Lyanature is a cosmetics store/brand. Lee Young Ae, who is the protagonist of the famed Korean drama, Dae Jang Geum, launched the skin care brand and the character is known for having transparent skin like white jade. If you are curious about how Lee Young Ae maintains her flawless skin, then Lyannature is your answer. (LYA) which is a short form of the star’s name in English was launched as the 100 % plant-based skincare brand. The fact that the skincare brand is also known to be used by her twin is makes it seem doubly trustworthy in the eyes of customers. At the flagship store, which is located in Sam Sung District, you can test all of the brand’s products. In the lounge, which is located in the 3rd floor of the flagship store, you can enjoy looking at the panoramic view of the Sam Chung district.