Seoul(Songpa-gu) , Jamsil(Lotte World)

With the motif of "Communication between people and the ocean," Lotte World Aquarium is located in the B1-2 floors of the popular downtown amusement park, Lotte World. Visitors to Lotte World Aquarium can learn about the marine life from both rivers and oceans, while exploring the various themed areas


Seoul(Songpa-gu) , Jamsil(Lotte World)

"Located inside Lotte World Tower in Songpa-gu, Seoul, Avenuel World Tower Branch of Lotte Department Store is South Korea’s largest luxury shopping complex. Covering a space of over 29,800㎡ dedicated to shopping, the shopping center houses a total of 225 stores including over 90 world-renowned luxury brand stores. Of the 11 floors of Lotte World Tower, 6 floors, from the ground to the sixth, are reserved for the Word Tower Branch of the Avenuel department store: the first floor sells cosmetic products and fashion sundries; the second floor, watches and accessories; the third floor, luxury fashion; the fourth floor, men’s wear; the fifth floor, contemporary fashion, and; the sixth floor, premium food and living products. The spectacular circular stairs connecting the basement and all six floors is operated as Charlotte Photo Zone. Each floor is decorated with various installation works, providing visitors with things to see as they rest on chairs and couches. Convenience facilities include breastfeeding room and family lounge. The sixth floor comes with a space dedicated to culture and arts, such as Star Avenue where visitors can meet hallyu stars via virtual reality, and the Avenuel Art Hall featuring special exhibitions. "


Seoul(Seocho-gu) , Gangnam・Samseongdong(COEX)

Mt. Daemosan behind Heonilleung Royal Tomb was originally called Halmisan (meaning grandmother in Korean) because it resembles the shape of an old lady. Daemosan Mountain embraces Heonilleung Royal Tomb, guarding the royal tomb.Heonilleung Royal Tomb houses the mounds for two kings of the Joseon Dynasty (1392-1910): King Taejong (1401-1418) and King Sunjo (1800-1834). Heonilleung Royal Tomb possesses numerous stone statues and vestiges, and is a good place to experience the culture of the Joseon Dynasty. Upon entering the grounds, the striking red gate with the taegeuk (yin-yang) symbol appears to draw the line between this world and the one beyond. Passing the red gate leads to a sacrificial building where ancestral memorial services were performed. Behind the sacrificial building is the royal tomb. On the eaves of the sacrificial building are animal sculptures called japsang, which are believed to exorcise evil spirits. There is a pavilion next to the sacrificial building where the tombstone is situated. The royal tomb is surrounded by statues carved in the shape of animals such as tigers and sheep. There is also a statue of a solemn military officer bearing a sword with his horse behind him. The stone sculptures are guardians of the dead king.


Seoul(Jongno-gu) , Insadong・Jongnon

Insa Art Plaza is a giant shopping mall that deals with everything Korean: traditional crafts made by superb artists, daily use pottery, lacquerwear, hanji (traditional Korean paper) crafts, silver/pearl/crystal accessories, mobile phone key rings, scent pouches, tradtional teas, rice cakes, traditional chopsticks and more. Customers can purchase high quality products at reasonable prices at Insa Art Plaza. 


Seoul(Yongsan-gu)

I'Park Department Store is the flagship store of the I'Parkmall, Korea's largest shopping complex. The department store is divided into three different sections - Fashion Store, Culture Store, Living Store, each with a varying theme and numerous stores. Moreover, I'Park Department Store is connected to many other shopping, cultural and entertainment facilities inside the I'Parkmall.  


Busan(Busanjin-gu) , Seomyeon・Beomil-dong

Home Plus Seomyeon is located in a multipurpose building that houses a CGV movie theater, restaurants, a wedding hall, and other facilities for shopping and entertainment. The retail store offers information, such as product displays, in foreign languages to assist foreign customers.


