Unlike many other traditional markets, Kwangjang Market has preserved its rich history and maintained the feel of a traditional market, shying away from modernization. Operated by kind-hearted merchants that embody the warmth of the Korean people, the market is a great place to eat delicious food and purchase various items at inexpensive prices.Hanbok shops in Kwangjang Market focus on traditional hanbok rather than modernized hanbok, which are said to be more practical than their traditional counterpart. Beautiful hanbok are available at 30% off their average asking price.

Arirang Shopping is a traditional shop that carries ceramics, mother-of-pearl lacquerware, and many other Korean folk souvenirs. Located inside Namdaemun Market, Arirang Shopping has been featured on many websites overseas and is popular among international tourists. The best selling items at the store are Arirang seaweed, Chongga Foods Kimchi, and lacquerware inlaid with mother-of-pearl.In addition to its retail venture, Arirang Shopping offers pick-up services to guests staying at hotels in the Jung-gu, Gangnam-gu, Seocho-gu and Songpa-gu areas. Customers can even get free delivery on purchases of over 100,000 won.

E-mart is a discount supermarket operated by Shinsegae Co. Ltd. E-mart Guro is a discount store located in the South-central region of Seoul.Unlike other super markets, the Guro branch is a “downtown market,” with a small garden on the 1st floor, a meeting area, a parking lot for women, and various other convenient facilities. Popular items include foods, general household items, appliances, and recently, E-mart Pizza has become very popular. Specially popular amongst foreign shoppers is the liquor section, clothing section and kitchen appliances.

Landrover is a casual sub-brand of Kumkang Shoes.The Landrover branch in Myeongdong is located in a major tourist area and is comprised of three floors. The branch is frequented by Japanese and Chinese tourists and boasts casual shoes, sandals, and boots as its best-selling items.

For over 33 years, Hilton Tailor has served prominent customers with exceptional suits and shirts. Once a customer becomes a patron, he can order shirts or suits by phone or email. Suits are tailored to fit each customer's physical shape and preferences. Trendy suits are handmade as well. Suits in Hiton Tailor are known for their comfort and durability. It is one of the most famous shops in Itaewon with prominent customers from all over the world. 

Grand Intercontinental Seoul now introduces the first premium & casual shopping mall, called Parnas.Shopping, food, beverages, and cultural activities are at your disposal all in one place that offers a home-like atmosphere.

The Hyundai Department Store Cheonho Branch, located in Seoul Gangdong-gu Cheonho 2-dong, boasts being one of the largest department stores in Korea by size, standing tall with seven basement floors and thirteen floors above ground. The Hyundai Department Store plays as a landmark shopping attraction of the Gang-dong region, boasting a wide selection of products and friendly services.The department store is closed one Monday a month, so be sure to check the official homepage for exact closing dates. Store hours are from 10:30am to 8:00pm, providing everything from fashion apparels and accessories to sportswear.

Songhakgim is a brand of seaweed harvested from some of the cleanest waters of the Western Sea, where the fresh waters of the rivers and the salty waters of the ocean mix. Rich in minerals and other nutrients, it is said to be healthier than other brands because of the abundant sunlight it receives as it grows.On the 1st floor of the Songhakgim store, visitors can see the manufacturing process of Songhakgim. On the 2nd floor, guests can make their seaweed (gim) purchases. Also on the 2nd floor is the Traditional Culture Experience Hall where international tourists can try on hanbok (traditional Korean clothes) and make spicy rice cakes and rice balls.

Repetto is a shoe brand that specializes in ballet shoes. The use of soft leather soles, light leather and detailed stitchwork make Repetto shoes extremely comfortable. Repetto Cheongdam carries flats, ZIZI shoes, ballet shoes, bags and other products for women and children.

Innisfree is a mid-price ranged cosmetic brand popular among a wide range of consumers. Deeply loved by teens and young women who share their belief in preserving the balance of nature by purchasing eco-friendly and green life products, the brand focuses on marketing their use of unharmful ingredients as well as the benefits of their 'pure ingredient' lines.