotel, which first opened on May 1, 2006, was the fifth hotel to be developed in collaboration with France’s ‘ACOOR Group’ and Korea’s ‘Ambassadors Group’, and the second to open under the ‘Ibis’ brand. This hotel is located in the center of downtown Seoul in Myeongdong, the heart of the city’s business and shopping districts. Its location and reasonable weekday rates make it a good choice for businessmen, and its proximity to the shops means it’s also popular with tourists.


Seoul(Mapo-gu) , Hongik-University-Area

Alright, 'Running Man' buffs and culinary adventurers! Nestled in the vibrant heart of Hongdae lies a unique dining gem: the '401 BBQ Restaurant'. A collaborative venture between Haha and Kim Jong Kook, two towering figures from the legendary show 'Running Man', this spot has rapidly ascended as not just one of Hongdae's must-visit eateries, but a pulsating hub of the Korean entertainment world. One glance at the throng of eager diners queuing outside, and you'll know this isn't just any BBQ joint. Upon stepping inside, you're immediately immersed in a world that feels part restaurant, part Hall of Fame. The walls come alive with a tapestry of photographs, spotlighting cherished moments from 'Running Man', candid captures of Haha and Kim Jong Kook, and—here's the show-stealer—snaps of a myriad of South Korean celebrities and idols. Indeed, it's become somewhat of an open secret in the entertainment circuit: the '401 BBQ Restaurant' is the place to be. From rising K-pop stars to established actors, many have graced this venue, adding to its allure. But let's not forget the main event: the food. The signature BBQ set is a masterclass in meat. Curated cuts like the sumptuous ohgyupsal, hearty moksal, and luxurious hangjeongsal take center stage, and diners can tailor their orders to match their party size. Elevate the experience by pairing the succulent grilled meats with the in-house fermented anchovy sauce and a special blend, creating a symphony of flavors. And for a harmonious endnote, the Chadol soybean soup is an absolute must. In essence, the '401 BBQ Restaurant' offers an experience like no other: a tantalizing blend of top-tier Korean BBQ, a brush with the glitz and glamour of the South Korean entertainment scene, and the warm embrace of 'Running Man's charm. Whether you're a die-hard fan of the series, a food aficionado, or simply eager to rub shoulders with celebrities and idols, this establishment rolls out the red carpet for all. Dive deep into a fusion of gourmet delight and star-studded enchantment! Don't just hear about it—be part of the story.