Adidas is a popular sports brand offering diverse clothes and footwear popular among people of all ages. Adidas at Munjeong has a wide variety of items in its spacious shop and even offers 30-40% discounts off of select items.

Toyo specializes in pottery for daily use such as mugs, plates, and tea cups. Crafted by Sonnae Pottery (a pottery village in Jinan, Jeonbuk), pottery in Toyo demonstrates sophisticated simplicity and elegance. Guests can also can view pottery for decorative purposes. The Sonnae Pottery was honored with the 2008 UNESCO Seal of Crafts Exellence in East Asia. 

Seatree focuses on developing skin care products for customers looking to maintain their natural beauty and looks. The brand introduces artistic features into their bottle designs and also produces some limited edition cosmetics by collaborating with famous designers, models and artists.

Hanji Chueok (Recollections) is one of the better-known craft shops in Insa-dong and has even been featured by a number of international magazines. Prepared using Korean traditional processing methods, hanji is a type of beautiful, high-quality paper. Hanji Chueok is a great place to experience the tradition of hanji crafts; hanji crafts, accessories, photo frames, and interior design items line the store shelves. Visitors can not only purchase extremely well-crafted items, but can also participate in seminars taught by professional artists to learn how to make their own hanji crafts. Of course, visitors are free to take home their hanji creations at the conclusion of the seminar.

Landrover is the casual shoe brand of Kumkang Shoes, Korea's leading fashion retailer specializing in athletic and casual footwear, as well as trendy clothing and accessories. Landrover products are well-known for their all-natural latex soles that absorb shock better than other materials. Located in a metropolitan town of Yongsan-gu in Seoul, Landrover Namyeong carries a wide selection of casual footwear for both men and women.

Dream Digital Camera Systems offers a comprehensive array of Canon items from film cameras to SLR cameras, lenses, camcorders, and various accessories. Run directly by Canon, it boasts high-quality items in addition to professional repair and maintenance services.

Eunnamu specializes in accessories, focusing on the beauty of simple nature and natural lines. It applies Korean traditional patterns to its accessories. The main materials used are sterling silver and quality gemstones. Because every product goes through the delicate hands of our artists, it boasts unique designs and touches not easily seen in other products.

Kumkang Shoes is Korea's leading fashion retailer specializing in formal, casual and athletic footwear, as well as trendy clothing and accessories. Located on the famous Gangnam-daero Boulevard, Kumkang Gangnam carries a wide selection of trendy footwear for both men and women. Moreover, customers may receive free product consultation from product specialists at the customer service center.

Harrods Antique Gallery offers a wide variety of items including Korean antique furniture, European antique furniture, lighting fixtures, and ceramics. As one of the main furniture shops in Itaewon, it boasts both an antique atmosphere and a comfortable shopping space.

At Jungbu Market, a wide assortment of dried food such as laver, seaweed, anchovies, yellow corbinas, squid, pollack, and dried filefish fillets are available at low prices. Known for both wholesale and retail sales, Jungbu Market offers goods at prices 20-30% lower than those found at other markets. Each store only sells one or two types of seafood products, allowing for easy price comparison and top quality goods. Popular products include dried filefish fillets, laver, and Pollack. As of late, processed food has also started to make its way into the market. The market is also a popular site for buying food items used in ancestral rites and general home goods. The market opens at 4am and most stores close around 5pm. By 6pm the market grounds are quiet and inactive, so make sure to go before 3pm so that you have enough time to shop and look around.