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Seoul(Jung-gu) , Namdaemun・Seoul-Station

Jungang Shopping Center boasts diverse items for women. Its first floor is devoted to shops selling women's clothing and accessories with colorful designs, appealing to female customers.The second floor houses shops selling folk crafts and tradtional crafts, popular among international tourists. It also deals with bedding items, handicrafts, linen and cotton items, and tradtional wedding items.


Seoul(Jongno-gu) , Insadong・Jongnon

Located near Jongno 3-ga subway station, Cara Motel provides traffic convenience and is located in the best place for visiting major tourist attractions such as Insa-dong, Changgyeonggung and Jongmyo. Located right next to Nagwon Arcade, you can enjoy shopping musical instruments and it would be fun to taste the Tteok along the Nakwon Tteok Alley. Also, inexpensive price will add pleasure to your journey with friends or family.


Seoul(Mapo-gu) , Hongik-University-Area

French & New York Sole is decorated with pinkish interior desings and unique block interiors. It specializes in flat shoes that emphasize sophisticated, romantic feel of young women seeking their own life styles. Items in the shop are not only colorful, but also comfortable to wear. The brand sponsors Brown Eyed Girls and many other celebrities.


Seoul(Gangnam-gu)

Park Gyeong Jae's dedication and passion for fresh ingredients play a key role in offering an excellent sushi experience at Kojima.  


Seoul(Jongno-gu)

King Sejong, the 4th king of the Joseon Dynasty (1397-1450, reigning from 1418-1450) was responsible for some of the most brilliant achievements in the history of Korea, including the creation of Hangeul (Korean alphabet) and great advancements in the areas of science, culture, art and politics. The passage behind the Statue of King Sejong in Gwanghwamun Square is home to The Story of King Sejong Exhibition Hall, which describes some of the king’s most astounding contributions to the development of Korea as a nation.The Story of King Sejong Exhibition Hall comprises of 9 different sections with a total area of 3,200㎡. Throughout the museum are a variety of displays detailing Sejong’s invention of Hangeul, and his scientific, artistic, military, and political contributions (including the theory of Minbon, which recognized the people as the base of politics).*General InformationFor the convenience and entertainment of visitors, the museum also has a special exhibition room, the King Sejong Multimedia Room, books, a souvenir shop, and a lounge.The Exhibition Hall’s relatively new ‘Cia-Cia Hangeul Story Hall’ (opened in Feb. 12, 2010) gives visitors an even better chance to see the far-reaching effects of Sejong’s efforts. The Cia-Cia tribe in Indonesia, in lieu of having its own writing system, adopted Hangeul as their official written language.The Story of King Sejong Exhibition Hall is linked to the KT building on the left and the Sejong Center for Performing Arts on the right through an easily-accessible underground passageway.The museum is open every day (except Mondays) from 10:30am to 10:30pm. 


Seoul(Gangnam-gu) , Apgujeong・Cheongdamdong

Jung Sik Dang (정식당) is a Korean restaurant launched by a chef who studied and worked in the U.S. and Spain. The restaurant introduces a new concept of Korean cuisine, offering new items that break away from the stereotypes of Korean cooking with avant-garde presentation and cooking methods and ingredients that are a mixture of Korean and Western styles. The restaurant offers a five-course lunch and a 9-course dinner for a unique Korean fine dining experience. Also worth a try are the new dishes that are introduced on a regular basis. Group reservations are available for up to 50 people.


Seoul(Jongno-gu) , Insadong・Jongnon

Dining in Space is a resturant overlooking Changdeokgung Palace and serving course meals of French cuisine.


Seoul(Jongno-gu) , Insadong・Jongnon

Sungkok Art Museum is an art gallery built by the Korean corporation Ssangyong to promote Korean art. To help talented writers there is an individual exhibit. For the development of art culture in Korea, there is a planning exhibit, and finally there is an international exhibit that enables the public to keep in touch with the flow of foreign art as well. They hold more than 15 exhibits a year. The art gallery building can be roughly divided into two. The main building that holds the exhibition, and the annex building that harbors many diverse facilities. In the sculpture park there are about 100 kinds of trees that are decades old, which form a forest. Together with the sculptures the forest itself also plays a role as an art piece. Inside the forest a wood path exists. If you slowly follow this path you can soak in all of the sculpture park. Here you can the view the sculptures of famous artists from Korea and abroad in harmony with nature. If you want to buy practical craftwork for a mid-low price, there is an art shop inside the main building. You may encounter the Seonggok Museum’s own products, as well as high quality artwork by famous artists. These are the kind of products that make you happy even though they are small. After viewing the museum, if you want to rest for a while, try visiting the teahouse. At Seonggok Museum’s teahouse you will be able to enjoy the sculpture park’s four seasons with a delightful cup of tea. In the spring time the fresh and green scent of nature, in the summer, the vivid life of the forest, in fall, the forest’s brilliant change of color, and in the winter, you will be able to see the world covered in white. Outside the building there are terraces and outdoor tables awaiting you. Perhaps you might want to relax there inhaling the fresh air, and contemplate your trip and your life. The teahouse offers green tea, tea, citron tea, coffee and cookies. The citron tea and the sweet cookies with walnuts inside are made personally by the director herself, and they are the house specialty; so you may want to try them.


Seoul(Gangnam-gu) , Gangnam・Samseongdong(COEX)

EO, an Italian restaurant opened in Cheongdam-dong Seoul, is run by Eo Yun-Gwon, considered one of the leading chefs of Italian food in Korea. Having only four tables in total, EO offers the highest level of service to a small group of patrons. If you wish to dine here, it is a good idea to reserve ahead of time as the restaurant is quite popular. With attention to detail in every aspect of the course, from the candle light to attentive service, dining at EO is a truly wonderful experience. As for the menu, à la carte is not available but instead lunch and dinner courses are offered. The menu is never set as it is seasonal. No matter the dish, the presentation and taste will have you wanting more.


Seoul(Songpa-gu) , Jamsil(Lotte World)

The stone mound tombs in Seokchon-dong were found and investigated as part of the city development project in Jamsil district. It was impossible to determine the full scale of the ancient tombs in this area due to the severity of destruction. The largest tomb is the third, which measures 49.6 meters from east to west, 43.7 meters from south to north, and 4 meters in x_height. The tomb features three layers of stones topped by a smooth mound, which is a tomb style originating from the Goguryeo Dynasty (37 BC-668 AD). The tombs are presumed to belong to one of the earliest leaders of the Baekje Dynasty (18 BC-660 AD), which was founded by the people of Goguryeo who had come down southwards to establish a new kingdom around the Hangang River basin. The square-shaped fourth tomb features a structure similar to the third tomb. Many pieces of earthenware from the early Baekje era were found in the fourth tomb. Also excavated around this site was a gold spangle earring. The third and fourth tombs have been registered as Historic Site No. 243. The tomb site offers valuable information concerning the culture and customs of the Baekje Dynasty in its golden age around the 4th century, as well as the relations between the three ancient kingdoms (Goguryeo, Baekje, and Silla) around that time.