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Hwangnam Bread
Gyeongsangbuk-do(Gyeongju-si)

Hwangnam-style bread was first made by Choi Yeong-hwa in Hwangnam-dong, Gyeongju, in 1939. The Gyeongju Choi family has a rich history of baking and rice cakes with red bean, and has passed on the secrets of their trade from generation to generation. When it came time for Choi Yeong-hwa to learn the family recipe, he added his own special touch, creating the Hwangnam Bread Koreans know and love today. Hwangnam Bread is made using red beans grown in Korea, and is widely recognized across the nation. The handmade artisan bread is made without the use of any artificial sweeteners or preservatives, and boasts a rich flavor with just the right amount of natural sweetness.  

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Eunnamu
Seoul(Jongno-gu) , Samcheongdong・The Northern Part of the Seoul

Eunnamu specializes in accessories, focusing on the beauty of simple nature and natural lines. It applies Korean traditional patterns to its accessories. The main materials used are sterling silver and quality gemstones. Because every product goes through the delicate hands of our artists, it boasts unique designs and touches not easily seen in other products.

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Seoul Namsan Gugakdang
Seoul(Jung-gu) , Euljiro・Chungmuro・Namsan

Seoul Namsan Gugakdang (Traditional Theater), located in Namsangol Hanok Village, is a performance hall dedicated to Gugak Performance. The 330-seat hall’s acoustics, lighting, and stage facilities are all specifically designed to enhance the sound and experience of Gugak. It is the only performance hall in Korea where patrons can enjoy the pure, natural sound of Gugak without the use of any electro-acoustic technology.The Performing Gugakdang runs a range of hands-on experience programs including lectures on Gukak instruments & traditional arts and cultural activities for teens. With the combination of performances and interactive programs, the Seoul Namsan Gugakdang aims to increasingly give the citizens of Seoul the chance to personally experience and appreciate the beauty and joy of Gugak, Korean traditional music.

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The Korea House
Seoul(Jung-gu) , Euljiro・Chungmuro・Namsan

Korea House was once the private residence of Park Paeng-nyeon, a Joseon Dynasty scholar, that had been renovated with architectural features of an anicent court before opening to the public in 1981. The idyllic premises play host to a variety of cultural programs designed for experiencing various Korean traditions, ranging from food and arts to tea etiquette and wedding ceremonies. Participation in up to two to three programs at a time is possible with an advanced registration. Meanwhile, visitors may enjoy shopping at the handicraft souvenir shop or try traditional dishes at the restaurant.

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Jeonju Hanji Museum
Jeollabuk-do(Jeonju-si)

Originally christened the Hansol Paper Museum in 1997, it was changed to the Pan-Asia Paper Museum in 2001. Again, in 2005, it was changed once more and is today called the Jeonju Hanji Museum. It’s located in Jeonju, Jeollabuk-do. As Korea’s first museum specializing in paper it has an extensive collection of 3,000 artifacts and a data-base documenting the long history and superiority of Hanji (Korean paper). The museum also hosts two special exhibitions every year with diverse paper-related themes.

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Youngpoong Bookstore
Seoul(Jongno-gu) , Insadong・Jongnon

Youngpoong Bookstore has six branches as well as an on-line bookstore. Of those, the most famous branches are the Jongno and the Gangnam stores. Since both places are connected to the subway station, the location is very convenient. The Youngpoong Bookstores are not ordinary bookstores. They are exclusive cultural centers that carry all kinds of cultural products. The Jongno branch, located in the Youngpoong Building is spread out over two floors. There are roughly one million books to choose from here. Various kinds of stationary are also available and you can also enjoy fast food at several adjoining restaurants. At the record shop you can listen to the latest Korean hit songs. Since you can reserve tickets there for events and performances, if you see something on the posters that interest you, you can purchase them on the spot. At the large bookstore you will find quite a number of people reading books. Facilities for visitors such as photocopy machines, a gift-wrap center and photography studios are on hand. Outside the bookstore, the streets are directly connected to the areas of Jongno and Euljiro. As one of the most intricate places in Seoul, Jongno offers many places to eat and enjoy oneself. Euljiro has so many buildings that it actually seems like a forest of buildings. If you follow these buildings you will soon find yourself in the area of Myeongdong, another Mecca for shoppers.The Youngpoong Book store in Gangnam is located in the basement of Central City's Young Plaza, the area's giant shopping mall. It is 3600 pyong (pyong = 2.2 m2), roughly 600 pyong larger than the Jongno store. It provides all the latest cultural information and features a book café, event hall, magazine plaza, and information center. Even those not wishing to purchase any books can still spend time enjoying the atmosphere. Central City Plaza also has a lot to offer visitors seeking enjoyment: a department store, movie theater, hotel, car exhibition, game room, record shop, sauna, international conference rooms, bank, post office, medical center, and food courts. Therefore if you feel bored staying inside the bookstore, you can always get out and enjoy the many other activities on hand. The Express Bus Terminal is also connected to the bookstore. You may want to buy a book for your bus ride to the countryside. 

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Gong Cha Myeong dong Branch
Seoul(Jung-gu) , Myeongdong

                   

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Hotel Giant
Seoul(Gangnam-gu) , Gangnam・Samseongdong(COEX)

Hotel Giant features 60 guestrooms, and several entertainment facilities. As it is located in Samseong-dong, guests can easily access some of the trendiest spots in Seoul like Gangnam and Apgujeong, as well as Asia's largest underground mall, COEX.

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SJ. Kunsthalle
Seoul(Gangnam-gu)

SJ. Kunsthalle is an iconic place where culture and art figures meet and discuss hosting cultural events from trendy subculture to classic fine art. It has provided a wide variety of cultural platforms for exhibitions, performances, parties, fashion shows and workshops.Constructed out of 28 recycled shipping containers, it has become a special place that offers a unique variety of subcultures that a conventional white cube gallery cannot not deliver. The minimalistic interior and open-space design was employed to foster the inclusion of a wide variety of art and culture into one large space. Now it is becoming an epicenter of cultural and artistic innovation, drawing the passionate attention of trend setters from around Korea, and even internationally.

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Bobo Hotel - Goodstay 보보호텔 [우수숙박시설 굿스테이]
Seoul(Mapo-gu) , Hongik-University-Area

Opened in 1978 at the Seogyo intersection in the Hongik University area, Bobo Hotel became so popular that the intersection was often referred to as the “Bobo Sageori (Bobo 4-way intersection).” Bobo’s chic yet comfortable atmosphere and unique design concept reflects the area’s youthful energy. Bobo Hotel strives to be comfortable yet energetic space where guests can escape from their hectic city life. Being close to the Hangang River, it offers magnificent night views of Yanghwadaegyo and Seongsandaegyo Bridges.

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