Seoul(Jung-gu) , Insadong・Jongnon

Chenggyecheon StreamUntil it was restored in 2005, Cheonggyecheon Stream existed only as a neglected waterway hidden by an overpass. Today, it has been transformed into a haven of natural beauty amidst the bustle of city life. Narae Bridge, representing a butterfly in flight, and Gwanggyo Bridge, symbolizing the harmony of the past and future, are just two of the more than twenty beautiful bridges that cross the stream. The Rhythmic Wall Stream, lined with fine marble and sculptures, and Palseokdam adorn Cheonggyecheon Stream. Cheonggyecheon Stream passes close to Deoksugung Palace, Seoul Plaza, the Sejong Center, Insa-dong Street, Changdeokgung Palace, and Changgyeonggung Palace, allowing visitors to easily visit major tourist sites after a leisure stroll along the stream. Cheonggye Plaza Cheonggye Plaza roughly covers an area of 2,500 square meters, and is located at the starting point of Cheonggyecheon Stream. The square, created based on the design of traditional Korean bojagi (a colorful wrapping cloth), features the elegant beauty of traditional stonework that is colorful yet refined. The plaza also includes a model of Cheonggyecheon that provides visitors with a bird's-eye view of the formerly restored Cheonggyecheon Stream. At the plaza, there are plaques that provide detailed commentaries on the 22 bridges that span the stream, as well as a number of graceful fountains that add to the ambience of the area. The area commemorates the Cheonggyecheon Stream Restoration Project, and also symbolizes gathering, harmony, peace, and unity. After the completion of Cheonggye Plaza, Seoul Metropolitan Government designated the area as a vehicle-free zone on holidays, providing more leisure space for pedestrians. Since then, the waterfront areas of Cheonggyecheon Stream, and the surrounding streets have become popular places for those seeking refreshment and a variety of cultural experiences. A favorite of many is the Candle Fountain, which features the magnificent synchronicity of three different lighting fixtures and a 4m high, two-tiered waterfall. Along the two sides of the waterfall are the Palseokdam wishing wells, made of 8 different stones from each of the nation's 8 provinces. Cheonggye Plaza never goes to sleep; visitors can enjoy the fantastic display of light and water even at night. 


Seoul(Gangnam-gu) , Seoul City Hall・Gwanghwamun

The Coreana Art & Culture Complex is the largest museum in Korea that is exclusively for cosmetics and was created to preserve and to promote beauty items and the make-up culture of Korea.Centered around the 53,000 beauty items collected by Dr. Yu Sank-Ok, one of the executive directors of Coreana Cosmetics, three cosmetic museums were created: one in Seocho-dong in 2001 (known as the 2nd center), one in Sinsa-dong in November 2003 (Space *C, the Main Center), and one in Cheonan in June, 2004 (Songpa Tech Institute, the 3rd center). The Main Center, opened in November 20th 2003, within a cultural center named Space *C, drew much attention from the public. The museum sits right next to the Coreana Art Museum that features and curates modern art. The Coreana Art & Culture Complex contributes to the education and research of the nation’s cosmetic culture by presenting the history of women in Korea, including the exhibition of traditional make-up tools. In 2006, in commemoration of the 120th anniversary of ties between Korea and France, the museum held a special exhibition titled “Nature-like Beauty, Cosmetic Culture of Korea”, which attracted much attention and applause at the Center Culturel Coreen in Paris, France. 


Gyeongsangbuk-do(Gyeongju-si)

Hwangnam-style bread was first made by Choi Yeong-hwa in Hwangnam-dong, Gyeongju, in 1939. The Gyeongju Choi family has a rich history of baking and rice cakes with red bean, and has passed on the secrets of their trade from generation to generation. When it came time for Choi Yeong-hwa to learn the family recipe, he added his own special touch, creating the Hwangnam Bread Koreans know and love today. Hwangnam Bread is made using red beans grown in Korea, and is widely recognized across the nation. The handmade artisan bread is made without the use of any artificial sweeteners or preservatives, and boasts a rich flavor with just the right amount of natural sweetness.  


Seoul(Jung-gu) , Namdaemun・Seoul-Station

Cheong Kwan Jang is Korea's leading producer of six-year-old Korean red ginseng products, which are sold nationwide as well as in over 60 countries worldwide including the United States, Japan, Hong Kong and Taiwan. Located in close proximity of major tourist attractions, the main Cheong Kwang Jang branch in Namdaemun-ro carries a wide selection of red ginseng products, including red ginseng extract and root ginseng, as well as red ginseng candy and chocolate, which are popular gifts and souvenirs.