Seoul(Jung-gu) , Insadong・Jongnon

Ojangdong Hamheung Naengmyeon’s feature menu item is Hamheung-naengmyeon (Pyeongyang-style chilled buckwheat noodles), a delicacy of North Korea’s Hamgyeongdo region, and has continued to receive wide popularity since 1953. Their diverse menu consists of Hamheung-naengmyeon, mul-naengmyeon (buckwheat noodles in a chilled broth), wangmandu (large steamed dumplings), and more.Hamheung-naengmyeon is a specialty dish that was passed down from Hamgyeongdo long ago, where the cold noodles are made with starch, then mixed with red pepper paste and raw skate. If the dish is too spicy for your taste, try eating it with muchojeorim (shredded radish in vinegar) to cool your tongue. The muchojeorim is a side dish that can be refilled, free of charge.Other popular menu items include mul-naengmyeon, bibim-naengmyeon (cold buckwheat noodles mixed with red pepper paste), and the enormously large wangmandu stuffed with meat and vegetables.


Seoul(Yongsan-gu) , Itaewon・Yongsan

Hannam-dong Rose Bakery is located on the first floor of the Comme des Garcons store, a world famous avant-garde brand launched by Cheil Industries.Rose Bakery is a franchise branch of the French organic bakery, All Day Brunch Bakery. Korea is the third location to open following London and Paris. Rose Bakery is more than just a place to buy bread. Visitors can enjoy simple but enjoyable European-style meals, deserts and beverages made from fresh ingredients just as in the Paris shop.Customers are greeted with a large kitchen immediately upon entry. Many of the produce used in their recipes are displayed on the counters for customers to peruse. Salads, pizza, quiche, and scones are all prepared daily with organic ingredients. Some of the more popular items are the salad selections which vary everyday.


Seoul(Jongno-gu)

The delicious, sweet, red-bean soup called “Danpatjuk” in Korean and served at “The Second Best in Seoul” has been an all-time favorite since it opened in 1976. Not only the exterior, but the interior as well, is very simple and modest, similar to a teahouse in the '70s. This does not keep people from coming back because the unforgettable taste of the sweet red-bean soup makes them return again and again.“The Second Best in Seoul” was originally opened as a teahouse for traditional Korean medicinal tea; sweet red-bean soup being one of the main specialties on their menu list. But, nowadays, sweet red-bean soup has become the most popular menu item. Sweet red-bean soup can be enjoyed as a light meal because it fills you up quickly. In addition, the chestnuts, gingko nuts, red beans, and glutinous rice cake that are in the thick red-bean soup provide good nutrition. TIP: The name is very special, right? “The Second Best in Seoul” was named by their modest mind of making food with utmost sincerity.


Seoul(Gangnam-gu) , Apgujeong・Cheongdamdong

BuonaSera is a new well-being restaurant serving authentic Italian food, embodying the harmonization of both modern and classical cultures, fashion, and art of Italy. The restaurant was set up with the assistance of Italy's best food/restaurant/brand specialists and serves high-grade food cooked by Chef Paolo de Maria and Korea's Italian cuisine specialists. BuonaSera provides a small community expressing an Italian way of life, rather than a typical restaurant with great food and service.


Seoul(Gangnam-gu) , Apgujeong・Cheongdamdong

The restaurant 678 (Yuk Chil Pal) specializes in charcoal barbecued meat and is widely known as a franchised restaurant run by Kang, Ho-Dong, a popular MC and comedian. The restaurant serves carefully selected, high-quality beef and Jeju pork. Other dishes include Ogyeopsal (pork belly), Moksal (neck), Hangjeongsal and Galmaegisal. Combine your meat dish with hot Doenjang-jjigae (bean-paste pot stew) with beef, Mookeunji (aged kimchi) Kimchi-jjigae or Hamheung-naengmyeon (cold noodle dish from the Hamheung area).


Seoul(Yongsan-gu) , Euljiro・Chungmuro・Namsan

HanCook is an elegant Korean restaurant serving the traditional beauty and tastes of Korea in a comfortable setting. The buffet-style traditional Korean corner is especially popular, offering a variety of more than 30 different types of dishes in an antique atmosphere. The N Seoul Tower HanCook also boasts a special formal dinner menu only available at HanCook. HanCook serves tasteful dishes made with old tradition and native culture. It is the first Korean family restaurant introducing traditional Korean food to the world.  


Seoul(Jung-gu) , Myeongdong

Opened in 1983, this restaurant serves delicious tonkatsu (Japanese pork cutlet). The secret is in aging thick slices of seasoned pork fillet (150kg total) for three to four days making the meat more tender. The slices are then coated with egg batter and breadcrumbs, and fried in hot oil (160캜) for about seven minutes. Voila! A tasty tonkatsu, crispy on the outside and tender on the inside. Also mouthwatering are the miso soup and fresh vegetables served with it. The first floor layout is a bar and the second and third floors are like spacious halls. During lunch, crowds of loyal customers wait in line. The restaurant is a favorite for all ages, from young to elderly regulars.  


Seoul(Gangnam-gu) , Apgujeong・Cheongdamdong

This restaurant specializes in boribap (steamed barley). Once a rather humble staple, boribap has been reintroduced as a popular health food. The meal consists of steamed barley and potato, as well as ten types of cooked greens, all mixed with red-pepper paste. Miso soup is also given as a side dish. Add some soup to the boribap for more flavor. Gamjajeon (a potato pancake) and dotorimuk (an acorn-starch jelly) are recommended as good appetizers. Deodeok jeyuk-bokkeum (stir-fried deodeok), godeungeo-gui (a grilled mackerel)and bassak bulgogi (completely baked bulgogi) are the restaurant’s specialties that you do not want to miss out on. *Best Korean Restaurant as designated by The Seoul Metropolitan Government  


Seoul(Jongno-gu)

Located on the first floor of the National Palace Museum of Korea, Gogung Tteurak consists of a museum shop and a café. It is open from 9am to 10pm everyday except Mondays. The museum shop has on sale a variety of items with a traditional Korean flavor. You will find postcards, small pocket books, umbrellas, cushions, and T-shirts. Right next door, there is a café selling coffee, ginger tea, gukwacha (tea of a chrysanthemum), mogwacha (tea of a quince), as well as wild vegetable salad, royal tteokbokki, and royal noodles. Foreign visitors can choose the royal tteokbokki and other simple meals that are not too spicy. For information, call the museum shop (+82-2-720-0381, Korean, English, Japanese) or the café (+82-2-720-0486, Korean, English, Japanese).


Seoul(Jongno-gu) , Daehangno・Seongbukdong

Imun Seolnongtang has been serving its hearty seolleongtang for nearly a hundred years since it first opened in 1907. Even its name has a long history: the word imun comes from Imun-gol, the now-obsolete name of the restaurant’s location, and seolnongtang, an old variation of the word seolleongtang. During the Japanese colonial rule, the restaurant’s regular customers included Gijeong Son, the marathon gold-medalist at the 1936 Berlin Olympics. To make the rich seolleongtang broth, beef meat and bones are simmered for more than 15 hours. Try putting rice and minced green onion in your seolleongtang for a warm and tasty experience. Kkakttugi (diced radish kimchi), provided as a side dish, is also delicious. TIP: Kkakttugi and kimchi are available through self-service. Pay for your meal in advance.