Seoul(Gangnam-gu) , Gangnam・Samseongdong(COEX)

Located in the commercial area of Samseong-dong, Hotel Blue Pearl features 77 Western-style and 3 Korean-style guestrooms. The hotel's proximity to COEX Mall (largest underground mall in Asia), COEX Convention and Exhibition Center, Korea World Trade Center and Bongeunsa Temple provides easy access to entertainment and commerce. Furthermore, guests may travel to and from the Incheon airport conveniently through the city airport terminal.


Seoul(Jung-gu) , Seoul City Hall・Gwanghwamun

Discover the Heart of Korean Pop Culture at "HiKR Ground" – Your Ultimate Korean Entertainment Destination!         Prepare yourself for an extraordinary journey where tradition meets contemporary, art meets technology, and dreams meet reality. Nestled in the pulsating heart of Seoul, the Korea Tourism Organization Seoul Center introduces "HiKR Ground," a trailblazing space that is more than just a Korean tourism publicity center — it is your gateway to the exhilarating world of K-Pop, mesmerizing media art, and the authentic Korean local tourism experience that goes beyond your imagination. Step into a Realm of Unforgettable Experiences: First Floor - The HiKR Wall and Beyond Embark on an unprecedented visual journey through the "HiKR Wall," a grandiose media canvas showcasing the impeccable artwork, "Landscape of the New City" by the renowned media artist Lee Lee-nam. Here, you're not just viewing art; you're stepping into it, surrounded by vibrant displays and curated tourism videos brought to you by global Hallyu aficionados. Your adventure into the Korean zeitgeist begins here, drawing you into a world where art and technology dance in a vivid tapestry of sights and sounds, offering a modern gaze into the Korean spirit.   Second Floor - Your K-Pop Dream Studio Channel your inner K-Pop star at the state-of-the-art XR Live Studio, where you are the lead in your music video. This is not just a studio; it is a canvas where your K-Pop dreams come to life, with the vibrant backdrop of the rejuvenated Cheonggyecheon Stream adding a touch of natural splendor to your production. And while here, don’t miss the captivating "North Wall" installation by the illustrious artist Suh Do-ho, a piece that seamlessly blends art and nature, offering a contemplative space amidst the K-Pop excitement.   Third & Fourth Floors - Dive Deep into the Local Korean C Ascend to the upper echelons of "HiKR Ground" where a rich tapestry of local Korean experiences awaits. Here, every corner offers a new adventure, with exhibitions that narrate the poetic tales of Korea's lands and waters, and interactive sessions that bring you face to face with the artistry and craftsmanship that is quintessentially Korean. What sets "HiKR Ground" apart is its unwavering commitment to offering a multi-faceted exploration of Korean culture, with a special emphasis on fostering a deep connection with the younger generation. It's a haven where the young and the young at heart can forge unforgettable memories, diving deep into a culture rich in history, yet vibrant and contemporary. Come, be a part of this vivacious journey, as "HiKR Ground" greets global enthusiasts with a warm "Hi" and opens its doors to a playground where every moment is a celebration of the Korean spirit. Discover "HiKR Ground"— where Korea welcomes the world, and where every visitor becomes a part of the ever-evolving Korean story. Let's make history together at "HiKR Ground," your ultimate destination for a rich, immersive, and truly Korean experience.


5.0/1
Seoul(Gangnam-gu) , Gangnam・Samseongdong(COEX)


Gangwon-do(Sokcho-si)

Having recently changed its name to Tourist & Fishery Market (formerly Jungang Market), this market was opened in 1982, and is comprised of around 450 stores throughout 1 basement level and 2 above-ground levels. It covers a total floor area of 15,436 ㎡. Fishery items and hoetjip (raw fish restaurants) are located on the basement level, and general whole sales and retail sales, such as food and clothes, are available on the first and second floors. In addition, many of Sokcho's famous snacks like dak-gangjeong (sweet and sour chicken) are found at many of the stalls inside the market.


Seoul(Jung-gu) , Myeongdong

Coffee-Ae (meaning ‘Coffee Love’) is a coffee shop offering various coffees, teas, cookies, waffles, and wines in a romantic and comfortable setting. The name of the store is also short for ‘Coffeeae Ppajin Kongnamul,’ meaning ‘bean sprouts fall into coffee.’ ‘Bean sprouts’ is a figurative way of saying ‘music notes’ in Korean and alludes to the coffee shop’s piano where live music is played. The interior of the coffee shop is also accented with artwork and shelves of books to one side.      


Seoul(Gangnam-gu) , Gangnam・Samseongdong(COEX)

Founded in 1998, Ho Lee Chow has grown to become one of Seoul's most popular Chinese restaurants. Ho Lee Chow's success is founded in its name brand, consistent food quality, customer service, and efficiency. Ho Lee Chow was started by Paul Hong and Charlie Lee. Their dishes replicate the food of the Chinese that was developed when they first immigrated to America 200 years ago. Even now, Ho Lee Chow's chefs are respectful of the Chinatown culture and traditions when preparing the dishes with traditional wok cooking methods. The food is prepared using only the freshest, high-quality, and authentic ingredients, that allow the natural flavors to emerge and consistently delight the senses. Currently, Ho Lee Chow offers a variety of specialties, clean facilities, a friendly and professional service mentality, efficient business practices, and continuous development in their business operations, service training, marketing, and personnel management.


Seoul(Mapo-gu) , Yeouido・Yeongdeungpo・Mapo


Seoul(Gangnam-gu) , Gangnam・Samseongdong(COEX)

Cafe How serves a wide variety of food and beverages. It is, however, more than just an eatery; it is a cultural space filled with various natural elements. The first floor, featuring a hanok (Korean house) style yard, is designed with an Asian motif, while the second floor, with a terrace and a rooftop garden, is designed in a western style. The cafe also has furniture, paintings and accessories brought in from different countries around the world.


Seoul(Jongno-gu) , Insadong・Jongnon

Opened on April 1, 1981, Arko Arts Theater’s mission statement is to “boost performance art, obtain performance space to promote its popularity among the public, and support stages to pure art organizations facing financial difficulties."Over the last 24 years, it has made immense contributions to the development of Korean performance art. By the end of 2004, the theater offered 20,581 performances and attracted over 4 million visitors.As the center of performance art, the theater also began to attract a slew of small theaters and has played a pivotal role in promoting performance art and populating Dongsung-dong with artist. Currently, Daehakro (College Street) is home to over 58 theaters that offer colorful performances every day, making it the focal point of performance art in Korea.Large performance hall, children's playroom, small performance hall, practice room pianos, visual equipment (TV and VTR recording), audio equipment (recording, music/effects editing), stages (revolving state, elevated state, and orchestra pit), lobbies (first and second floor of large performance hall and small performance hall) 


Seoul(Gangnam-gu)

a# offers items from the top-notch global corporation, Apple. It has virtually every Apple item from desktop computers to laptops, computer accessories, and electronics. In particular, a# in COEX Mall offers a wide variety of speakers from Apple and other brands.